Scm2 ppt

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SCM for juice, supply chain management

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Scm2 ppt

  1. 1. DISTRIBUTION AND SUPPLY CHAIN MANAGEMENT FOR FRUIT JUICE Presented To: Prof. Rajashree Sonawane
  2. 2. PRESENTED BY NAME ROLL NO RAHUL DHAS 69 GARIMA KORI 86 PRATIMA PATIL 98 DIWAKAR VERMA 118
  3. 3. INDUSTRY ANALYSIS  The Fruit Drink market has grown at a 20% to 25% rate.  In–home consumption of juices has gone up from 30%, three years back to 80% today.  Mango based drinks account for two thirds of fruit drinks industry.  More than 80 % of sales happen through the unorganized route - juice centers, street corner shops and so on
  4. 4. 4 P’S  PRODUCT  PRICE  PLACE  PROMOTION
  5. 5. Major functions are :-  Marketing  Manufacturing  Procurement  Operations  Inventory  Warehousing  Distribution  Customer Service
  6. 6. 6 LOGISTICS CONCEPT Suppliers Procurement Operation Distribution Customers Materials Flow Information Flow
  7. 7. PROCUREMENT OF RAW MATERIAL RAW MATERIAL INPUTS  Fruit Pulp  Sugar  Flavour  Water  Plastic Bottles  Cartons
  8. 8. Manufacturing Process Fruit Pulp Water Treatment Syrup Making Filling Testing Products
  9. 9. DISTRIBUTION STRATEGIES  Intensive Distribution
  10. 10. DISTRIBUTION CHANNEL OF FRUIT JUICE  One level  Two level Manufacturer Retailer Customer Manufacturer Retailer CustomerWholesaler
  11. 11. Enterprise Resource Planning (ERP) is an enterprise-wide information system designed to co- ordinate with all the resources, information & activities needed to complete the business processes. The focus of ERP is on resource management within constraints to maximize the return on investment.
  12. 12. THANK YOU

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