Prepaid Primer Pack: prepaid card deployments made easy


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Prepaid Primer Pack: prepaid card deployments made easy

  1. 1. Evaluate General Purpose Prepaid Cards for your customers easily
  2. 2. …a business (not a bank or credit union) …streamline payments from or to your cash-based (under-banked) customers will solve your problem and also help your customers with general financial inclusion to confirm and measure efficiency and benefits (or deciding it is not for you) 2 $
  3. 3. • Deploy fully initial cardholders get migrated into your larger launch Or • Wind down cardholders get migrated into Banking Up’s UPside program …and custom options:  Card artwork  Site logo  Optional dialogs with cardholders …through your existing channels  Web  Fliers  Newsletter  etc. … and process transactions & support your cardholders • Accounts • $ circulated • Demographics • Card program profitability 3 □ 3000 □ 5000 □ 10000
  4. 4. N thousand GPR cards for your audience, with your artwork*, over M months Customized card carrier* Customized card enrollment site* Custom news/alerts widget inside cardholders’ dashboard* Custom emails and mobile push notifications to cardholders Real-time reporting portal allows you to measure deployment performance * Approval by Issuing Bank managed by Banking Up 4 Your Artwork Your Logo Your Logo
  5. 5. Deposit Pay Card Checks Direct Debit 5 Save Rainy Day Reserve Cash-back earned Health Discounts Cash Salary Checks Transfers 24x7 access via mobile, PC or tablets Debit card for purchases & ATM access Direct Deposit via ACH Deposit checks at Wal-Mart or at home1 Pay anyone with on-demand paper checks Cash loads at 50,000 retail locations FDIC insured; Reg E consumer protected No check-eligibility verification2 No credit score verification 1: Requires smartphone with camera 2: CHEX system in the US Your Artwork
  6. 6. 6 Sub-BIN Set-up Compliance, Risk and Settlement Web & Mobile Interfaces Editorial & Marketing Tools Loyalty Engine Real-time Reports & Analytics Your Logo Your Artwork
  7. 7. Everything else: • Run the enrollment and access site • Provision mobile application on app stores • Open accounts • Print & ship cards • Process Transactions • Support accountholders by phone & email • Deliver your messages to accountholders • Generate reports Supply the artwork for the card front and your logo for the enrollment site. Optional: supply text & pictures for: • the card carrier • the online card dashboard • mobile notifications and emails Market to your target audience 7
  8. 8. Number of cards Months Price 3,000 3 $19,000 5,000 6 $25,000 10,000 9 $30,000 Adjustment for un-activated or non-loaded cards +$2.75/card Credit towards a full deployment 30% of Primer price 8
  9. 9. 9 1-212-671-1015