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Direct Mobile Prepaid Service Purchase


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A new way to buy airtime for prepaid mobile phones, straight from a Visa prepaid card.

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Direct Mobile Prepaid Service Purchase

  1. 1. Direct Refills of Prepaid Mobile Phones from a Visa Prepaid Card Account
  2. 2. Prepaid Lifestyles <ul><li>Prepaid cell phone services dominate </li></ul><ul><ul><li>2/3 rd of cell phones around the world are prepaid </li></ul></ul><ul><ul><li>85% are prepaid in developing countries </li></ul></ul><ul><ul><li>Fastest growing segment in US </li></ul></ul><ul><li>Prepaid phones, prepaid Visa cards: same benefits </li></ul><ul><ul><li>Better manage financial resources </li></ul></ul><ul><ul><li>No surprises </li></ul></ul><ul><ul><li>No long term commitments </li></ul></ul><ul><li>But very few combined card-phone services </li></ul><ul><ul><li>Users often have to refill their phone with cash and vouchers </li></ul></ul><ul><ul><li>Prior attempts to link prepaid payment cards to prepaid cell phone services in the US have been ill-conceived (Boost, Virgin Mobile USA) </li></ul></ul><ul><ul><li>The O2 Card in the UK is pioneering card-phone integration in Europe </li></ul></ul>
  3. 3. Card-To-Phone Direct Refills <ul><li>Purchase mobile airtime without visiting a merchant of airtime: </li></ul><ul><li>Log into the online card account (same as when verifying the card balance) </li></ul><ul><li>Designate destination phone (country & number) </li></ul><ul><li>Choose amount of airtime to load in the phone </li></ul><ul><li>The corresponding amount of $ is automatically deducted from the card balance </li></ul>
  4. 4. New Online Card Account Function
  5. 5. Airtime Refills Around the World
  6. 6. Benefits <ul><li>Phone Users </li></ul><ul><ul><li>No need to find merchants of reload packs or scratch cards </li></ul></ul><ul><ul><li>No need to register with a website selling airtime </li></ul></ul><ul><ul><li>Send airtime to family and friends across the world </li></ul></ul><ul><li>Wireless Carriers </li></ul><ul><ul><li>Users buy more airtime because it is easier </li></ul></ul><ul><ul><li>Non subscribers buy airtime for their subscriber friends </li></ul></ul><ul><ul><li>Zero fraud, unlike online purchases of airtime by credit cards </li></ul></ul>
  7. 7. How Does it Work? <ul><li>Airtime transfer service operated by industry leader TransferTo TM </li></ul><ul><li>Fully compliant with rules and regulations </li></ul><ul><ul><li>Not an international money remittance service: only airtime is transferred, not money </li></ul></ul><ul><ul><li>Money debited from card accounts is tracked separately as if it was a bill payment for AML compliance purposes </li></ul></ul>
  8. 8. Learn more [email_address]