Understanding Intercultural Communication Second Edition Chapter 1 Why Study Intercultural Communication? Stella Ting-Toomey & Leeva C. Chung OXFORD UNIVERSITY PRESSPowerPoint Slides Designed by Alex Flecky and Noorie Baig
TODAY’S MENUI. Practical Reasons to Study Intercultural Communication (ICC)II. What is Culture?
I. Why Study Intercultural Communication? • • • • • •
I. Some Practical Reasons to Study ICC A. Adjust to Global Workplace Heterogeneity B. Adapt to Domestic Workforce Diversity C. Engage in Creative Multicultural Problem Solving D. Comprehend the Role of Technology in Global Communication
I. Some Practical Reasons to Study ICC cont’d. E. Facilitate Better Multicultural Health Care Communication F. Enhance Intercultural Relationship Satisfaction G. Foster Global & Intrapersonal Peace H. Deepen Cultural Self-Awareness and Other-Awareness
Jeopardy Time ! ~ To see some facts related to the historical landmark of reaching 7 billion people onplanet Earth, click here. ~ To see a video called “Seven Billion: AreYou Typical?” click here.
II. Culture: A Learned Meaning System Culture is: a learned meaning system • consists of patterns of … • traditions, beliefs, values, • norms, meanings, and symbols • that are passed on from one generation to the next & are shared to varying degrees • by interacting members of a community.
Culture: An Iceberg Metaphor Surface-level culture: Popular culture Can you give examples of current U.S. popularculture icons that are different from the ones listedin the textbook?••••
Culture: An Iceberg MetaphorIntermediate-level culture: Cultural norms How would you introduce yourself: To your professor? To your romantic partner’s friends?Deep-level culture: Culturally shared traditions How would you explain common U.S. traditions to a visitor from another culture unfamiliar with them?
Parting Thoughts…Culture is the wideningof the mind and spirit. ~ Jawarhalal Nehru