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Posh Concepts Company Profile


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Posh Concepts Company Profile

  1. 1. October 1PoshConceptsCompanyProfilePosh Concepts is a strategic marketing andconsulting firm serving clients on a platform ofprofessionalism, creativity and innovation. Our corecompetencies in the areas of Public Relations,Marketing and Event Planning allow us todifferentiate ourselves from our competitors byusing a multidisciplinary approach to come from allangles of communication and strategy. By doing so Consulting Serviceswe take our clients overall goals a couple notcheshigher than their expectations. Our philosophy is to and Descriptionsprovide our clients with creative, innovativeconcepts, in a sleek, professional manner, PoshConcepts is what we do, who we are and what wecreate. Enclosed you will find detailed descriptions ofour service offering and pricing strategy.
  2. 2. 678-600-4316 COMPANY PROFILEPosh Concepts is a strategic management and consulting firm providing practical assistance tobusinesses, non-government agencies, non-profit organizations and individuals by creating andimplementing strategies in the areas of Strategic Communications, Marketing, Public Relations,Event Planning, Image consulting, Lifestyle Management and other services upon request. Thefirm is lead by Founder and Creative Visionary Cynthia Crosby.With a wide array of experience in multiple industries our consulting firm service clients on aplatform of professionalism, creativity and innovation. Our core competencies in the areas ofPublic Relations, Marketing and Event Planning allow us to differentiate ourselves from ourcompetitors by using a multidisciplinary approach to come from all angles of communicationand strategy. By doing so we take our clients overall goals a couple notches higher than theirexpectations. Our philosophy is to provide our clients with creative, innovative concepts, in asleek, professional manner. Posh Concepts is what we do, who we are and what we create.Posh Concepts Divisions  Public Relations  Marketing  Event Planning  Lifestyle Management and Image ConsultingPosh Concepts Family of Companies  Posh Life Lifestyle Company Live a Posh Life  Posh Life Non-Profit Live Free, Live Focused, Live Happy
  3. 3. 678-600-4316 COMPANY DIVISIONS BREAKDOWN OF SERVICES Management and AdministrationManagement Function-Plan Organize Direct Control MotivateOperational Function- Policy Compliance, Stakeholder Relations, Promotional Program Initiation andImplementation, Internal Communications Strategy and Development, Administration, EventManagement and ImplementationConsulting and Advisor-To Top management, To Department Heads, down through various levels ofOrganizational ChartStakeholder Relations- Investor Relations, Community Relations, Employee Relations, GovernmentRelations Strategic Management and CommunicationsStrategic Planning and Positioning- strategy development, differentiation and positioningStrategic Management-strategy management, oversee development and implementationCrisis Management-developing strategies and tools to deal with unexpected developments Writing ServicesFeature Articles- by and about the company help explain specific projects industry tools, etc. whilepositioning the organizationNews Releases-keep target market, editors and readers up to date on positive developments, businessnews, technological advances, promotions, new hires, special events etc.Company Profile-Present the Company’s achievements in a positive lightBrochures/Flyers-Content Creation, explain client offering in more detailNewsletters-valuable ongoing channel of communication to bring the client’s message to current andpotential customers
  4. 4. 678-600-4316 Public Relations (PR) Traditional ServicesStakeholder Relations-Media Relations, Investor Relations, Community Relations, Employee Relations,Government Relations, Donor Relations, Relationship ManagementPR Writing Services-Press Releases, Pitch Letters, Website Copy, Press Kits, Biographies, Look Books,Media Alerts, Fact SheetsPublic Relations CampaignsMedia Outreach-press release and press kit distribution, press worthy topics out on the wire to networkof tailored contacts In print radio and broadcastEditorial Outreach-Targeted pitches, seasonal stories, new product launches, event promotions,features, business profiles, TV appearances and moreContact Management- contacting and maintaining relationships with relevant commentaries for client’sbusiness goals.Non-Traditional Exposure-Our specialty at Posh Concepts is finding unconventional ways of creativity toget clients exposure and visibility in the marketplace. Marketing ServicesBranding Corporate IdentityCreative Design Services-Logos, Graphic Layout, Design of Press Kits, Design and Look Book Layout,Letter Head Business and Press Materials, WebsitesSocial Media-Social Networking on relevant social media sites geared toward clients, target market andindustry.World Wide Web Services-Establish early presence within the powerful communication tool of theinternetStrategic Planning and Positioning- strategy development, differentiation and positioningStrategic Management-strategy management, oversee development and implementation
  5. 5. 678-600-4316Video Services-Take advantage of opportunities to gain exposure in broadcast and desktop mediaMarketing Collateral-brochures, flyers, booklets, promotional material highlighting client service andprogramsAdvertising-branding exposure in publications and mediums that reach target audienceCause Marketing-Community outreach to causes firm supports, partner organizations for socialresponsibility. Special Event Planning ServicesProfessional Services-association meetings, corporate events, stakeholder meetings, allow firm tohighlight latest achievements and innovators share information with colleaguesBusiness Services-Explain new developments trends services and products in detail in a setting wherethe client is in charge.Event Production-creation and development of press worthy event conceptsProduction-for fashion shows, dinner parties, new product launches, preferences special events andtradeshows.Pre Production Services-site inspections, negotiation rates, vendor recommendations, music andcateringPlanning- timeline, logistics, staffing, branding, coordination, invitations, design distribution and guestlist management, VIP invites and procurement.Press Coverage- including photographs, print, press and broadcast media.Gift Bag Fulfillment-acquiring, compiling, promotional items for giftingSecuring Sponsorships-to assist with fundingEvent Execution-bringing the event concept from paper to lifeTrade Shows-sales force meet face to face with purchasing decision makers, organizing industry specificgroups and presentations.
  6. 6. 678-600-4316 Pricing Strategy~Consultation ~Needs Assessment ~Budget Assessment ~Initial Business Jumpstart Fee ~Monthly Retainer Pricing ~Itemized Pricing ~One-time Project Pricing ~Per Project Pricing %Experience in Multiple Industries * Pricing Based On Consultation and BudgetAssessment Business Size, Scope of Work, and Customized Service Offering.