Successfully reported this slideshow.
We use your LinkedIn profile and activity data to personalize ads and to show you more relevant ads. You can change your ad preferences anytime.

Public Health Preparedness Conference

866 views

Published on

Heather Blanchard's presentation at the Public Health Preparedness Conference on February 25, 2011 in Atlanta, Georgia

Published in: Technology
  • Be the first to comment

Public Health Preparedness Conference

  1. 1. <ul><li>Breaking Down Myths and Empowering Everyday Opportunities </li></ul><ul><li>Use of Social Media (and Technologies), Everyday & in Crisis </li></ul><ul><li>Presented by </li></ul><ul><li>Heather Blanchard </li></ul><ul><li>Chief Evangelist, Co-Founder </li></ul><ul><li>CrisisCommons </li></ul><ul><li>February 25, 2011 </li></ul><ul><li>Atlanta, Georgia </li></ul>
  2. 2. CrisisCamp Haiti <ul><li>Call to action; global footprint </li></ul><ul><li>Low barrier to entry; replicable </li></ul><ul><li>65 events, 8 countries, 30 cities </li></ul><ul><li>2,300+ highly skilled volunteers </li></ul><ul><li>Focus on mapping, missing persons, language and search </li></ul>Columbia United Kingdom Canada France
  3. 3. Myths <ul><li>Social Media is a PIO Responsibility </li></ul><ul><li>You Can’t Trust the Public </li></ul><ul><li>If it’s not “verified” data, it can’t be used </li></ul>
  4. 4. What You Can Expect <ul><li>Connectivity </li></ul><ul><li>Information Overload (i.e. lack of filters) </li></ul><ul><li>Maps, maps & maps </li></ul><ul><li>Shortcodes </li></ul><ul><li>The “Unaffiliated” - New Actors, Diaspora </li></ul><ul><li>iReporting </li></ul>
  5. 5. Source Your Crowd <ul><li>Trusted Agencies </li></ul><ul><li>Affiliated Agencies </li></ul><ul><li>Public </li></ul>
  6. 6. Everyday Opportunities “ You have to be in it to win it.” <ul><li>Public Events (Concerts, Sporting Events) </li></ul><ul><li>Friday Rush Hour </li></ul><ul><li>Potholes </li></ul><ul><li>Community Programs for Open Data </li></ul>
  7. 7. Building Capacity <ul><li>Affiliate the Unaffiliated </li></ul><ul><li>Resource Mapping </li></ul><ul><li>Dialogue, Immersion - Connect the dots </li></ul>
  8. 8. Learning From NASA <ul><li>Being friends with the public </li></ul><ul><li>Give access to the evangelists </li></ul><ul><li>Be human, be relevant, be there </li></ul><ul><li>Proactive, proactive, proactive </li></ul><ul><li>Data, data, data </li></ul>
  9. 10. <ul><li>Heather Blanchard </li></ul><ul><li>Co Founder, CrisisCommons </li></ul><ul><li>www.crisiscommons.org </li></ul><ul><li>Friend me on FB </li></ul><ul><li>Twitter/Skype: @poplifegirl </li></ul><ul><li>[email_address] </li></ul><ul><li>703.593.3823 </li></ul>

×