Successfully reported this slideshow.
We use your LinkedIn profile and activity data to personalize ads and to show you more relevant ads. You can change your ad preferences anytime.

MoBeta Video Discussion

1,063 views

Published on

Published in: Technology, Business
  • Be the first to comment

  • Be the first to like this

MoBeta Video Discussion

  1. 1. Video Discussion<br />Dan Klaussen<br />PointAbout <br /> Three Pillar Global<br />
  2. 2. Video Discussion<br />Pete: “Can you do a video discussion that fits in 20 min?”<br />Dan: “You’re kidding, right?”<br />Dan: “Oh….you’re not!”<br />
  3. 3.
  4. 4.
  5. 5.
  6. 6. Business Models<br />
  7. 7. High<br />Netflix<br />YouTube<br />hulu+<br />PBS<br />“Harmful<br />to minors”<br />Audience Reach<br />Kahn<br />Academy<br />Hollywood<br />Previews<br />Low<br />Corp Training Videos<br />High<br />Low<br />Production Level<br />
  8. 8.
  9. 9.
  10. 10.
  11. 11.
  12. 12. Terms<br />Video Codecs<br />mpeg-4, mpeg-2 (& xvid), h.264, vc-1, VP-8<br />Audio Codecs<br />AAC, MP3<br />Video Containers<br />wmv, mp4, webm, flash<br />Progressive Download<br />Steaming Video<br />Hosted & Live<br />
  13. 13. 7-Livestream encodings<br />Total of 2500 files<br />Encode for Mobile<br />(ZenCoder)<br />Hosted on CDN(Amazon Cloud Front)<br />Mezzanine Video created<br />(4 gig file)<br />Video is “Released” within Video Platform<br />Video Object created<br /><ul><li>Meta Data
  14. 14. Pointer to Source</li></ul>Video is promoted in “Spotlight” / “Featured” in app & web site<br />“Cleaned” version<br />Client browses collections<br />Given a protected redirect to source<br />Broadcast Tape<br />Apple: iOS Dev Library<br />
  15. 15. Gain even more mobile intellect by joining our LinkedIn Group: “MoBeta: Mobile Intelligence”<br />

×