Common Patterns in the Launch of Successful Products


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As a Product Mentor at SAPI Product Hack Camp 2012, I was required to give a short presentation about product development or management. The broad theme was “How to make great products that are successful”.

This talk covered the common patterns that successful products follow leading up to their launch. I used the story of Instagram's launch as a case study. Enjoy!

(more info on Product Hack Camp 2012 can be found here:

Published in: Technology
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