Social Media & You: What's the big deal?

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The following slides were used during a presentation to the Birmingham ISACA workshop in February 2012. The purpose of this workshop was to introduce social media to auditors. This presentation focuses on creating the conceptual definition of social media.

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  • [twitter] We are also given the ability to now choose where we engage due to multiple platforms that can provide the same services to users [/twitter][twitter] The question becomes – why your (org) platform? [/twitter]Background Image Source: http://www.flickr.com/photos/davic/2526920923/sizes/o/
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  • Social Media & You: What's the big deal?

    1. 1. Social Media & You What’s the Big Deal? @pmdigangi
    2. 2. <1>People Change...
    3. 3. IncreasedInteractivity ME
    4. 4. <2>Our //0rLD Changes...
    5. 5. “The greatest IT risk facing most companies is moreprosaic than a catastrophe. It is, simply, overspending.” ~ Nicholas Carr
    6. 6. Pathways of IT2/8/2012
    7. 7. IT’s Infrastructural Ubiquitous Non-competitive Low Switching Costs
    8. 8. IT’s Proprietary Unique A Competitive Weapon Costly
    9. 9. First v. Second~ Mover Advantage ~
    10. 10. Question Who’s right?Qualman or Carr?
    11. 11. QuestionHow do we define social media?
    12. 12. QuestionWhere does socialmedia fall in Carr’s argument?
    13. 13. QuestionSo what’s next?
    14. 14. Takeaways
    15. 15. Technology that enhancesexperiences and adds depth to the relationships formed amongindividuals and/or organizations… which is driven by users… contributing content.
    16. 16. Social MediaProprietary Content & Ubiquitous Infrastructure
    17. 17. How can we effectively use #SM…
    18. 18. IT depends
    19. 19. A Final Word
    20. 20. Don’t Make the Simple Mistake More is NOT always better!
    21. 21. Thanks for Listening Connect Recommend

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