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Social Media & You: What's the big deal?


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The following slides were used during a presentation to the Birmingham ISACA workshop in February 2012. The purpose of this workshop was to introduce social media to auditors. This presentation focuses on creating the conceptual definition of social media.

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Social Media & You: What's the big deal?

  1. 1. Social Media & You What’s the Big Deal? @pmdigangi
  2. 2. <1>People Change...
  3. 3. IncreasedInteractivity ME
  4. 4. <2>Our //0rLD Changes...
  5. 5. “The greatest IT risk facing most companies is moreprosaic than a catastrophe. It is, simply, overspending.” ~ Nicholas Carr
  6. 6. Pathways of IT2/8/2012
  7. 7. IT’s Infrastructural Ubiquitous Non-competitive Low Switching Costs
  8. 8. IT’s Proprietary Unique A Competitive Weapon Costly
  9. 9. First v. Second~ Mover Advantage ~
  10. 10. Question Who’s right?Qualman or Carr?
  11. 11. QuestionHow do we define social media?
  12. 12. QuestionWhere does socialmedia fall in Carr’s argument?
  13. 13. QuestionSo what’s next?
  14. 14. Takeaways
  15. 15. Technology that enhancesexperiences and adds depth to the relationships formed amongindividuals and/or organizations… which is driven by users… contributing content.
  16. 16. Social MediaProprietary Content & Ubiquitous Infrastructure
  17. 17. How can we effectively use #SM…
  18. 18. IT depends
  19. 19. A Final Word
  20. 20. Don’t Make the Simple Mistake More is NOT always better!
  21. 21. Thanks for Listening Connect Recommend