Look Book presentation

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public school apparel presentation

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Look Book presentation

  1. 1. What are Look Books?
  2. 2. Industry Description <ul><li>Look books can be considered to be like portfolios, except they represent a product line rather than providing visual samples of one’s work history. The term is relatively new. It came out of the colleges . </li></ul>
  3. 3. A 3 ring binder with a selection of photos, sketches and swatches.
  4. 4. <ul><li>Most companies provided both line sheets and a look book of the current season. </li></ul>
  5. 5. <ul><li>The line sheets used flat drawings or pictures of the clothes flat on a surface . </li></ul>
  6. 6. <ul><li>The look books were given less frequently and were much more expensively done-glossy, heavy paper, beautiful graphics, etc. </li></ul>
  7. 7. <ul><li>They almost always had clothed models and seemed to promote the brand and style of the company or collection </li></ul>
  8. 8. What is this company saying about their jeans?
  9. 9. Westlake Style <ul><li>Your Look Book will include the following: </li></ul><ul><li>Clothing you would like to add to your wardrobe </li></ul><ul><li>Clothing you have designed and drawn in flat lines </li></ul><ul><li>Fabric sample for your designs </li></ul>
  10. 10. HTH - 1. Clothing you would like to add to your wardrobe <ul><li>Add clothing & accessories from flyers or catalogs you receive at home or printed in color from the internet. Include brand name and prices. </li></ul><ul><li>You may compare similar designs from competing brands. Compare price. </li></ul><ul><li>You should show several items to ‘create’ the look. </li></ul><ul><li>See examples on the next slides. </li></ul>
  11. 11. Give your look a style name
  12. 12. What would you call this look?
  13. 13. Or this look?
  14. 14. HTH - 2. Clothing you have designed and drawn in flat lines. Comments should be written and show color, accessories, and inspiration. Show variety in your drawings.
  15. 15. HTH - 3. Add Fabric Samples to your designs. Name the fiber content of the fabric. This is a really old example! Take a guess at the decade ladies wore this style.
  16. 16. 1 st Six Weeks <ul><li>Due Feb. 11 </li></ul><ul><ul><li>2 complete ‘looks’ (all requirements on # 1) </li></ul></ul><ul><ul><li>2 drawings (all requirements on # 2 and # 3) </li></ul></ul><ul><ul><li>Add your work to your notebook Lookbook section. You may turn work in early. </li></ul></ul><ul><ul><li>Neatness counts. </li></ul></ul>

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