Secrets to Leading with Assertiveness is part of the Keys
To Success

PLN9 SECURITY SERVICES
PVT. LTD.
© COPYRIGHT PLN9 SE...
Assertiveness in leadership is
saying what you truly think and
feel in a constructive and
positive way. It demands a
stron...
“The basic difference between
being assertive and being
aggressive is how our words and
behavior affect the rights and
wel...
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Influence others to your point of view.
Reduce your fear and self-consciousness.
Use four areas of focus t...
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

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It's not always easy to identify truly assertive behavior.
This is because there is a fine line between assertive...
Successful leaders are assertive leaders – but what
does that mean?
The importance of assertiveness to become an
effective...








Have a confident demeanor.
Try not to be easy to read, especially if you are
nervous or uncertain.
Even if y...









Work on your appearance.
Dressing well doesn’t necessarily mean dressing up.
Be honest with yourself abou...
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Assertive leaders

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Assertive leaders

  1. 1. Secrets to Leading with Assertiveness is part of the Keys To Success PLN9 SECURITY SERVICES PVT. LTD. © COPYRIGHT PLN9 SECURITY SERVICES PVT. LTD. ALL RIGHTS RESERVED
  2. 2. Assertiveness in leadership is saying what you truly think and feel in a constructive and positive way. It demands a strong and mature ego and high moral courage to apply it.
  3. 3. “The basic difference between being assertive and being aggressive is how our words and behavior affect the rights and well-being of others” – Sharon Anthony Bower
  4. 4.       Influence others to your point of view. Reduce your fear and self-consciousness. Use four areas of focus to build overall selfconfidence. Be assertive without appearing aggressive. Use the cushioning technique in critical "No" situations. Navigate difficult people and difficult situations.
  5. 5.    It's not always easy to identify truly assertive behavior. This is because there is a fine line between assertiveness and aggression. So, some definitions are helpful when trying to separate the two: Assertiveness is based on balance - it requires being forthright about your wants and needs while still considering the rights, needs, and wants of others. When you are assertive, you ask for what you want but you don't necessarily get it. Aggressive behavior is based on winning - it requires that you do what is in your own best interest without regard for the rights, needs, feelings or desires of others. When you are aggressive, you take what you want regardless, and you don't usually ask.
  6. 6. Successful leaders are assertive leaders – but what does that mean? The importance of assertiveness to become an effective leader in organization. One should build on own strengths and eliminate weaknesses, enabling self to develop a winning attitude. Learn to be assertive but not aggressive, confident but not overly so – and thereby gain the influence you need to lead your team or organization.
  7. 7.       Have a confident demeanor. Try not to be easy to read, especially if you are nervous or uncertain. Even if you are nervous or confused, you can still act confident. Speak slowly and clearly. If people aren't noticing you, say "Excuse me" clearly and firmly. Try to be concise when you speak.
  8. 8.         Work on your appearance. Dressing well doesn’t necessarily mean dressing up. Be honest with yourself about what you want. Being too accommodating can actually make things harder for people. Don't misdirect your frustration. Many people who want to be assertive overcompensate by being aggressive. The whole point of being assertive is to get what you want. Say what's on your mind. Don't be silent if you have something to say.
  9. 9. PLN9 Security Services Pvt. Ltd.

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