Successfully reported this slideshow.
We use your LinkedIn profile and activity data to personalize ads and to show you more relevant ads. You can change your ad preferences anytime.

Web 2.0 and Ecotourism


Published on

Ron Mader discusses the ways to engage visitors and locals using Web 2.0 technologies in the realm of ecotourism and responsible travel.



Published in: Technology, Travel
  • Be the first to comment

Web 2.0 and Ecotourism

  1. 1. Web 2.0 and Ecotourism Presentation by Ron Mader Ecotourism NZ Conference August 2007 - Greymouth, New Zealand
  2. 19. Flickr
  3. 26. QUESTIONS What are today’s most engaging Web 2.0 technologies? What are the most promising Web 2.0 technologies?
  4. 27. Recommendations <ul><li>ON YOUR WEBSITE </li></ul><ul><li>Educate - lead by example </li></ul><ul><li>Collaborate in wikis </li></ul><ul><li>Add photos, audio and video </li></ul><ul><li>Add links to regional, national and international associations </li></ul><ul><li>ON OTHER SITES </li></ul><ul><li>Participate, be engaged </li></ul><ul><li>Give feedback, answer surveys </li></ul>
  5. 28. Recommendations <ul><li>OFFLINE </li></ul><ul><li>Improve local and regional alliances </li></ul><ul><li>Ask visitors if their experiences are meeting their expectations </li></ul><ul><li>Print and display website pages to educate and engage visitors </li></ul>
  6. 29. References <ul><li>afterwilma </li></ul><ul><li>Convention on Biological Diversity </li></ul><ul><li>Destination Ventures </li></ul><ul><li>Flickr </li></ul><ul><li>Google </li></ul><ul><li>green-travel </li></ul><ul><li>IMAC </li></ul><ul><li>Indigi-Net </li></ul><ul><li>Knowledge in the Public Interest </li></ul><ul><li>New Zealand Tourism </li></ul><ul><li>npf 2.0 </li></ul><ul><li> </li></ul><ul><li>Quito Visitors Bureau </li></ul><ul><li>Stepup Travel </li></ul><ul><li>Transitions Abroad </li></ul><ul><li>Travel Geographer </li></ul><ul><li>Tree Hugger </li></ul><ul><li>Wikispaces </li></ul><ul><li>Word Spy </li></ul>
  7. 30. Ron Mader [email_address] NZ Travel Survey