Marketing functions


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Learn the 7 functions of marketing.

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Marketing functions

  1. 1. The Seven Functions of Marketing
  2. 2. Distribution <ul><li>How the product get from the manufacturer to the consumer. </li></ul>
  3. 3. Financing <ul><li>Anything dealing with the money used to start your business or to keep it in operation. </li></ul>
  4. 4. Marketing Information Management <ul><li>Obtained through market research… learning about what customers prefer and how to make a product better. </li></ul>
  5. 5. Pricing <ul><li>The process of coming up with what you are going to charge each customer. Prices need to be seen by customers as fair, but they must also allow you to make a fair profit. </li></ul>
  6. 6. Product/Service Management <ul><li>Obtaining, developing, maintaining, and improving a product. </li></ul>
  7. 7. Promotion Communicating with potential customers to inform, persuade, or remind them about products.
  8. 8. Selling Providing customers with the goods and services they need and educating them on those goods and services so they can make an informed buying decision.