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Games:EDU:08 South: Nick Burton and Albert Ho


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Nick burton and Albert Ho gave a live demo of new Xbox community features, including the new peer review system.

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Games:EDU:08 South: Nick Burton and Albert Ho

  1. 1. Xbox LIVE Community Games Albert Ho Group Program Manager XNA Community Game Platform Team Microsoft
  2. 2. How we got here… <ul><li>Enabled development on a retail Xbox 360 with XNA Game Studio Express </li></ul><ul><li>XNA Game Studio based curricula taught in over 700 institutions worldwide </li></ul><ul><li>Four Xbox LIVE Arcade contracts awarded from Dream.Build.Play </li></ul><ul><li>Relaunched </li></ul><ul><li>XNA Game Studio supports Zune development </li></ul><ul><li>Over 1 million+ downloads of GS </li></ul>
  3. 3. End of journey, start of another… <ul><li>No portfolio management or delisting of games </li></ul><ul><li>Provide access to broad/niche and unique content </li></ul><ul><li>Making it real – create monetary opportunities using XNA Game Studio </li></ul><ul><li>Any Creator can distribute games and make money </li></ul>
  4. 4. Topics <ul><li>Community Games — The Wild West </li></ul><ul><li>Getting onto Xbox LIVE Marketplace </li></ul><ul><li>Consumer Store Experience </li></ul><ul><li>Business Model, Pricing and Payouts </li></ul>
  5. 5. Community Games on Xbox 360 The Wild West of Content? <ul><li>Good Industry Citizenship </li></ul><ul><li>Work within existing rating board guidelines </li></ul><ul><li>Ensure community content can be managed by parents </li></ul><ul><li>Parental Settings </li></ul><ul><li>Community Games are unrated (i.e., more restrictive than M-rated games) </li></ul><ul><li>Child accounts under 13 are blocked </li></ul><ul><li>The Internet and Thousands of Games </li></ul><ul><li>Need a review system that can scale </li></ul><ul><li>Anonymity breeds animosity –mitigate bad behavior </li></ul><ul><li>Peer Review </li></ul><ul><ul><ul><li>Peers are game Creators with a premium membership ($49/$99/year) </li></ul></ul></ul><ul><ul><ul><li>Provide personally identifiable information </li></ul></ul></ul><ul><li>Vet for game safety not gameplay </li></ul>
  6. 6. Community Game Classification Creator sets… <ul><li>One classification system for all countries </li></ul><ul><li>No age recommendation </li></ul><ul><li>Creators set values; peer reviewers agree/disagree </li></ul><ul><li>Prohibited content is rejected automatically </li></ul><ul><ul><li>Separate checklist not shown here </li></ul></ul>
  7. 7. Reactive Measures When Microsoft needs to step in… <ul><li>Relying on creators to avoid this; however… </li></ul><ul><li>Complaints about games can be reported via </li></ul><ul><li>If a complaint is valid: </li></ul><ul><li>Microsoft will remove game from Marketplace and/or disable games from launching on the console </li></ul>
  8. 8. Quick tour of Peer Review… <ul><li>demo </li></ul>
  9. 9. Community Games <ul><li>demo </li></ul>
  10. 10. Getting onto Xbox LIVE Marketplace Get a premium membership and create your game using XNA Game Studio 3.0 Submit and classify your game at … but play test first… Wait for peer review approval Consumers can purchase your game in Marketplace
  11. 11. Community Game Store Placeholder *Details are still subject to change
  12. 12. Community Game Specifications *Premium Downloadable Content <ul><li>Time Limited Trial Mode </li></ul><ul><li>Size limit of 150 MB compressed </li></ul><ul><ul><li>50 MB limit for 200 point games </li></ul></ul><ul><li>Localization and regional support is optional </li></ul><ul><ul><li>No language requirements for countries </li></ul></ul><ul><ul><li>Japanese language games in France are okay </li></ul></ul><ul><li>No support today for achievements, leaderboards, or PDLC* </li></ul>
  13. 13. Game Quality Make sure your game doesn’t crash! <ul><li>No formal certification requirements </li></ul><ul><li>Leverage play testing with other Creators </li></ul><ul><li>Community Games Best Practices doc will be available as guidelines on </li></ul>
  14. 14. New Game Metadata <ul><li>Box art for your game is the most important and required </li></ul><ul><li>Other metadata is optional </li></ul><ul><ul><li>Slideshow </li></ul></ul><ul><ul><li>Game capabilities details </li></ul></ul><ul><li>Not available for Community Games this fall </li></ul><ul><ul><li>Game banners </li></ul></ul><ul><ul><li>Picture background </li></ul></ul><ul><ul><li>Video previews </li></ul></ul>
  15. 15. Business Model, Pricing and Payouts <ul><li>70% to Creator </li></ul><ul><ul><li>Additional 10-30% fee is deducted for promoted games </li></ul></ul><ul><li>Pricing </li></ul><ul><li>Payouts once per quarter, 45 days after the quarter </li></ul><ul><li>Electronic fund transfer (EFT) only </li></ul>
  16. 16. Looking Forward… <ul><li>fall – Beta 2 </li></ul><ul><li>holiday — launch in: </li></ul><ul><ul><li>US </li></ul></ul><ul><ul><li>Canada </li></ul></ul><ul><ul><li>UK </li></ul></ul><ul><ul><li>France </li></ul></ul><ul><ul><li>Italy </li></ul></ul><ul><ul><li>Spain </li></ul></ul><ul><li>expand to more countries </li></ul><ul><li>exploring additional platforms </li></ul><ul><li>improve consumer discoverability! </li></ul>
  17. 17. E-mail: [email_address] [email_address] THANK YOU Go to often to check for updates!
  18. 18. © 2008 Microsoft Corporation. All rights reserved. This presentation is for informational purposes only. Microsoft makes no warranties, express or implied, in this summary.