Package Simplification
and
Priority Mail Enhancements
September 17th, 2013
Your Presenters
Paul Kovlakas
Pitney Bowes Inc
Director, Postal Relations
Karen Key
United States Postal Service
Manager, ...
Package Simplification & Priority Mail
Enhancements
 Effective July 28th, 2013
 Changes to Priority and Express Mail
 D...
Slide Source: USPS Media Webinar
What’s Changing?
 Express Mail becomes Priority Mail Express
 Date Specific Delivery
 Enhanced Tracking
 Automatic Ins...
 New Logos
 New Packaging
 Flat Rate boxes
 Regional Boxes
 Pre-July 28 packaging can still be used until stock is de...
Changes to Express Mail
Re-branded as “Priority Mail Express™”
 New Logos
 New labels
 Label 11B re-branded
 New Packa...
Changes to Express Mail
Other services re-branded
 “Express Mail Hold For Pickup” will be “Priority Mail
Express Hold For...
 Will continue as an urgent service
(overnight).
 Guaranteed delivery
 Select locations
 12 noon or 3:00 p.m.
 Money ...
Express Mail International re-
branded as “Priority Mail
Express International®”
 New Shipping Label
 New Integrated Cus...
Changes to Priority Mail
 Estimated service 1, 2 or 3 day
 Not Guaranteed
 Based on origin and destination ZIP Codes
 ...
https://www.usps.com/priority-mail/map/
Changes to Priority Mail
Date Specific Delivery
http://postcalc.usps.com/
Changes to Priority Mail
Date Specific Delivery
Changes to Priority Mail
Date Specific Delivery
POS Retail Receipt
 New Language
 Service Expectation
 Tracking Number
 Claims Information
Changes to Priority Mail
Da...
New Tracking
Enhanced Tracking
 $50 free insurance included when shipping with Retail
Tracking barcode or Intelligent Mail Package Barcode (IMpb)
 $100...
$50 free insurance with Retail Tracking barcode
Paid with IBI, stamps and/or USPS Tracking paid at PO (eg ‘Retail USPS Tra...
$50 free insurance with Intelligent Mail Package Barcode (IMpb)
e.g. Paid with pbSmartPostage, SendSuite Live and Electron...
NATIONAL TV
Starting August 19
NATIONAL PRINT
Starting August
Digital
Starting August 19
NATIONAL MAILER
B2B July 30; B2C ...
USPS.com and Related Digital
 Updated content/images on usps.com
 Includes web banners and “carousel” on both
usps.com a...
USPS.COM Updates - Phase I
Home Page
Campaign Landing Page
USPS.com Changes
USPS.COM DAY SPECIFIC MAP
• Phase 1 – Origin Zip on 7/28
• Phase 2 – Origin & Destination ZIP
• Also available via Sales i...
Other Digital Assets
• B2B Mailing Landing Page
& Form for Free Supplies
• QR Code Mobile App
Landing Page
Digital Support...
The Priority:You Campaign:
 Seeks to provide information about improvements to
Priority Mail, and to drive home Reliabili...
Thank You!
Questions?
Upcoming SlideShare
Loading in …5
×

USPS Priority Mail Enhancements Package Simplification Webinar - Sept 17 2013

3,834 views

Published on

Slides from our webinar on USPS changes to Priority Mail and Express Mail services. What you can now expect with regard to delivery dates and tracking when sending packages or parcels using Priority Mail services.

United States Postal Services' Vicki Stephen, Brand Manager and Karen Key, Manager, Shipping Products joins Pitney Bowes' Director of Postal Relations Paul Kovlakas.

Published in: Business, Technology
0 Comments
0 Likes
Statistics
Notes
  • Be the first to comment

  • Be the first to like this

No Downloads
Views
Total views
3,834
On SlideShare
0
From Embeds
0
Number of Embeds
347
Actions
Shares
0
Downloads
19
Comments
0
Likes
0
Embeds 0
No embeds

No notes for slide

USPS Priority Mail Enhancements Package Simplification Webinar - Sept 17 2013

  1. 1. Package Simplification and Priority Mail Enhancements September 17th, 2013
  2. 2. Your Presenters Paul Kovlakas Pitney Bowes Inc Director, Postal Relations Karen Key United States Postal Service Manager, Shipping Products Vicki Stephen United States Postal Service Brand Manager, Shipping
  3. 3. Package Simplification & Priority Mail Enhancements  Effective July 28th, 2013  Changes to Priority and Express Mail  Domestic and International
  4. 4. Slide Source: USPS Media Webinar
  5. 5. What’s Changing?  Express Mail becomes Priority Mail Express  Date Specific Delivery  Enhanced Tracking  Automatic Insurance Included
  6. 6.  New Logos  New Packaging  Flat Rate boxes  Regional Boxes  Pre-July 28 packaging can still be used until stock is depleted  Priority Mail International uses same packaging/ logos  New Labels Branding Changes to Priority Mail® New packaging and labels for these services are available online at: The Postal Store® Priority Mail Express Label 11-B Priority Mail Express International Label 2976-B
  7. 7. Changes to Express Mail Re-branded as “Priority Mail Express™”  New Logos  New labels  Label 11B re-branded  New Packaging  Flat Rate box/envelope • Pre-July 28 packaging can still be used until stock is depleted  Priority Mail Express International uses same packaging/ logos New packaging and labels for these services are available online at: The Postal Store®
  8. 8. Changes to Express Mail Other services re-branded  “Express Mail Hold For Pickup” will be “Priority Mail Express Hold For Pickup”  “Express Mail Open and Distribute” will be “Priority Mail Express Open and Distribute.”  Express Mail Corporate Account (EMCA) will be renamed USPS Corporate Account™ (USPSCA).  Features will not change New packaging and labels for these services are available online at: The Postal Store®
  9. 9.  Will continue as an urgent service (overnight).  Guaranteed delivery  Select locations  12 noon or 3:00 p.m.  Money back for non performance  $100 automatic Insurance included  Extra Services offered are unchanged  Return Receipt  Priority Mail Express Insurance  Collect on Delivery Priority Mail Express™ What hasn’t changed?
  10. 10. Express Mail International re- branded as “Priority Mail Express International®”  New Shipping Label  New Integrated Customs form  Simplified data entry for Retail mailers  Same packaging as ‘Priority Mail Express’ Changes to Express Mail International®
  11. 11. Changes to Priority Mail  Estimated service 1, 2 or 3 day  Not Guaranteed  Based on origin and destination ZIP Codes  2013 pricing remains unchanged  Service estimate indicated on  Payment receipt (Retail)  Shipping label  Track and Confirm site Date Specific Delivery
  12. 12. https://www.usps.com/priority-mail/map/ Changes to Priority Mail Date Specific Delivery
  13. 13. http://postcalc.usps.com/ Changes to Priority Mail Date Specific Delivery
  14. 14. Changes to Priority Mail Date Specific Delivery
  15. 15. POS Retail Receipt  New Language  Service Expectation  Tracking Number  Claims Information Changes to Priority Mail Date Specific Delivery
  16. 16. New Tracking Enhanced Tracking
  17. 17.  $50 free insurance included when shipping with Retail Tracking barcode or Intelligent Mail Package Barcode (IMpb)  $100 free insurance for Commercial Plus mailers using Intelligent Mail Package Barcode (IMpb) Changes to Priority Mail Free insurance expanded to Priority Mail Additional insurance, up to a maximum coverage of $5,000.00, may be purchased for merchandise valued at more than either $50.00 or $100.00
  18. 18. $50 free insurance with Retail Tracking barcode Paid with IBI, stamps and/or USPS Tracking paid at PO (eg ‘Retail USPS Tracking’) Changes to Priority Mail® Sue Yu Legal Eagle LLC 123 MAIN ST SOMETOWN ST 00000 Liddy Gates 321 Civil Ct Mytown ST 00000
  19. 19. $50 free insurance with Intelligent Mail Package Barcode (IMpb) e.g. Paid with pbSmartPostage, SendSuite Live and Electronic USPS Tracking Changes to Priority Mail®
  20. 20. NATIONAL TV Starting August 19 NATIONAL PRINT Starting August Digital Starting August 19 NATIONAL MAILER B2B July 30; B2C Sept 9 Retail & USPS.com July 29 Sales Materials August 1  Customizable Presentation  Visual Map  Job Aids  Videos PR Early August  Media Webinar  Press Tour 360-Degree Multi-Media Campaign Integrated Messaging across Multiple Media Channels: Reliability!
  21. 21. USPS.com and Related Digital  Updated content/images on usps.com  Includes web banners and “carousel” on both usps.com and the Postal Store  Digital Map to display new service standards  Include in Sales presentations  Include in iPad app  eMail distributions to both consumer and business users of current eReg users (7/22 and 8/21)
  22. 22. USPS.COM Updates - Phase I Home Page Campaign Landing Page USPS.com Changes
  23. 23. USPS.COM DAY SPECIFIC MAP • Phase 1 – Origin Zip on 7/28 • Phase 2 – Origin & Destination ZIP • Also available via Sales iPad app Interactive Map Tool
  24. 24. Other Digital Assets • B2B Mailing Landing Page & Form for Free Supplies • QR Code Mobile App Landing Page Digital Support Tools
  25. 25. The Priority:You Campaign:  Seeks to provide information about improvements to Priority Mail, and to drive home Reliability message  Supports Sales Revenue targets  Will transition from Fall to Holiday over the coming months  Engages ongoing analyses to assess media mix and inform future campaign investment decisions ~~~  We are appreciative of the opportunity to share information and work mutually to grow the business of our partners and of Priority Mail! Recap and Questions
  26. 26. Thank You! Questions?

×