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Cto 2021 markets v2

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Cto 2021 markets v2

  1. 1. CTO Markets perspective Israeli IT Market Study 2021
  2. 2. Copyright@STKI_2021 Do not remove source or attribution from any slide, graph or portion of graph 2 2 In the battle between Hardware, Software and Services
  3. 3. Copyright@STKI_2021 Do not remove source or attribution from any slide, graph or portion of graph 3 3 We’ve got a winner: Services
  4. 4. Copyright@STKI_2021 Do not remove source or attribution from any slide, graph or portion of graph 4 4 The business journey: HW company “We are a software company now” “We are cloud (services) company now”
  5. 5. Copyright@STKI_2021 Do not remove source or attribution from any slide, graph or portion of graph 5 5 Traditional “Services” are now part of HW & SW. Examples: 2018 0.05% 2019 0.05% 2020 0.05% 2021 0.05% 202 Data Center Physical Equipment $97.00 2.58% $99.50 -14.57% $85.00 20.00% $102.00 58.82% $1 Off-site Data Center: Co-Location; Hosting (Client owns the HW) $88.00 6.82% $94.00 8.51% $102.00 22.55% $125.00 60.00% $2 POS +Self Service (ATM/Kiosks/other) $170.00 8.82% $185.00 2.70% $190.00 7.89% $205.00 7.32% $2 TOTALS $355.00 6.62% $378.50 -0.40% $377.00 14.59% $432.00 34.72% $58 2018 servers X86 $305 Legacy (non-x86) $32 Data Appliances $13 HCI appliances $36 Public Cloud IaaS PaaS (Compute as a Service ) $130 TOTALS $516
  6. 6. Copyright@STKI_2021 Do not remove source or attribution from any slide, graph or portion of graph 6 6
  7. 7. Copyright@STKI_2021 Do not remove source or attribution from any slide, graph or portion of graph 7 7 Servers: general decline in traditional HW, growth in HCI (on the expense of storage) and Cloud
  8. 8. Copyright@STKI_2021 Do not remove source or attribution from any slide, graph or portion of graph 8 8 HCI neck to neck battle (from Hyper Converged to Hybrid Cloud)
  9. 9. Copyright@STKI_2021 Do not remove source or attribution from any slide, graph or portion of graph 9 9 Israel Public cloud for enterprises : how will next 2-3 years look like?
  10. 10. Copyright@STKI_2021 Do not remove source or attribution from any slide, graph or portion of graph 10 10
  11. 11. Copyright@STKI_2021 Do not remove source or attribution from any slide, graph or portion of graph 11 11 Repatriation from cloud in Enterprise IT? Not yet Cloud
  12. 12. Copyright@STKI_2021 Do not remove source or attribution from any slide, graph or portion of graph 12 12 PC: 2021 Eldorado 2018 0.05% 2019 0.05% 2020 0.05% 2021 0.05% 2022 Window PCs (Notebook & Desktops) Enterprise only $278.00 1.08% $281.00 28.83% $362.00 -3.31% $350.00 -14.29% $300.00 Non window's PC's Enterprise only $13.00 7.69% $14.00 50.00% $21.00 33.33% $28.00 10.71% $31.00 TOTALS $291.00 1.37% $295.00 29.83% $383.00 -1.31% $378.00 -12.43% $331.00
  13. 13. Copyright@STKI_2021 Do not remove source or attribution from any slide, graph or portion of graph 13 13 Storage market Similar location Influence by Defence contract
  14. 14. Copyright@STKI_2021 Do not remove source or attribution from any slide, graph or portion of graph 14 14 Cisco dominance in the networking market
  15. 15. Copyright@STKI_2021 Do not remove source or attribution from any slide, graph or portion of graph 15 15 DC market is booming because of global cloud vendors & R&D labs 2018 0.05% 2019 0.05% 2020 0.05% 2021 0.05% 2022 Data Center Physical Equipment $97.00 2.58% $99.50 -14.57% $85.00 20.00% $102.00 58.82% $162.00 Off-site Data Center: Co-Location; Hosting (Client owns the HW) $88.00 6.82% $94.00 8.51% $102.00 22.55% $125.00 60.00% $200.00 POS +Self Service (ATM/Kiosks/other) $170.00 8.82% $185.00 2.70% $190.00 7.89% $205.00 7.32% $220.00 TOTALS $355.00 6.62% $378.50 -0.40% $377.00 14.59% $432.00 34.72% $582.00
  16. 16. Copyright@STKI_2021 Do not remove source or attribution from any slide, graph or portion of graph 16 16
  17. 17. Copyright@STKI_2021 Do not remove source or attribution from any slide, graph or portion of graph 17 17 SOFTWARE (on-prem & cloud) PRODUCTS
  18. 18. Copyright@STKI_2021 Do not remove source or attribution from any slide, graph or portion of graph 18 18 Software is not traditional “Software” anymore but rather “Subscription”
  19. 19. Copyright@STKI_2021 Do not remove source or attribution from any slide, graph or portion of graph 19 19
  20. 20. Copyright@STKI_2021 Do not remove source or attribution from any slide, graph or portion of graph 20 20 New (still small) category: Data platform in cloud
  21. 21. Copyright@STKI_2021 Do not remove source or attribution from any slide, graph or portion of graph 21 21 STKI new Cyber Security SW categories 2018 2019 Endpoint related tools $43.50 5.75% $46.00 15 NetworkWeb cloud services (FW, WAF, ddos services , etc.) $75.00 6.00% $79.50 10 data content related tools (DLP, DB FW, DLP Halbana, etc.) $32.50 10.77% $36.00 2 cyber management tools (SIEM tool, Incident responds, automation) $33.00 6.06% $35.00 2 Zero Trust including identity, access, SDP software defined perimeter, SASE (secure access $20.00 5.00% $21.00 4 Other cyber tools (secure development, awareness etc.) $11.00 4.55% $11.50 4 TOTALS $215.00 6.51% $229.00 8
  22. 22. Copyright@STKI_2021 Do not remove source or attribution from any slide, graph or portion of graph 22 22 Cyber tools categories market size 2 Endpoint related tools $4 NetworkWeb cloud services (FW, WAF, ddos services , etc.) $7 data content related tools (DLP, DB FW, DLP Halbana, etc.) $3 cyber management tools (SIEM tool, Incident responds, automation) $3 Zero Trust including identity, access, SDP software defined perimeter, SASE (secure access $2 Other cyber tools (secure development, awareness etc.) $1 TOTALS $2 1 2 3 3 4 5
  23. 23. Copyright@STKI_2021 Do not remove source or attribution from any slide, graph or portion of graph 23 23 Endpoint Cyber Security – Old vs. New
  24. 24. Copyright@STKI_2021 Do not remove source or attribution from any slide, graph or portion of graph 24 24 SASE includes lots of functionality
  25. 25. 25 Copyright@STKI_2021 Do not remove source or attribution from any slide, graph or portion of graph Gartner’s SASE: Secure Access Service Edge
  26. 26. 26 Copyright@STKI_2021 Do not remove source or attribution from any slide, graph or portion of graph SASE is more than Access and Identity
  27. 27. Copyright@STKI_2021 Do not remove source or attribution from any slide, graph or portion of graph 27 27 Low code growing market 2018 2019 2020 2021 2022 Project & Portfolio Management $28.00 3.57% $29.00 -13.79% $25.00 -12.00% $22.00 -9.09% $20.00 Development tools, ALM, Devops for all environments (including Mobile) $74.00 2.70% $76.00 -14.47% $65.00 7.69% $70.00 2.86% $72.00 Low Code tools $2.00 115.00% $4.30 39.53% $6.00 50.00% $9.00 33.33% $12.00 TOTALS $104.00 5.10% $109.30 -12.17% $96.00 5.21% $101.00 2.97% $104.00
  28. 28. Copyright@STKI_2021 Do not remove source or attribution from any slide, graph or portion of graph 28 The advantages TTM No need for specialized developers Fit for junior/legacy developers Low technical debt Good for business (application) experiments (MVP)
  29. 29. Copyright@STKI_2021 Do not remove source or attribution from any slide, graph or portion of graph 29 29 Will 2021 be the “Low Code” year ? “Critical mass” is needed
  30. 30. Copyright@STKI_2021 Do not remove source or attribution from any slide, graph or portion of graph 30 IT MANAGEMENT & OPERATIONS TOOLS MARKET 2018-2022 Values in Million USD 2018 2019 2020 2021 2022 IT Operations, Asset Management, APM, AIOPS Monitoring, Workload- Scheduling excluding ITSM, Service Desk $80.00 5.62% $84.50 -5.33% $80.00 -6.25% $75.00 6.67% $80.00 ITSM - Service Desk $24.00 10.42% $26.50 -16.98% $22.00 13.64% $25.00 8.00% $27.00 TOTALS $104.00 6.73% $111.00 -8.11% $102.00 -1.96% $100.00 7.00% $107.00
  31. 31. Copyright@STKI_2021 Do not remove source or attribution from any slide, graph or portion of graph 31 IT Operations, Asset Management, APM, AIOPS Monitoring, Workload-Scheduling (excluding ITSM, Service Desk)
  32. 32. 32 Copyright@STKI_2021 Do not remove source or attribution from any slide, graph or portion of graph SRE (Site Reliability Engineering) vs. Devops Devops • Delivery • Release automation • Environment builds • Config management • Infrastructure as code • Primary focus: Delivery Speed SRE • Operations • Incident response • Post Mortems • Monitoring, Events, Alertings • Capacity planning • Primary focus: Reliability Source: Atlassian
  33. 33. Copyright@STKI_2021 Do not remove source or attribution from any slide, graph or portion of graph Observability – Developer’s mission in the new world of Operations
  34. 34. Copyright@STKI_2021 Do not remove source or attribution from any slide, graph or portion of graph
  35. 35. Copyright@STKI_2021 Do not remove source or attribution from any slide, graph or portion of graph 35 35 VALUE ADDED SERVICES
  36. 36. Copyright@STKI_2021 Do not remove source or attribution from any slide, graph or portion of graph 36 36 From “Infra consulting” to “Infra & Cloud consulting”
  37. 37. Copyright@STKI_2021 Do not remove source or attribution from any slide, graph or portion of graph 37 37 Traditional STKI services categories:
  38. 38. Copyright@STKI_2021 Do not remove source or attribution from any slide, graph or portion of graph 38 38 Than came “Devops” Infrastructure Projects Consolidation/ Virtualization/ Containers /Monitoring/ BSM/ Storage/ Hardware/ Networking Projects DevOps and Infrastructure automation projects Software integration of middleware, SOA & BPM Cyber security product implementations
  39. 39. Copyright@STKI_2021 Do not remove source or attribution from any slide, graph or portion of graph 39 39 But what about public cloud? So we divided the service to 2 categories: Infrastructure Projects (on premise only) companies Consolidation/ Virtualization/ Containers /Monitoring/ BSM/ Storage/ Hardware/ Networking Projects DevOps and Infrastructure automation projects Software integration of middleware, SOA & BPM Cyber security product implementations Cloud infrastructure projects (public cloud only) companies Consolidation/ Virtualization/ Containers /Monitoring/ BSM/ Storage/ Hardware/ Networking Projects Devops and Infrastructure automation projects Software integration,of middleware, SOA & BPM Cyber security product implementation
  40. 40. Copyright@STKI_2021 Do not remove source or attribution from any slide, graph or portion of graph 40 40 Traditionally, infrastructure related services were divided between "System”, “Storage”, “Networking”, “Cyber” Storage System Networking Cyber
  41. 41. Copyright@STKI_2021 Do not remove source or attribution from any slide, graph or portion of graph 41 41 In the cloud, all is done by the same person (with code…) Storage System Networking Cyber
  42. 42. Copyright@STKI_2021 Do not remove source or attribution from any slide, graph or portion of graph 42 42 STKI On premise positioning vs. cloud positioning: similarity in the cloud positioning STKI on premise positioning STKI public cloud positioning Rather different companies Rather same companies
  43. 43. Copyright@STKI_2021 Do not remove source or attribution from any slide, graph or portion of graph 43 43 Should STKI rank “system, storage, network, cyber, devops” services all together?
  44. 44. Copyright@STKI_2021 Do not remove source or attribution from any slide, graph or portion of graph 44 44 Cyber Security services map Consulting (PT, regulations, organization, budgets, etc.) Projects: implementing products Siem/Soc as a service MDR – managed detection response IRT Incident Response Team ERT (emergency) Install and operate the products – in the cloud (automatically) as a service From manual consulting to automation → create a product CISO as a service
  45. 45. Copyright@STKI_2021 Do not remove source or attribution from any slide, graph or portion of graph 45 45
  46. 46. Copyright@STKI_2021 Do not remove source or attribution from any slide, graph or portion of graph 46 46 Cyber product implementation (on prem + cloud) In public cloud On premise
  47. 47. Copyright@STKI_2021 Do not remove source or attribution from any slide, graph or portion of graph 47 47 Including MDR activity
  48. 48. Copyright@STKI_2021 Do not remove source or attribution from any slide, graph or portion of graph 48 48 Cyber security services The trend from “manual” to “automation” reduce the difference between “consulting” and ”product implementation” segments
  49. 49. Copyright@STKI_2021 Do not remove source or attribution from any slide, graph or portion of graph 49 49 What about new “cloud” categories?
  50. 50. Copyright@STKI_2021 Do not remove source or attribution from any slide, graph or portion of graph 50 50 Should STKI still divide the IT market to HW-SW-VAS?
  51. 51. Copyright@STKI_2021 Do not remove source or attribution from any slide, graph or portion of graph 51 42 Any questions or comments please contact me: Pini Cohen pini@stki.infl 972 9 790 7000 51

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