Insegnalo

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Private initiative whose goal is to build a platform to connect content creators with the general public. As a differentiatior, it provides guidance for the creation of courses with many different standards.

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Insegnalo

  1. 1. Insegnalo Case study Giorgio Sironi NEST projectAlta Scuola Politecnica 7th cycle
  2. 2. Description Social environment for multimedia courses  Guides for realizing video tutorials  Fruition of courses  Social network for users Private initiative Target  General public  Content creators
  3. 3. Homepage
  4. 4. Homepage Different steps of interaction  Watching and sharing content  Creation of video tutorials  Designing of online courses Interactions increasing in amount of activity  But starting from simple steps like joining the network
  5. 5. Content creation guides
  6. 6. Content creation guides Oriented to content creators  Support for different platforms and tools  Moodle  Adobe  Screenr  Prezi  SCORM standard  Webinars
  7. 7. Social network
  8. 8. Social network Informal discovery of content Standard tools  Newsfeed  Customization for each user  Profile  Friendships  Symmetric model  Groups
  9. 9. Example of tool: groups
  10. 10. Example of tool: groups Features  Sortable newsfeed  Memberships  Organized discussions Requires network effects to be usable
  11. 11. Example of course
  12. 12. Example of course
  13. 13. Example of course Inclusion of web-based content  YouTube  Prezi Standard navigation Custom license (e.g. Creative Commons vs. commercial) Tools dedicated to a single course  Glossary  Forum  Wiki
  14. 14. Business model Fees from courses subscriptions  Courses with commercial licenses  Targeting the users vs. targeting the creators  Network effects  As the number of users increases  As the number of courses increases Possibly advertising based
  15. 15. Conclusions Private initiative, yet to be monetized Take-aways  A single platform to connect supply and demand, but only works at a large scale  Social tools are becoming a commodity  Support guides for content creators is a differentiator  How to use the platform  How to use production tools (e.g. video editing)

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