YouTube Resume with Navigation  “ Techniques and Lessons Learned” Presented by Peter Huboi October 5th 2009
Links used during presentation <ul><li>http://huboi.wordpress.com/   Landing page (blog) for YouTube Resume with Navigatio...
Target Job: Cisco Product Manager Flip Video  <ul><li>Videoblog resume microsite (experiment #1) </li></ul><ul><li>Wordpre...
Leave your Room, Meet new People <ul><li>Blog post  http://bit.ly/VEhKU </li></ul><ul><li>My First YouTube Video  </li></u...
BooneOakley.com <ul><li>Entire site constructed using YouTube annotation linking </li></ul><ul><li>Very Entertaining   </l...
Tree Structured Site <ul><li>Site map like web page </li></ul><ul><li>A web site is easier to edit </li></ul><ul><li>Do th...
Basic demonstration of Annotation linking  <ul><li>Create Videos with navigation buttons </li></ul><ul><li>Prepare all lin...
Solving a problem with a 2 video technique  <ul><li>2 Nearly identical videos </li></ul><ul><ul><li>YouTube won’t allow yo...
Two Video Linking Technique Advantages:  Play all the way through with no clicks like a normal Youtube Video, or  skip or ...
Navigation Points/ Annotations list 1  http://www.youtube.com/watch?v=8ZYLlzJguNI#t=0m0.5s 2 http://www.youtube.com/watch?...
Video recording issues solved <ul><li>Lighting </li></ul><ul><ul><li>Ambient light by window + 2nd light on other side </l...
Video Production Software <ul><li>Software  </li></ul><ul><ul><li>TechSmith Camtasia </li></ul></ul><ul><ul><li>Adobe Prem...
If you post it, will they Come ?  <ul><li>My Marketing Plan </li></ul><ul><ul><li>Create a Blog-based Microsite </li></ul>...
HR Director blog about why video resumes do not work  <ul><li>15 Reasons, including: </li></ul><ul><ul><li>No 30 second te...
My next steps  (Recommendations) <ul><li>YouTube Resume with Navigation is too much work </li></ul><ul><ul><li>too hard to...
Still want to make a video resume? <ul><li>Local Access Cable TV ? </li></ul><ul><ul><li>New England Job Show (example) </...
Thank You <ul><ul><li>Video Resume landing page </li></ul></ul><ul><ul><li>Blog entries for “Marketing Yourself with Socia...
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YouTube Video Resume Story

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This presentation details the method and story behind creating the worlds 1st YouTube Resume with Navigation.

http://huboi.wordpress.com/

Presented by Peter Huboi October 5, 2009

Published in: Career, Business, Technology
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YouTube Video Resume Story

  1. 1. YouTube Resume with Navigation “ Techniques and Lessons Learned” Presented by Peter Huboi October 5th 2009
  2. 2. Links used during presentation <ul><li>http://huboi.wordpress.com/ Landing page (blog) for YouTube Resume with Navigation </li></ul><ul><li>  </li></ul><ul><li>http://introhuboifpm.wordpress.com/ Flip Product Manager micro-blog Resume cover letter </li></ul><ul><li>  </li></ul><ul><li>http://www.youtube.com/watch?v=Jg9BcuujB5k Places to see before you die (1 st YouTube video ) </li></ul><ul><li>  </li></ul><ul><li>www.BooneOakley.com Great site using YouTube linking (site built entirely in YouTube) </li></ul><ul><li>  </li></ul><ul><li>http://www.youtube.com/watch?v=Cm3xN_yn0ZQ YouTube early test </li></ul><ul><li>  </li></ul><ul><li>http://www.masonwong.com/2009/09/case-against-video-resumes-staffing.html Mason Wong blog “Why video resumes don’t work” </li></ul><ul><li>  </li></ul><ul><li>http://nejs.org/category/epitches/ New England Job Show </li></ul>
  3. 3. Target Job: Cisco Product Manager Flip Video <ul><li>Videoblog resume microsite (experiment #1) </li></ul><ul><li>Wordpress Blog </li></ul><ul><li>7 video clips as embedded video blog posts </li></ul><ul><li>Tip: Enter in reverse order </li></ul>
  4. 4. Leave your Room, Meet new People <ul><li>Blog post http://bit.ly/VEhKU </li></ul><ul><li>My First YouTube Video </li></ul><ul><ul><li>Stanford STATS 252 - The Social Data Revolution </li></ul></ul><ul><ul><li>Facebook Page Team Competition </li></ul></ul><ul><ul><li>How do you link from a Video to a web URL ? </li></ul></ul><ul><li>Google Booth - SES Trade Show Aug 2009 </li></ul>
  5. 5. BooneOakley.com <ul><li>Entire site constructed using YouTube annotation linking </li></ul><ul><li>Very Entertaining </li></ul>
  6. 6. Tree Structured Site <ul><li>Site map like web page </li></ul><ul><li>A web site is easier to edit </li></ul><ul><li>Do the site map </li></ul><ul><li>Get sign off </li></ul><ul><li>Then start production </li></ul>
  7. 7. Basic demonstration of Annotation linking <ul><li>Create Videos with navigation buttons </li></ul><ul><li>Prepare all link URLs in a list </li></ul><ul><li>Prepare all Text Annotations in a list </li></ul><ul><li>Highlight, Annotate, and Link </li></ul>
  8. 8. Solving a problem with a 2 video technique <ul><li>2 Nearly identical videos </li></ul><ul><ul><li>YouTube won’t allow you to upload same video twice, even with a different name </li></ul></ul><ul><li>Each video links to the other </li></ul><ul><li>Links include “Minute and seconds time to Start” </li></ul>
  9. 9. Two Video Linking Technique Advantages: Play all the way through with no clicks like a normal Youtube Video, or skip or replay sections with navigation
  10. 10. Navigation Points/ Annotations list 1 http://www.youtube.com/watch?v=8ZYLlzJguNI#t=0m0.5s 2 http://www.youtube.com/watch?v=8ZYLlzJguNI#t=0m55s 3 http://www.youtube.com/watch?v=8ZYLlzJguNI#t=2m04s 4 http://www.youtube.com/watch?v=8ZYLlzJguNI#t=4m10s 5 http://www.youtube.com/watch?v=8ZYLlzJguNI#t=5m42s 6 http://www.youtube.com/watch?v=8ZYLlzJguNI#t=6m35s 1 Click to play - Introduction and Navigation Tips 2 Click to play - One minute &quot;elevator pitch&quot; on why to hire Peter Huboi 3 Click to play - Social Media Marketing expertise and experience 4 Click to play - Networking, Meetups, Events, Classes 5 Hire Peter Huboi for Marketing or Product Management / Contact Info 6 Replay Contact Info 1 http://www.youtube.com/watch?v=1iO5OIJkSbQ#t=0m0.5s 2 http://www.youtube.com/watch?v=1iO5OIJkSbQ#t=0m55s 3 http://www.youtube.com/watch?v=1iO5OIJkSbQ#t=2m04s 4 http://www.youtube.com/watch?v=1iO5OIJkSbQ#t=4m10s 5 http://www.youtube.com/watch?v=1iO5OIJkSbQ#t=5m42s 6 http://www.youtube.com/watch?v=1iO5OIJkSbQ#t=6m35s A B
  11. 11. Video recording issues solved <ul><li>Lighting </li></ul><ul><ul><li>Ambient light by window + 2nd light on other side </li></ul></ul><ul><ul><li>Window + bounce Halogen off white Ceiling </li></ul></ul><ul><li>Sound </li></ul><ul><ul><li>lapel mic </li></ul></ul><ul><li>Teleprompting </li></ul><ul><ul><li>Prompt! (free with limited number of characters) </li></ul></ul>
  12. 12. Video Production Software <ul><li>Software </li></ul><ul><ul><li>TechSmith Camtasia </li></ul></ul><ul><ul><li>Adobe Premiere Elements </li></ul></ul><ul><ul><li>Sony Vegas </li></ul></ul><ul><ul><li>Pinnacle Studio </li></ul></ul><ul><li>PiP (Picture in Picture) </li></ul><ul><ul><li>Produce and edit video(s) 1st </li></ul></ul><ul><ul><li>Create Menu Graphics </li></ul></ul><ul><ul><li>Graphics Track, PiP track </li></ul></ul>Consumer targeted editions will be easier to learn than Professional Software editing tools
  13. 13. If you post it, will they Come ? <ul><li>My Marketing Plan </li></ul><ul><ul><li>Create a Blog-based Microsite </li></ul></ul><ul><ul><li>Facebook </li></ul></ul><ul><ul><li>LinkedIn contacts via “Ask a question”. </li></ul></ul><ul><ul><li>Twitter </li></ul></ul><ul><ul><li>Contact one influential blogger </li></ul></ul>Zero Marketing = Zero Hits Twitter + Influencer Facebook + LinkedIn Question
  14. 14. HR Director blog about why video resumes do not work <ul><li>15 Reasons, including: </li></ul><ul><ul><li>No 30 second text skim </li></ul></ul><ul><ul><li>Video Resume wasn’t customized to my job </li></ul></ul><ul><ul><li>“ I don't recruit for jobs which require on-camera skill” </li></ul></ul><ul><ul><li>I am so discouraged by how bad the vast majority of video resumes are, I have no inclination whatsoever to watch yours. </li></ul></ul>
  15. 15. My next steps (Recommendations) <ul><li>YouTube Resume with Navigation is too much work </li></ul><ul><ul><li>too hard to customize </li></ul></ul><ul><ul><li>too long </li></ul></ul><ul><ul><li>I learned a great deal … and it’s a good story to tell </li></ul></ul><ul><li>Evolve Micro-blog Resume Site Strategy </li></ul><ul><ul><li>More text, less video </li></ul></ul><ul><ul><li>Tailor Micro-site Blog Resume sites per position type (like a cover letter) </li></ul></ul><ul><li>Links in PDF cover letter to Micro-site blog posts </li></ul><ul><ul><li>Cover letter has the headline, blog post has the story </li></ul></ul>P roblem H ypothesis A ction M etrics E xperiment
  16. 16. Still want to make a video resume? <ul><li>Local Access Cable TV ? </li></ul><ul><ul><li>New England Job Show (example) </li></ul></ul><ul><ul><li>http://nejs.org/category/epitches/ </li></ul></ul><ul><li>Grant Proposal ? </li></ul><ul><li>Funding ? </li></ul>
  17. 17. Thank You <ul><ul><li>Video Resume landing page </li></ul></ul><ul><ul><li>Blog entries for “Marketing Yourself with Social Media” </li></ul></ul><ul><li>LinkedIn Profile </li></ul><ul><ul><li>http://www.linkedin.com/in/peterhuboi </li></ul></ul><ul><li>http://huboi.wordpress.com/ </li></ul>

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