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Collaboration In The Cloud Presentation


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Collaboration In The Cloud Presentation

  2. 2. Cloud Computing: What is it? <ul><li>Cloud computing has a very loose term and encompasses a broad range of different things </li></ul><ul><ul><li>SaaS- Software as a Service </li></ul></ul><ul><ul><li>PaaS- Platform as a Service </li></ul></ul><ul><ul><li>HaaS- Hardware as a Service </li></ul></ul><ul><li>Cloud computing is a general term for anything that involves delivering hosted services over the internet </li></ul><ul><ul><li>“ The Internet is serving up solutions for situations where it’s more important to get things done than to own the hardware or software that is needed to get things done.” </li></ul></ul><ul><li>Forrester Research defined cloud computing as “Cloud computing is buying IT capacity and applications as-needed from a utility service provider.” </li></ul>
  3. 3. Collaboration <ul><li>Just as important as cloud computing companies and individuals collaborating progresses cloud computing </li></ul><ul><ul><li>Collaboration has been looked over by companies </li></ul></ul><ul><li>Defined as: </li></ul><ul><ul><li>Interaction between multiple parties </li></ul></ul><ul><ul><li>All parties are doing work and with a shared purpose or goal </li></ul></ul><ul><ul><li>All parties will get something in return for their efforts </li></ul></ul><ul><ul><li>Collaboration can be across boundaries </li></ul></ul><ul><li>Increases output for all participants in the collaboration </li></ul><ul><li>Creates new opportunities, starting ongoing dialogues with other customers and companies </li></ul><ul><li>However there are consequences for large scale collaboration </li></ul><ul><ul><li>Companies will begin to shrink </li></ul></ul><ul><ul><li>Coase’s Inverse Law- “Any organization will shrink as long as the cost to do something inside the company is higher than the cost of doing something on the open market.” </li></ul></ul>
  4. 4. Technology <ul><li>There has been five major tech waves </li></ul><ul><ul><li>1 st : 1815 early innovation in textiles and paved roads </li></ul></ul><ul><ul><li>2 nd : 1845-1875 innovations in railroads, gas, and telegraph </li></ul></ul><ul><ul><li>3 rd : 1890-1920 innovation in electronics and cars </li></ul></ul><ul><ul><li>4 th : 1944-1985 proliferation in lasting household goods </li></ul></ul><ul><ul><li>5 th : 1995-2020 innovations from different IT technologies in the internet and globalization </li></ul></ul><ul><li>Cloud computing and Collaboration is the next step in the ever changing world </li></ul><ul><ul><li>Book stores ->, Libraries ->, CD Stores -> iTunes, TV -> Youtube </li></ul></ul><ul><li>Technology has the potential to make life much easier and simpler for people </li></ul>
  5. 5. Changes in Markets and Management <ul><li>“ Markets are Conversations” </li></ul><ul><ul><li>Markets are ever changing </li></ul></ul><ul><li>The nature behind the consumers and companies is drastically changing </li></ul><ul><ul><li>Collaboration between companies is necessary </li></ul></ul><ul><li>Management techniques are also changing </li></ul><ul><ul><li>Companies need to begin focusing on individual people and their experiences no matter the customer base </li></ul></ul><ul><ul><li>Companies will use multiple other companies to achieve this “the focus is on access to resources, no the ownership of those resources </li></ul></ul><ul><li>Value Chains are changing </li></ul><ul><ul><li>The inner workings of companies are evolving </li></ul></ul>
  6. 6. New Innovations of Collaboration <ul><li>Ways to collaborate are also evolving, new ways to collaborate for business are opening up </li></ul><ul><li>Companies need to be “out there” </li></ul><ul><ul><li>Companies have to be open to change and applying these new techniques </li></ul></ul><ul><ul><ul><li>Twitter could help find new customers and consumers for the company </li></ul></ul></ul><ul><ul><ul><li>Facebook could help strengthen your companies internal structure between people </li></ul></ul></ul>
  7. 7. Providing a Structure for Collaboration <ul><li>Most important part for collaboration is establishing a strong foundation for collaboration </li></ul><ul><li>Authors talk about certain things a company needs to have </li></ul><ul><ul><li>Create a structure that enables trust </li></ul></ul><ul><ul><li>Create the environment where a social network can live, or become part of existing networks </li></ul></ul><ul><ul><li>Share the vision, the goals </li></ul></ul><ul><ul><li>Motivate people in the right way and give them the freedom to deliver </li></ul></ul><ul><ul><li>Talk about the rules that guide collaborative behavior </li></ul></ul><ul><li>Although these might not make a direct effect it will definitely make co-workers trust one another </li></ul>
  8. 8. Social Computing <ul><li>The way management toward consumers is going to change </li></ul><ul><li>The entire customer relationship management cycle will be transformed by the tools and techniques that are in common use in the consumer space </li></ul><ul><li>Reaching out to consumers and informing them will become easier using different tools </li></ul><ul><ul><li>Wikis, blogs, online communities </li></ul></ul><ul><li>Using new tools will also open up how businesses can handle different sides of the company </li></ul><ul><ul><li>Use of videos to solve customer problems </li></ul></ul><ul><ul><li>Use of online communities to help customers with problems </li></ul></ul><ul><li>Consumers will begin to make more of an impact on what goes on in development in products </li></ul><ul><li>Overall, the use of new and emerging social computing and collaboration capabilities in the enterprise, enabled by a platform of on-premises software + cloud-based services, promises to have profound and far reaching effects on how organizations function, and create fundamentally new and powerful ways of innovating, marketing and selling to, and delighting customers </li></ul>
  9. 9. Better Business Network and “Collaboration in the Clouds” <ul><li>Although there are many different things that could slow cloud collaboration down </li></ul><ul><ul><li>“ It is therefore no longer possible for us to continue following the road that we first began travelling back in the seventeenth century” </li></ul></ul><ul><li>This is very important for Better Business Network </li></ul><ul><ul><li>Gives insight into how the company should be structured </li></ul></ul><ul><ul><li>What different things need to be done for the company to succeed </li></ul></ul><ul><li>Also this book allows for BBN to be using these new ideas and concepts </li></ul><ul><li>Most importantly it will help make BBN more adaptive and responsive to changes </li></ul>
  10. 10. Sources <ul><li>,,sid201_gci1287881,00.html </li></ul><ul><li> </li></ul><ul><li> </li></ul><ul><li> </li></ul>