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State of the
Nashville, TN
WORD
2018
WordPress
It’s why we’re here_
#WCUS
WordPress
Backed by the full faith and credit
of every person and company that
depends on it_
WordPress
The Four Freedoms_
1.Freedom to run the program for any purpose.
2.Freedom to study how the program works and
change it to make it do what you wish.
3.Freedom to redistribute.
4.Freedom to distribute copies of your modified
versions to others.
WordPress
The data is portable.
Run it just about anywhere
from AWS to a Raspberry Pi_
WordPress
It’s both free and priceless_
WordPress
Keep your WordPress your entire
life and grow it with you.
We’ll keep it updated_
WordPress
Supported by a robust commercial
ecosystem of over $10B/year_
WordPress
Democratizing publishing_
To us, “Democratize” means
Everyone can use it regardless of
language spoken, device used,
physical ability, income, location,
or technical proficiency_
32.5% Market Share
“When you think about it, we’re kind of building
a web operating system.” —2014
WordPress
It’s why we’re here_
WordPress
If you’re watching this,
you’re in rarefied air compared
to most other WordPressers_
WordPress
We’ve still got some problems_
“This feels like writing a blog back in 2005.”
“Add two images side-by-side. Why can’t I do that?!”
“This is very finicky. This does not work.”
“Why? Why are you not moving?”
“When I go to Add Media,
there’s no video available for me to add.”
“How would I add a caption? I have no clue.”
“If you’ve ever tried to copy text from a
Microsoft Word document and then
paste it into a post or page within
WordPress, then you know that text
never looks right when you publish it to
your blog. Suffice it to say, Word and
WordPress are not very compatible.”
— Susan Gunelius
LifeWire
https://www.lifewire.com/copy-paste-from-word-to-
wordpress-3476800
WordPress
Blocks are predictable, tactile,
and can be simple like a text block,
or as rich as an ecommerce interface.
Building a site with Gutenberg
Copy & Paste in Gutenberg
Export a block in Gutenberg
Import a block in Gutenberg
How it performed_
Gutenberg //phase 1
1.2 million Active installs
1.2 million Posts written
39,000 Written yesterday
Where we are_
Gutenberg //phase 1
8,684 Commits
340+ Contributors
Who’s sharing it_
Gutenberg //phase 1
277 WordCamp talks
555 Meetup events
1,000+ Blog posts
// 1285%
// 620%
Gutenberg-ready themes
are growing_
Themes
A new default theme_
Twenty Nineteen
Built with Gutenberg_
Twenty Nineteen
The Indigo Mill
https://theindigomill.com/
Websites
Image Block
Lumina Solar
https://www.luminasolar.com/
Websites
Custom Feature Block
“Learn blocks deeply.”
It’s what we’re
made of_
Blocks
70 Native blocks
100+ 3rd-party blocks
1,000+ Layout configurations
In the wild_
Blocks
Yoast SEO - Yoast
360 Image - Kevin Bazira
AMP v1.0 - WP, VIP, XWP, Google, Contributors
Drop it - Riad Benguella
Ecwid Shopping Cart - Ecwid
WooCommerce - Automattic
BigCommerce - BigCommerce
Organic Profile block - Organic Themes
Recipe blocks - WPZOOM
Tarot block - George Stephanis
Sketch block - Dennis Snell
Jetpack Form block - Automattic
Guidepost block - Nick Hamze
Ghostwriting block - Nick Hamze
Spoiler Alert block - Nick Hamze
Caxton: PootlePressCaxton Shape Divider block - PootlePress
Block plugins are
multiplying_
Blocks
Otter Blocks
Storefront Blocks
GhostKit
Editor Blocks
Mega Blocks Snow Monkey Blocks
Libraries are emerging_
Blocks
Libraries are emerging_
Blocks
Libraries are emerging_
Blocks
Building blocks is getting
easier too_
Blocks
Building blocks is getting
easier too_
Blocks
Building blocks is getting
easier too_
Blocks
Building blocks is getting
easier too_
Blocks
je n'arrive pas à construire ma page.
c'est trop difficile.
je veux avoir un editeur simple pour
construire ma page.
Do you remember if it looked like this, with
plus signs that you could click to add content
into the page? Like "blocks" of content? 
oui
Regardless of device used
2018 52.97% Desktop
44.19% Mobile
03.74% Tablet
Responsive
We’re future-
proofing the
new editor_
We’re preparing to
meet all our
user’s needs_
Mobile Apps
1.3M posts published last month
3.1M photos & videos uploaded
We’re merging Gutenberg and
the mobile apps_
Beta Editor in Feb. 2019
Mobile Apps
WordPress exists to increase access to publishing.
We had fundamental, core problems.
Gutenberg Phase 1 begins to address them.
Blocks are the new mental model of WordPress.
We’re bringing this all to the devices of the future.
To Review
You’ve improved not
only software, but
the lives of many.
Thank you, Phase 1
Matias Ventura
Joen Asmussen
Tammie Lister
What’s in store?_
Gutenberg //phase 2
The next challenge_
Customizing outside of the
page/post content is
complicated.
Gutenberg //phase 2
This is your site_
//currently
Content editor_
//phase 1
Widgets & menus_
//phase 2
This is your site
on widgets_
//currently
Possible progression_
//phase 2
Blocks in the
customizer_
//phase 2
//phase 2
Blocks in context_
//phase 2
Blocks in context_
//phase 2
Experimenting
with menus_
//phase 2
Editing menus inline_
Phase 1_ // Done
Gutenberg
Fundamental blocks for
writing & editing.
Phase 2_ // 2019
Gutenberg
Outside of post_content.
Focus on customization.
Upgrading themes, widgets, & menus.
Early version of phase 2
will be in the plugin.
Reactivate it!
What are Phases 3 & 4?
Phase 3_ // 2020+
Gutenberg
Collaboration.
Multi-user editing of Gutenberg.
Workflows.
Phase 4_ // 2020+
Gutenberg
“Regardless of language spoken”
An official way for WordPress
to support multilingual sites.
With Gutenberg
merged, let’s
expand core_
Core is open
- Create a navigation menu block.
- Port all widgets to blocks.
- Add block support to 

widget editing.
- Register theme content areas 

visually in Gutenberg.
- Site health check.
- Add optional auto-updates for

plugins, themes, and major 

versions of WordPress.
- Create a block directory 

on WordPress.org.
- Tackle our 6,500 open issues.
April 2019
PHP 5.6
Minimum PHP version
December 2019
PHP 7
You’ve supported us
and given us such
great memories.
Thank you, 4.9
173+ million Downloads
68.4% running 4.9
4.9 -> 4.9.8
Release cycles
9 Security fixes
250 Bug fixes
// Improved customer flows
// Enhancements to code editor
// Widget updates
// Site-building improvements
// GDPR support
|-Privacy policy page
|-Date handling
|-Notification of cookies
// ‘Try Gutenberg’ callout
5.0 Released_
WordPress
WordPress 4.7
2,208,468 installs
Active sites after 1 day
WordPress 5.0
2,354,502 installs

Gutenberg plugin
Classic Editor
5.0 deactivates G-plugin by default
561,478 installs
811,679 installs
// 162,162
// 124,788
Yes, that just happened.
2018
Need the various teams across WordPress working
together better.
Need to keep learning JavaScript… even more deeply.
Importance of triage and code freezes.
Always announce release dates.
Here’s what we learned
Betas were tested
more than other
releases.
Here’s what we learned
100X more testing
Open source is
amazing.
Here’s what we learned
Open source is difficult
to develop in public.
Securing websites_
HTTPS://
57% of WordPress
sites using HTTPS
// 20.8%
Jan 2017 July 2017 Jan 2018 July 2018
25%
50%
75%
Attribution: David Needham
WordCamps
Growing every year_ 145 WordCamps in
48 countries
// 13.3%
WordCamps
Growing every year_ 45,206
Tickets sold
// 14.1%
WordCamps
Growing every year_ 1,319 Organizers
2,651 Speakers
1,175 Sponsors
// 33.2%
// 13.0%
// 5.1%
Meetups
An endless community_ 351,818 Members
687 Meetup groups
5,450 Meetup events
// 51.7%
// 24.0%
// 24.4%
do_action
do_action supports charitable
organizations by creating their
online presence.
Where we’ve been in 2018: 
// Bristol, UK
// Pune, IND
// Moscow, RUS
// Zurich,CHE
// McAllen, TX, USA
// Lagos, NGA
// Cape Town, ZAF
// Harare, ZWE
// Stuttgart, DEU
// Beirut, LBN
// Montreal, CAN
// Port Harcourt, NGA
Intro to open source
workshops
These workshops seek to
highlight the potential of open
source software in regions
where there is less
participation in OSS projects.
// Kumasi, Ghana
// Udaipur, India
// Casteries, St Lucia
// Baranquilla, Colombia
WordPress Foundation
Donated to_ // $10,000
// $10,000
// $10,000
Internet Archive
Girl Develop It
Black Girls Code
Support the WordPress Foundation
http://wordpressfoundation.org/donate/
$3,445 Raised since last SotW
42 Annually recurring donors
85 Unique donors
Where it all comes together_
WordPress.org
/about
WordPress.org
/download
WordPress.org
/[username]
WordPress.org
https://profiles.
/support
WordPress.org
/gutenberg
WordPress.org
Attribution: Thomas Hawk on Flickr. CC BY-NC 2.0
Thank you,
sponsors_
Thank you,
organizers_
Thank you,
200+ volunteers_
Q & A
With Matt Mullenweg
matt.blog
ma.tt
@photomatt
#wcus
State of Nashville 2018 WordPress Report

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