The Age of the Platform

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How Amazon, Apple, Facebook, and Google Have Redefined Business

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The Age of the Platform

  1. 1. Praise for The Age of the Platform “Essential reading on the state of THE AGE OF THE PLATFORM business today – and where it is going.“Phil Simon sees a forest when the rest of us just see trees. Ignore this book at your own peril.”In this compelling mix of research and interpretation, Simonshows how the future of business isn’t just technology, but —Adrian C. Ott, award-winning author,its tentacles.”—Jay Baer, co-author of The NOW Revolution: The 24-Hour Customer7 Shifts to Make Your Business Faster, Smarter, and More Social“Nothing short of a 21st-century business survival guide.”—Mike Faith, CEO and president, Headsets.com“Exceptionally researched and written. A landmark book.”—Jane Applegate, author of 201 Great Ideas for Your Small Business How Amazon,“Remarkably insightful. A must-read for anyone interested in creatingchange-tolerant organizations.”—Robert Charette, president, ITABHI Corp. Apple, Facebook,Buoyed by the success of Amazon, Apple, Facebook, and Google, companies of and Google Have Redefined Businessall sizes are fundamentally rethinking how they do business. They are creating and Google How Amazon, Apple, Facebook,vibrant ecosystems, and in the process, reaping big rewards. In the tradition ofThe Long Tail, The Age of the Platform demonstrates how the world of businesstoday is vastly different from that of even ten years ago. Today the mostsuccessful companies are operating under an entirely different business model– Have Redefinedone predicated on collaboration, rapid development, emerging technologies, andexternally driven innovation. The Age of the Platform introduces and describesa critical new business model, one essential to survive in today’s increasingly Businessfragmented and dynamic economy.www.philsimonsystems.com www.theageoftheplatform.com PHIL SIMON Phil Simon is a recognized technology expert and sought-after speaker. He consults companies on how to optimize their use of technology. His contri- butions have been featured on The Globe and Mail, the American Express Open Forum, ComputerWorld, ZDNet, abcnews.com, forbes.com, The New York Times, ReadWriteWeb, and many other sites. He holds degrees from Carnegie Mellon University and Cornell University. This is his fourth book. www.motionpub.com Business PHIL SIMON US $19.95 Foreword by Mitch Joel Cover designed by Luke Fletcher President of Twist Image and author of Six Pixels of Separation

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