Intel's Triple Bottom Line

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Presentation 9Apr2010 at Lokey Graduate School of Business, Center For Socially Responsible Business conference "Three Ps: People, Planet, Profit." Suzanne Fallender, Director, CSR Strategy & Communications, Intel

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Intel's Triple Bottom Line

  1. 1. Nex Generation CSR: xt Business Value, Integration, and Leadership Suzanne Fallender Corporate Responsibility Office Intel Corporation Mills College April 9 2010 9,
  2. 2. Changing L Landscape Increase in “socially respo socially onsible investors” and integration of ESG into financial analysis y Changing expectations am mong consumers & public Increased sophistication o NGO of campaigns and partnerships Employees and new talent t recruitment Changing C-Suite views Sources: “State of Corporate Citizenship” BCCCC, http://www.bcccc.net/index.cfm?pageId=2043 Social Investment Forum. Copyright © 2010 Intel Corporation. All rights reserved. Intel and the Intel logo are trademarks or registered trademarks of Intel o Corporation or its subsidiaries in the United States and other countries. *Other names and brands may be claimed as the property of others.
  3. 3. People, Pla p anet, Profit People • Changing p expectations • Low hanging fruit harder to find h d t fi d • Increasing focus on connection to value Planet Profit • Next phase more challenging Copyright © 2010 Intel Corporation. All rights reserved. Intel and the Intel logo are trademarks or registered trademarks of Intel o Corporation or its subsidiaries in the United States and other countries. *Other names and brands may be claimed as the property of others.
  4. 4. Building Corpora Responsibility ate Business Integration Leadership Value 25.0 Laggards (bottom 10%) Average 19.5% Leaders (top 10%) 20.0 15.5% 15.0 13.6% 10.6% 10.0 7.5 7.2% 7.0% 4.1 5.0 0.8 0.0 Return on Invested Capital Shareholder Return Sharpe ratio (x 10) Copyright © 2010 Intel Corporation. All rights reserved. Intel and the Intel logo are trademarks or registered trademarks of Intel o Corporation or its subsidiaries in the United States and other countries. *Other names and brands may be claimed as the property of others.
  5. 5. CSR Cultu Drivers ure Engineering culture E i i lt Global m manufacturer Innovation leader • Data driven and focused on continu uous improvement • Proactive community engagement a environmental management and • Global scale and impact of program ms • Priority on education and ability of t technology to help solve global challenges h ll Copyright © 2010 Intel Corporation. All rights reserved. Intel and the Intel logo are trademarks or registered trademarks of Intel o Corporation or its subsidiaries in the United States and other countries. *Other names and brands may be claimed as the property of others.
  6. 6. Environmental Sustainability Laargest corporate purchaser of gre p g een power in the U.S. accordingg to the EPA Recycle over 70% of our waste R Inve ested over $100 million in water conservation in past decade Copyright © 2010 Intel Corporation. All rights reserved. Intel and the Intel logo are trademarks or registered trademarks of Intel o Corporation or its subsidiaries in the United States and other countries. *Other names and brands may be claimed as the property of others.
  7. 7. Innovation & Growth Opportunities $1B Investe in Education Programs ed 7+ Million Teachers 50+ Countries Copyright © 2010 Intel Corporation. All rights reserved. Intel and the Intel logo are trademarks or registered trademarks of Intel o Corporation or its subsidiaries in the United States and other countries. *Other names and brands may be claimed as the property of others.
  8. 8. Be an Asset to Our Communities Close to 1 million volunteer Cl t illi l t hours in 2009 Copyright © 2010 Intel Corporation. All rights reserved. Intel and the Intel logo are trademarks or registered trademarks of Intel o Corporation or its subsidiaries in the United States and other countries. *Other names and brands may be claimed as the property of others.
  9. 9. Business Value s
  10. 10. CSR and Business Value “Continuing our commitment to the highest hi h performance in all we do—from product innovation to corporate responsibility—is p y good business.” Paul Otellini, President and CEO Copyright © 2010 Intel Corporation. All rights reserved. Intel and the Intel logo are trademarks or registered trademarks of Intel o Corporation or its subsidiaries in the United States and other countries. *Other names and brands may be claimed as the property of others.
  11. 11. Long history of g trans sparency and reporting p g Localization p of report First Fi t EHS globally report and Carbon public goals e Disclosure Project ‘SRI’ road GRI G3 shows Move to begin “online y only” GRI G2 report First GRI CSR report 1994 1996 1998 2000 200 02 2004 2006 2008 2010 Copyright © 2010 Intel Corporation. All rights reserved. Intel and the Intel logo are trademarks or registered trademarks of Intel o Corporation or its subsidiaries in the United States and other countries. *Other names and brands may be claimed as the property of others.
  12. 12. Applying learnings from external measures m We received over 80 recognitions for our corporate responsibility s efforts at the local, nationa and global level in 2009 al Copyright © 2010 Intel Corporation. All rights reserved. Intel and the Intel logo are trademarks or registered trademarks of Intel o Corporation or its subsidiaries in the United States and other countries. *Other names and brands may be claimed as the property of others.
  13. 13. Integrated Valu F I t t d V lue Framework k RISK REVENUE OPERATIONS MANAGEMENT BRAND Growth and Cost Savings and License to Reputation and Innovation Continuous Operate and Goodwill Improvement Governance Sources: Intel information based on multiple fram meworks, including McKinsey and Boston College Center for Corporate Citizenship, “How Virtue Cre eates Value for Business and Society”, April 2009 Copyright © 2010 Intel Corporation. All rights reserved. Intel and the Intel logo are trademarks or registered trademarks of Intel o Corporation or its subsidiaries in the United States and other countries. *Other names and brands may be claimed as the property of others.
  14. 14. Integrated Valu Framework ue • Market expans sion REVENUE • Product innovation • New customer needs r Growth and Innovation OPERATIONS • Operatio onal efficiency Cost Savings and • Managem ment quality Continuous Improvement p • Employe engagement ee Copyright © 2010 Intel Corporation. All rights reserved. Intel and the Intel logo are trademarks or registered trademarks of Intel o Corporation or its subsidiaries in the United States and other countries. *Other names and brands may be claimed as the property of others.
  15. 15. Integrated Valu F I t t d V lue Framework k • Regulatory risk RISK MANAGEMENT • Community e engagement • Supply chain responsibility n License to Operate and Governance BRAND •D Differentiation Reputation and Goodwill •T Trusted partner p •G Goodwill Copyright © 2010 Intel Corporation. All rights reserved. Intel and the Intel logo are trademarks or registered trademarks of Intel o Corporation or its subsidiaries in the United States and other countries. *Other names and brands may be claimed as the property of others.
  16. 16. Integration
  17. 17. Strategic alignment • Aligned with Intel’s Intel s Global Strategy on a g Page • Board-level oversight • Integration of CSR information into Annual Report and 10-K 10 K • Linked compensation with environmental and CSR factors Copyright © 2010 Intel Corporation. All rights reserved. Intel and the Intel logo are trademarks or registered trademarks of Intel o Corporation or its subsidiaries in the United States and other countries. *Other names and brands may be claimed as the property of others.
  18. 18. Employee engageme ent • Culture shift – integrating into o their decision-making • Provide education and ways to participate • Programs to encourage innovation or generate project t ideas • Awards and recognition •L Leverage video and social id d i l media Copyright © 2010 Intel Corporation. All rights reserved. Intel and the Intel logo are trademarks or registered trademarks of Intel o Corporation or its subsidiaries in the United States and other countries. *Other names and brands may be claimed as the property of others.
  19. 19. Business group ownership Intel IT Supply Chain/ pp y Materials Copyright © 2010 Intel Corporation. All rights reserved. Intel and the Intel logo are trademarks or registered trademarks of Intel o Corporation or its subsidiaries in the United States and other countries. *Other names and brands may be claimed as the property of others.
  20. 20. Leadership e
  21. 21. What does leade ership look like? • Collaboration – problems too complex to solve alone o • Industry initiatives – efficienc consistency and impact cy, • Investment – risk, change ag gent, differentiation Copyright © 2010 Intel Corporation. All rights reserved. Intel and the Intel logo are trademarks or registered trademarks of Intel o Corporation or its subsidiaries in the United States and other countries. *Other names and brands may be claimed as the property of others.
  22. 22. Ne leaders required ew • CSR is not just for CROs anymore…. a • Influencing and analytical skills • M ki th value connection Making the l ti • Improving decision-making g g and a quality of organization Copyright © 2010 Intel Corporation. All rights reserved. Intel and the Intel logo are trademarks or registered trademarks of Intel o Corporation or its subsidiaries in the United States and other countries. *Other names and brands may be claimed as the property of others.

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