ISSUE LIST of LBS Security & Privacy For Public Interest or Social Security : Boundary between Public and Private (Emergence Rescue-E911) How to use for L-Commerce or …. Standardization : Interface of Mobile Communication and LBS Platform Interface of LBS Platform and LBS Contents How to pay for LBS Contents : Flat Rate System vs Rate for Service
ONE ISSUE of LBS : How to use for L-Commerce or … What kind of Service.. Cooperation and Business Models : between Terminal, network, Solution and Contents Provider Stucture of the earnings Needs of Costomer
GPS, DGPS Receiving set Network based Location Tracking GIS Data Extended Memory Loc for Video Communication Loc based neighboring districts information searching Loc based Shortest Path Searching Loc Based AD or Help Service Loc based Rescue Terminal LBS Intranet (Government, Public Enterprise, Enterprises, Postal Service) LBS Application Contents Providers Loc based Distribution Service Loc based Car Allocation Service Loc based Marketing Service Postal Tracking Service Loc based Yellow Page Service Loc based AD Service Loc based Map Service Loc based Shopping mall Service Loc based 911 Service Loc based Tour Guide Service <ul><li>Mobile Communication Network </li></ul><ul><li>CDMA </li></ul><ul><li>GSM </li></ul><ul><li>GPRS </li></ul><ul><li>WCDMA </li></ul><ul><li>CDMA2000 </li></ul>GPS Satellite Personal User, Car, Ship Various Fields of LBS, So far…
Loc Based Payment Tourguide Various Fields of LBS, So far… E911 Loc Based Security System Loc Based Traffic System Yellow Page Ad/Marketing Mobile Switching Center Wireless 911 Switch PSAP Operator Wireline 911 ALI System SCP/IN Platform Location Determination Technology Location Manager W 911 I want to get information about nearby historic site. Mobile Information Service Communication? Entertainment?
Location Based Mobile Communication & Entertainment Service AnyWhere AnyTime AnyNetwork Main Target : 10 th ~20 th Place : On the street, station…
How to Use LBS for Other Commercial Industry? :: Location Based Game Using a Story to Communicate LBS <ul><li>A quest for zones using fierce androids. Zonemaster is a "battle for land" which takes place in the real world, on real maps, utilizing a real physical location. </li></ul><ul><li>The game - play is about conquering zones (like the board-game RISK) </li></ul><ul><li>Attacking strength is the number of zones own ed by someone multiplied by the strength of the android summoned with the phone. </li></ul><ul><li>On the website one can see the maps of the cities being played in. These are real world maps. One can also see the Androids and who holds the different zones on the maps AND much , much more... </li></ul>Location Based Mobile Communication & Entertainment Service 1 Location Based Moblie Game U ser creates their own battleground s from their physical location
STEP 1 – A desire to battle! Select an Orange battle in your area or create your own. STEP 2 – Attack! When you are physically in a zone you want to conquer, use your mobile to spawn an android and the attack will commence. Location Based Mobile Communication & Entertainment Service 1 Location Based Moblie Game STEP 3 – Keep conquering! Travel around in the real world (city) to find new zones to conquer. If you meet a defender too strong you can get an ally to help you. STEP 4 – Winning a battle Battles either end on a predefined date or when a player has gained control of a certain percentage of the battlefield.
Location Based Mobile Communication & Entertainment Service 2 Location Based MeeTing Service Hobby : ~~~~~~~~~ Age : ~~~ Gender : ~ Job : ~~~~~~~ Private Info <Open> <Close> Extension of Online Chatting Service :: RealTime BUNGAE
Location Based Mobile Communication & Entertainment Service 2 Location Based MeeTing Service Do you wanna meet Friends with same hobby nearby? <Yes> <No> Extension of Online Chatting Service :: RealTime BUNGAE
Location Based Mobile Communication & Entertainment Service 3 Open Music&Dance Zone Service Like Club Day Festival of Hongik-Univ Street :: Using Mobile DJ, Open Street Dance Club TODAY’s EVENT On the Hongik-Univ Street 09:00 pm Open Music&Dance Party !!!
Location Based Mobile Communication & Entertainment Service 3 Location Based Messaging Service For Forgetfulness :: Personal Alarming Message For Dramatic Effect :: For Education :: Cleaner’s You must take laundry at the cleaner’s !!! Location Based Alarming Service Honey, This flower Reminds me of you~ For Dramatic Effect : Location Based Messaging Service