Digital transformation is defined as, “The realignment of, or new investment in, technology and business models to more effectively engage digital customers at every touch point in the customer experience lifecycle.”
Digital transformation is driving the way you interact with customers across all channels. It touches all aspects of your business including cloud, customer experience, eCommerce, integration, CRM, digital marketing, mobile, collaboration, analytics and Big Data solutions.
To help you prepare, Perficient presents a webinar series focused on laying the groundwork for success with your digital transformation strategy.
Our webinar covered:
-What digital transformation is, and why it’s important
-The technologies driving digital transformation
-What governance, silo breakdown, and process changes are involved
-How to get started with your digital transformation initiative