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PeopleBrowsr Super Bowl Deck
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SuperBowl Twitter Brand Analytics by PeopleBrowsr and O'Reilly
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PeopleBrowsr Super Bowl Deck
- 1. Intelligent Stream Mining and Strategic Response Solutions “ Real-time Internet conversations occur on many platforms from blogs to social media sites and new web superstars like Twitter. Tools that you have used in the past, like Google or their email alerts, cannot keep pace with these conversations.”
- 3. Our Core Strategy Build Web Apps and Services that look into the Data Mine: Live Data Mine of Conversations and Mentions Social Search Engagement Work Flow Real Time & Historical Analysis
- 9. SuperBowl
- 10. SuperBowl
- 11. SuperBowl
- 12. SuperBowl
- 13. SuperBowl
- 14. O’Reilly and PeopleBrowsr Analysis:
- 15. Correlation of Tweets and Ads
- 16. Doritos and Bud Light ran a series of themed ads Doritos ran more ads and received more positive sentiment tweets
- 21. SuperBowl By Volume Mullen and Radian6 O’Reilly and PeopleBrowsr O’Reilly and PeopleBrowsr By Volume By Positive
- 22. Intelligent Stream Mining and Strategic Response Solutions Contact me [email_address] if you would like to see the SuperBowl Brand Tweets
Editor's Notes
- Note higher scale for Tweet trends chart for Doritos and Bud Light (20K vs 5K for other brands)
- Note different scale from first slide (5K tweets vs 20K tweets) – far fewer tweets than Doritos and Bud Light
- Note different scale from first slide (5K tweets vs 20K tweets) – far fewer tweets than Doritos and Bud Light
- Note different scale from first slide (5K tweets vs 20K tweets) – far fewer tweets than Doritos and Bud Light
- Note different scale from first slide (5K tweets vs 20K tweets) – far fewer tweets than Doritos and Bud Light