What is Marketing

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"What is marketing/communication/PR doing ?[in 2008]?"

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What is Marketing

  1. 1. What is marketing/communication/PR doing? [in 2008]
  2. 2. Build trustworthy relations conversating with people in order to meet and overwhelm their needs or expectations
  3. 3. How?
  4. 4. Innovate
  5. 5. Distinguish
  6. 6. Plan
  7. 7. Organize
  8. 8. Control Results
  9. 9. How will we do it?
  10. 10. Relating
  11. 11. Donating
  12. 12. Engaging
  13. 13. Building & Confirming Trust
  14. 14. Restarting from the beginning
  15. 15. Pier Luca Santoro Consultant and trainer in the fields of: marketing, company organisation, sales general management. Current : Strategic Consulting, including business plan & sales strategy development. Advising new businesses on formation of corporations and business structures and structuring commercial transactions. Brand development, advertising revenue, content providing. Developed brand strategy and statistics systems. Training, Coaching and Consulting. Past : Marketing and Sales Manager at Bonomelli Spa Pharmaceutical Division, Senior Product Manager at Giuliani Industrie Farmaceutiche, Assistant Product Manager at Star Spa - Condistar SBU -. For my complete profile: http://www.linkedin.com/in/pedroelrey
  16. 16. <ul><li>                                            </li></ul><ul><li>Attribuzione 2.5 Italia </li></ul><ul><li>Tu sei libero: </li></ul><ul><li>di riprodurre, distribuire, comunicare al pubblico, esporre in pubblico, rappresentare, eseguire e recitare quest'opera </li></ul><ul><li>di modificare quest'opera </li></ul><ul><li>di usare quest'opera per fini commerciali </li></ul><ul><li>Alle seguenti condizioni: </li></ul><ul><li>Ogni volta che usi o distribuisci quest'opera, devi farlo secondo i termini di questa licenza, che va comunicata con chiarezza. </li></ul><ul><li>In ogni caso, puoi concordare col titolare dei diritti d'autore utilizzi di quest'opera non consentiti da questa licenza. </li></ul><ul><li>Le utilizzazioni consentite dalla legge sul diritto d'autore e gli altri diritti non sono in alcun modo limitati da quanto sopra . </li></ul>Attribuzione . Devi attribuire la paternità dell'opera nei modi indicati dall'autore o da chi ti ha dato l'opera in licenza.                  

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