Successfully reported this slideshow.
You’ve unlocked unlimited downloads on SlideShare!
EUREKATourism1st internationalinitiative for R&D intourismwww.eurekatourism.eu 4
What do we do? Build a network in which companies, associations, institutes of research and investigation as well as public bodies (local, regional, national…) can work jointly in order to promote R&D in the tourism sector. 5
From 5 to 3… 2006: 2010: 5 areas 3 targets Area 1. Technologies for contents, creativity and personal development Target 1. Human mobility & Technology Area 2. Technologies: Support to public/private tourist companies and organizations Target 2. Sustainability in Area 3. Technologies. Contact with social Challenges Tourism thanks to Technology Area 4. Technologies: Trust and security Area 5. Future and emerging technologies Target 3. Defining the Hotel of the 21st Century 7
EUREKATourism… Revisited… Why? Reality proved us wrong: the market need and demand made us change our strategy 3 targets defined by Market and Users 8
StatisticsSince the launch of the new webpage, we’ve received abetter response from the visitors: Nearly 13 visits per day from 49 countries 1086 pages visited 2,12 pages / visit Average Time On Site: 3 minutes Etc. 14
And now… EUREKATourism is… Around 600 experts registered in our website From Austria, the Former Yugoslav Republic of Macedonia, Belorussia, Belgium, Bosnia and Herzegovina, Cyprus, Finland, France, Germany, Greece, Hungary, Ireland, Italy, Poland, Portugal, Russian Federation, Spain, Switzerland, Ukraine, United Kingdom… 15
More More dynamism More presence Move towards NoveltyA wider contact network More larger network conference contact network More visits More visibility s A wide A stronger European Consulting Committee More efficient strategy More involvement Better More countries involved approach More tourism more projects More technology Better approach More actions More innovation more activity More European 16
Projects Encouraging the generation of innovative technology project applied to the tourism sector Through EUREKA framework Through Eurostars …“Every EUREKA TOURISM project begins with an idea and ends with an innovative product or service” 18
Iberoeka Turismo Objective: Allow Latinamerican companies to set up their project within the Iberoeka programme and through international cooperation Project generation: tourism, R&D and innovation Within the CYTED – Iberoeka framework 19 countries from Latin America, Portugal & Spain 20
Priorities? Cooperation & coordination between countries Project assessment Access to national and international funding schemes Promotion, diffusion, training 21