Final presentaiton

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Final presentaiton

  1. 1. VCEVIRTUAL cAMERA EXPERIENCE Yen Lin Only Liu Present
  2. 2. context brief Virtual camera experience Textual Visual experiential DSLR Preview potential buyers' Brief /// context
  3. 3. research brief e-commerce Virtual Product EXP DSlR "More a customer knows about a product, more likely they willing to purchase the product.” -- Jiang and Benbasat Brief /// research
  4. 4. goal apply know, try, and compare potential buyers want to based on our research survey result. apply /// goal
  5. 5. challenge apply Operation of cameras Virtual vs Phtsical from a physical tool to an 2D interface Shifting understanding apply /// challenge
  6. 6. idea apply textual + visual goal + challenge = idea from 2D interface to a virtual DSLR exp overview, features, sepcification appearance, performance experience mode apply /// idea
  7. 7. catalogue Camera page overview 360 appearance price wireframes apply apply /// wireframes
  8. 8. experience mode comparison wireframes apply apply /// wireframes backview appearance pacakge spec live view full screen
  9. 9. cataloque inital render apply apply /// inital render
  10. 10. cataloque 2nd mockup apply apply /// 2nd mockup cataloque - preset cataloque - feedback
  11. 11. 2nd mockup apply apply /// 2nd mockup camera - page camera - page 2
  12. 12. 2nd mockup apply apply /// 2nd mockup camera - exp - tut camera - exp - AV Mode
  13. 13. cataloque 2nd mockup apply apply /// 2nd mockup camera - exp - Live view
  14. 14. 2nd mockup apply apply /// 2nd mockup comparison - appearance comparison - Tech spec
  15. 15. apply /// storyboard 1 2 3 4
  16. 16. apply /// storyboard 5 6 7 8
  17. 17. apply /// storyboard 9 10 11
  18. 18. apply /// storyboard 13 14 15 16
  19. 19. apply /// storyboard 17 end click prototypehttp://iyenlin.wix.com/wk-11-edit
  20. 20. participants & methods evaluation Naive User Testing System Usability Scale + 7 siat students + 1 non siat student evaluation /// methods
  21. 21. issue & reflection evaluation Vaild / Invaild SCORING sus CHANGES rAPIDLY Super low fidelity prototype evaluation /// reflection
  22. 22. new - main menu Refinement Refinement response to missing home screen
  23. 23. catalogue refinement Refinement response to confusion enhance system feed back
  24. 24. new - main menu Refinement response to missing home screen
  25. 25. new - main menu Refinement response to missing home screen
  26. 26. Camera Description refinement Refinement menu tab for easy access
  27. 27. EXP(VCE) Mode refinement Refinement Background live mode
  28. 28. performance refinment Refinement
  29. 29. comparison refinement Refinement confusion
  30. 30. video Final Prototype introduce the intended interaction to users Final prototype
  31. 31. Reference Final prototype 1. Jiang and Benbasat: The Functional Mechanisms of Online Product Presentations Information Systems Research 18(4), pp. 454–470, ©2007 INFORMS 2. http://www.cisco.com/en/US/prod/collateral/routers/ps5763/ps7041/prod_presentation0900aecd 8056e757.html 3. http://www.abercrombie.ca/webapp/wcs/stores/servlet/CategoryDisplay?parentCategoryId=12236& catalogId=10901&langId=-1&categoryId=50448&storeId=11306&topCategoryId=12202 4. http://www.asos.com/ASOS/ASOS-Elgin-Skinny-Jean-in-Mono-Stripe/Prod/pgeproduct.aspx?iid=2 562293&cid=14875&sh=0&pge=0&pgesize=20&sort=-1&clr=Multi 5. http://www.asos.com/Asos/Asos-Top-With-Pu-Trimmed-V-Neck/Prod/pgeproduct.aspx?iid=25674 76&abi=1&clr=black 6. http://www.canon.ca/inetCA/subCategoryHome?msegid=2&catid=17&scatid=129 7. http://en.nikon.ca/Nikon-Products/Digital-SLR-Cameras/index.page

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