Peach Belt Conference & SunTrust Bank Partnership Proposal
Who We Are• Premier NCAA Division II Conference in the Southeast• Founded in 1990• 14 member institutions• 15 championship sports – Men‟s and Women‟s Cross Country, Men‟s and Women‟s Soccer, Volleyball, Men‟s and Women‟s Basketball, Men‟s and Women‟s Tennis, Baseball, Softball and Men‟s and Women‟s Golf and Mens and Women‟s Track & Field
Peach Belt ConferenceMember Institutions Map • Armstrong Atlantic State University – Savannah, Georgia • Augusta State University – Augusta, Georgia • Clayton State University – Morrow, Georgia • Columbus State University – Columbus, Georgia • Flagler College – St. Augustine, Florida • Francis Marion University – Florence, South Carolina • Georgia College – Milledgeville, Georgia • Georgia Southwestern State University – Americus, Georgia • Lander University – Greenwood, South Carolina • University of Montevallo – Montevallo, Alabama • University of North Carolina Pembroke – Pembroke, North Carolina • University of North Georgia – Dahlonega, Georgia • University of South Carolina Aiken – Aiken, South Carolina • Young Harris College – Young Harris, Georgia
Life in the Balance The Six Attributes of Division IIHigher education has lasting importanceon an individual‟s future success. For thisreason, the emphasis for the student-athlete experience in Division II is acomprehensive program of learning anddevelopment in a personal setting. TheDivision II approach provides growthopportunities through academicachievement, learning in high-level athleticcompetition and development of positivesocietal attitudes in service to community.The balance and integration of thesedifferent areas of learning opportunityprovide Division II student-athletes a pathto graduation while cultivating a variety ofskills and knowledge for life ahead.
What We Value• The student-athlete experience• Community engagement• Positive game environments• High-caliber athletic competition• Partnerships with like-minded organizations
What We Offer• Product exclusivity• Access to 67,000 students and 150,000 alumni through our member institutions• Digital marketing opportunities• Activation at championship events• Engagement with local communities• Numerous naming opportunities• Exclusive access
Digital Marketing Opportunities• Logo and link on home www.peachbelt.com page and corporate partner page• Social media (Facebook/Twitter)• Live streaming broadcasts (Ustream) – Over 230,000 live views, including 28,000 for PBC Championships – Approximately 800 games • Over 1.7 million visits in last year streamed in „11-‟12 • Average 34,000 visits/week • 4.2 pages viewed per visit• PBC Yearbook
Activation at Championship Events ‟12-‟13 PBC Championship Dates• Signage at Cross Country – Oct. 20, 2012 (Montevallo, AL) championship venues Soccer – Nov. 2-4, 2012 (Evans, GA) Volleyball – Nov. 16-18, 2012 (St. Augustine, FL)• Logo and/or ad in Basketball – March 7-10, 2013 (Columbus, GA) Tennis – April 12-14, 2013 (Sumter, SC) championship Golf – April 19-21, 2013 (Pine Mountain, GA) Softball – April 20-21, 2013 (TBA) programs Track & Field – April 20-21, 2013 (TBA)• PA reads as available Baseball – May 8-12, 2013 (TBA)• VIP hospitality• Customizable activation opportunities
Engagement with Local Communities • Opportunity to support PBC community engagement initiatives – 5k Run for Wishes – Breakfast with the Champions – Clinics at championship events – Women in Athletics Seminar
Numerous Naming Opportunities• PBC Awards program – Players of the Week – All-Conference teams – All-Academic teams – Sportsmanship awards – Commissioner‟s Cup• PBC
Exclusive Access• Opportunities to meet and present to school presidents, athletic directors and student-athletes.
Connecting MissionsThe Peach Belt Conference: SunTrust Bank:• Invests in local communities through • Invests in local communities through outreach and events financial services• Strives to meet the needs and • Strives to meet the needs and enhance the athletic experience of it‟s enhance the lives of it‟s student-athletes, fans, coaches and administrators clients, communities, colleagues and shareholders• Identifies opportunities to partner with groups that support the ideals of • Identifies opportunities to achieve higher education and excellence both goals that support it‟s corporate on and off the field of play reinvestment strategy and ensure it is• Is composed of 13 regional doing the right thing colleges/universities in markets • Is composed of branches and ATMs throughout the southeast located in attractive markets• Commits to the NCAA Division II throughout the southeast strategic platform, including the tagline, “I Chose Division II” • Commits to the principle of building your community to build your bank, and the tagline, “Live Solid, Bank Solid”