Observe, Question, Design.


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Major Studio 1 week 2 assignment by Decho Pitukcharoen.

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Observe, Question, Design.

  1. 1. OBSERVE,QUESTION,DESIGN. Decho Pitukcharoen Major Studio 1 Section A September 5 thWednesday, September 5, 2012
  2. 2. PROJECT 01 MY FIRST TIME SELF CHECK-OUT EXPERIENCE.Wednesday, September 5, 2012
  3. 3. THE PROCESS A - Observing the line before standing B - Going through the process of buying C - My experience and emotional state D - Interfaces that I go through E - Three opportunities for my identify for design interventionWednesday, September 5, 2012
  4. 4. Location Stop&Shop Saturday 01 September 3.00 pm 7417 Grand Ave Elmhurst, NY 11373 Neighborhood: Maspeth 7417 Grand Ave Elmhurst, NY 11373 Neighborhood: MaspethWednesday, September 5, 2012
  5. 5. STEP A Observing the line before standingWednesday, September 5, 2012
  6. 6. STEP A Observing the line before standing What do I see? - I see check-in sections. Each section number on purple background. - other check-in section has orange color. - I see self check-in machines. - Many P.O.P. displays. - shopping carts, baskets. Who do I see? - I see customers are waiting in the line - Some of them are checking their items in the machine - Beyond the machine, I see an assistance who can help when costumers have a trouble using machine. - Some costumer use multi-task by using their phone during checking their items. What are the temporal aspects of the place and system? - Time to wait : it is Saturday afternoon, there is not so many people I don’t wait so long to get into the self check-in machine. - Time to check-in with the machine : I have never used self-machine since I came to New York, so it takes a little time for me to understand the process. Therefore, this self-check-in process takes total 2.30 minutes.Wednesday, September 5, 2012
  7. 7. STEP B Going through the process of buyingWednesday, September 5, 2012
  8. 8. STEP B Going Through the process of buying What will I buy. • Beef Salami • My Belated Birthday Card • Nail Polish ( For My Roommate)Wednesday, September 5, 2012
  9. 9. My process of buying (Video) (Click here to see the video) Or https://vimeo.com/48857887Wednesday, September 5, 2012
  10. 10. STEP C My experience and emotional statesWednesday, September 5, 2012
  11. 11. STEP C My experience and emotional states My experience My emotional states Step 01 Waiting in the line. I was happy and chilling because On Saturday at 3.00 pm. there weren’t many people. I didn’t wait so long, so I mostly there were not many customers in the spent time to observe things surround me. line. Step 02 The beginning of buying process. I was alright because I knew First of all, I had to choose languages to start my buying process. I selected English what to do next. language and it brought me to next step. Step 03 Scanning Items’ barcode. I felt nervous when I couldn’t scan Second step of buying, I scanned 3 items, a package of beef salami, my belated an item properly. Then, I was tried birthday card and a nail polish bottle ( For My Roommate). When I scanned, It of scanning and got upset showed item’s name on the screen. The problem occurred when I was scanning a nail because there were some polish bottle because I couldn’t find the right position to scan it. customers were waiting behind (see also in my video that another customer had a scanning trouble too.) me. Step 04 Payment process. This step, I didn’t pay much attention to an instruction on the display since the machine I was confused since I couldn’t mentioned about scanning a coupon which I didn’t have it. Then, I saw a swiping figure it out how to pay. I got Then, machine was lighting , so I swiped my debit card to that machine directly. Unfortunately, I felt calm down when my friend the payment process didn’t work. I looked at the check-in display and I realized that I had helped my to do. to press pay now button on the screen before swiping. Step 05 Packing and receiving bill. I was surprised that I got a long Items were passed to packing area, and I received a long bill on billing machine. After receive. After that, I was happy that, I packed my stuff in a plastic bags. again because I finished my mission.Wednesday, September 5, 2012
  12. 12. STEP D (as defined by Donald Norman) through Interfaces that I goWednesday, September 5, 2012
  13. 13. STEPbyD Interfaces that I went through (as defined Donald Norman) Menus Barcode scanner Touch screen Card Swipe machine Touch screen Step 01 Step 02 Step 03 Step 04 Step 05 Choosing Scanning Payment Payment Payment languages Items’ Barcode Process Process 2 Process 3 (GUI) Interface (Physical (NUI) Interface (Physical (NUI) Interface I saw graphic gestural) I touched the gestural) Then, press my interface on the I used my hand screen again to I use my hand pin numbers of screen that to grab an item make a to swipe a debit debit card on the showing to find the right conformation of card vertically. screen. language spot of object to payment. menus. scan barcode.Wednesday, September 5, 2012
  14. 14. STEP E Three opportunities I identify for design interventionWednesday, September 5, 2012
  15. 15. STEP E Three opportunities I identify for design intervention 01 Scanning item’s barcode issue - Demonstrate how to scan objects - Installing hand barcode reader so that when customers could scan some Items easily - Improving a visible scanning light - Instead of moving hand what would it be if scanner was moving around an object instead. 02 Payment issue (GUI) interface - they should have separated icons for of member or non-member payment process because a program assumed that I was a member and I had to show a coupon first, but I didn’t know what it was. If they had two choices, it would be a shortcut that non-member can omit the process faster than now. 03 Machine’s voice - While I was scanning my items, I heard the machine voice kept repeating. I think that It was so annoying.Wednesday, September 5, 2012
  16. 16. PROJECT 02 OBSERVATIONAL PROJECT.Wednesday, September 5, 2012
  17. 17. THE PROCESS A - Observing people in public B - How could I improve what they are doing or where they are? C - Three potential improvementsWednesday, September 5, 2012
  18. 18. STEP A Observing people in publicWednesday, September 5, 2012
  19. 19. PEOPLE’S INTERACTION WITH SUBWAY POLES Location IN THE TRAINS 01 - 04September 2012 R N FWednesday, September 5, 2012
  20. 20. STEP A What are they doing with subway poles? Action 01: Grabbing or Hogging The main reason for grabbing is that people can’t make a balance when a train is moving The Problem In a rush hour, passengers might 02 find that there is only a few space to grab on the pole. 01 03Wednesday, September 5, 2012
  21. 21. STEP A What are they doing with subway poles? 01 02 03 Action 02: Leaning on subway poles Sometimes, people are leaning on the pole. The Problem It could bother other subway riders in a rush hour. Some guys own their space by leaning the pole. Credits 03 http://yazmar.com/wp-content/uploads/subway-pole-and-the-badonk.jpg 04 Photo by Katie Sokoler/Gothamist http://gothamist.com/2012/03/15/subway_etiquette_101_please_dont_hu.php 04Wednesday, September 5, 2012
  22. 22. STEP A What are they doing with subway poles? Action 03: Wiping Some subway riders use the pole to clean their hands from dirty things The Problem Dirtiness is on of the main problem of the subway pole. People might wipe some dirty things on the the pole then germs could spread around pole surface. 01 01 http://www.health.com/health/gallery/0,,20306761_9,00.htmlWednesday, September 5, 2012
  23. 23. STEP B How could I improve what they are doing or where they are? (I need to know issues about poles from subway users experience)Wednesday, September 5, 2012
  24. 24. STEP C Three potential improvementsWednesday, September 5, 2012
  25. 25. STEP C Three potential improvements Users : students, travelers and workers. According to users I have interviewed My opinion 01 Poles issue 01 Poles issue - There is not enough space to grab. - From my perspective, I would designing - There is no privacy between the gap of new shape of poles so that It has more users hand when they grab. space to grab, making more poles,, - There are not enough poles to grab. changing poles’ surface. - Poles surface are too slippery 02 Dirtiness 02 Dirtiness - Some people wipe some dirty things to the pole. - I might apply some cleanness to the - Some prefer to stand without touching poles. poles surface and users hands; for example, setting hand sanitizer machine on the poles. - Changing subway trains floor to be rough surface, so it is easy to be balance on that. 03 People behavior 03 People behavior - People leaning or hugging on the poles, - Find a way to stop people hugging or so other subway riders can’t use it. leaning on the poles by designing new - Some subway riders carry a lot of stuff, shape of pole that hard to do those and put around the poles. actions. For example, it could be a zig- zag shape, so It is hard to lean on that.Wednesday, September 5, 2012
  26. 26. PROJECT 03 A DOCUMENTARY OF MY EVERYDAY LIFE.Wednesday, September 5, 2012
  27. 27. PICTURE 1 Laptop + Lap I met my friend at D+T lab 12 Floor. He was sitting with this position. How could we reduce the heat from laptop battery on our lap? What if fabric could transfer the heat from laptop battery to be thermal energy?Wednesday, September 5, 2012
  28. 28. PICTURE 2 My hands + Writing I was writing my homework process at D+T 12 floor What would it be if we had to use both hands to write every time? What would it be if our handwriting style could be changed by emotion?Wednesday, September 5, 2012
  29. 29. PICTURE 3 My feet + Music + Crosswalk In the city, I love walking and listening music at the same time sometime I try to imitate rhythm of music by changing walking movement. What would it be if my shoes could control movement of walking by following rhythm of music that I was listening to? I use crosswalk a lot especially at night because I can’t see cars very well, but can’t see crosswalk well at night either. What would it be if crosswalk grown in the dark at night or It could change colors like traffic light.Wednesday, September 5, 2012
  30. 30. PICTURE 4 Sleeping + Subway On the way home, I found a guy who were sleeping in the subway train. I understand that is a common situation in New York. Sometimes, If you are really sleepy, you might not know what you do as in the picture. You might also bother other passengers and miss your destination when you wake up. How could we sleep in the subway train in the right position and not bother other passengers? How could we wake up at the right destination?Wednesday, September 5, 2012
  31. 31. PICTURE 5 My hand + A mouse Finally, I arrived home. Then, I was doing more home work. Personally, I prefer to use mouse more that trackpad of my laptop because it’s more comfortable and it has more space to move, but I sometimes forget to bring my computer mouse. What if I could use our hands and fingers to control my laptop as mouse functions?Wednesday, September 5, 2012
  32. 32. Decho Pitukcharoen pitud696@newshool.edu Major Studio 1 Section A September 5 thWednesday, September 5, 2012