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The Groasis Waterboxx - A Top Ten Global Invention comes to the Valley, La Quinta, California

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The Groasis Waterboxx - A Top Ten Global Invention comes to the Valley, La Quinta, California

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The Groasis Waterboxx - A Top Ten Global Invention comes to the Valley, La Quinta, California

  1. 1. PrsrtStd U.S.PostagePaid PalmSprings,CA PermitNo.9 LaQuintaChamberofCommerce 78-275CalleTampico,#B LaQuinta,CA92253 Performance Appraisals Benefiting small business Treating Children with ADHD What nutrition and lifestyle may change The Groasis Waterboxx ATopTen Global Invention comes to theValley A closer look at our Members, City Scene and more The Voice of Business Vol. XXV Issue #10 August 2010
  2. 2. 2 For Entrepreneurs by Entrepreneurs Monthly Series Begins Thursday August, 5, 2010 WHAT: Business Discussions with Experts The Top 7 Issues That Keep Business Owners Awake At Night Learn from the experts. Designed for entrepreneurs BY entrepreneurs, each month this series hosts an expert from a discipline who addresses real challenges AND solutions that business owners can take back and implement. AUGUST Lee Osborne, CPA - Peterson Slater Osborne SPEAKER: The Seven Biggest Accounting Challenges for Business Owners AND What To Do About Them DATES: Monthly, August 2010 – January 2011 August Event – August 5, 2010 TIME: 5 pm – 7pm 5:00 pm – 6:15 pm – Business Discussion 6:15 pm – 7:00 pm – Questions, Answers, Workout WHERE: Embassy Suites - La Quinta 50-777 Santa Rosa Plaza La Quinta, California, USA, 92253 1-760-777-1711 ADMISSION: $25 per person $0 for La Quinta Chamber Members SERIES 2 September: Economy - Bob Marra, The Public Record & Wheeler’s publication SPEAKERS: The Seven Biggest Economic Challenges for Business Owners in the Coachella Valley and How to Address Them SERIES 3 October: Marketing - Kathleen McEntee, Kathleen McEntee & Associates, Ltd. SPEAKERS: The Seven Biggest Marketing Misconceptions and How To Develop A Stealth Marketing Plan for this Economy November: Banking December: Insurance January: Law Have you ever wondered who your Demographic is? Who will you reach with your Advertisement? We Know! and our Advertisers reap the benefits •The Median Age in La Quinta is 36 •The Median Income is $75,000 •The GEM’s distribution is 23,000 •The La Quinta Chamber is the only Chamber that produces their own monthly community Newspaper! •The GEM Newspaper reaches every resident and business in La Quinta and every Chamber Member! •The shelf life of the GEM is greater than any other daily or weekly periodical. If you’re a Business and want great Advertising opportunities with the GEM Newspaper, call Anne Blalock @ 760-238-6186 or email anne@lqchamber.com Solutions in the Palm of Your Hand
  3. 3. 3 Good Mon. thru Fri. Expires 9-15-10 Buy 1, Get 1 FREE purchase any menu item at full price and receive second item of equal or lesser value FREE. Two drinks must be purchased, no special items or discounted items. One coupon per party/table. Lunch Specials (excludes holidays) served all day Mon. - Fri. only 1/2 Cheeseburger, fries and a drink $8.99 Egg,Tuna or Chicken Salad sandwich with choice of side and a drink $7.99 Chicken Caesar Salad served with Cornbread and a drink $8.99 Hot Meatloaf or sliced Turkey breast with gravy, mashed potatoes and a drink $ 7.99 Louise’s Pantry Summer Meeting Place 11am-2pm only Bring a party of 6 or more into Louise’s Pantry and order from our regular lunch menu for only $59.95 incl. drinks* for everyone! *18% gratuity not included. Breakfast Specials (excludes holidays) served all day Mon. - Fri. Only Two eggs, two pieces of bacon, one pancake, and toast $5.99 Cheddar Cheese Omelette with Country Potatoes or hash Browns and Toast $6.99 Three Eggs, Hash browns, Coffee and Toast $6.99 Breakfast Croissant with Egg, Cheese and Bacon served with Country Potatoes or hash Browns $6.99
  4. 4. You may think there is no benefit to conducting performance appraisals for several employees—or even one—but think again! It may seem unnecessary to conduct a performance appraisal with only one employee or a few. However, it can be an opportunity to reinforce your appreciation of an employee’s talent and to strengthen an employee’s performance. It can serve as a guide to achieve future objectives or set an underperforming employee back on track. Even though you may have plenty of face time with a crackerjack small staff, sitting down with each of them to talk more formally on a regular basis gives you the opportunity to tell each what results or behaviors they have displayed that you think are most advantageous to your business. Use examples and be specific. It boosts morale, encourages them to continue to perform, and adds to their job satisfaction and loyalty. It also provides a safe forum for them to discuss their future goals,to discuss opportunities to develop their talents, or maybe even to offer new insights on growing the business. You won’t require a lot of forms or extensive questions,but you need to know what qualities make a difference to you in employee performance.Two basic considerations are behaviors that you want to see and the results you expect. Once you have identified the expectedbehaviorsandresults,conductingperformance reviews provides you with the opportunity to let your staff know what you expect from them, what they’re doing right, and what needs to change. For a new employee, a timely performance evaluation can clearly identify or reinforce your expectations and let the employee know how he or she is meeting them. Performance reviews for small businesses also are crucial for identifying and correcting results and behaviors that could cripple your business. A small business with two employees is more severely impacted by substandard results or negative behavior than a business of 50. In a shop of two people, one underperforming employee is 50% of your work force. Think of the impact that could have on your customer base! If you have a small workforce, chances are that you rely heavily upon their talents and their customer interaction to build a successful business. You can use the performance appraisal tool to keep that staff functioning at its best. 4 Kathleen McEntee is president of Kathleen McEntee and Associates, Ltd (KMA). KMA provides practical advice with theWhen Smart Business MattersTM approach to business owners and managers who are eager to grow and develop their business. Kathleen offers one hour complimentary consultation to all La Quinta Chamber members. Kathleen can be reached at 760-262-4080 or kmcentee@kmcenteeassoc.com. Now Is The Time To Build Your Base •Generatefreshleads •Leveragereferralopportunities •Maximizeproduct/servicepotential Kathleen McEntee & Associates, Ltd. Can Help Revitalize Your Marketing And Sales Efforts •Strategiesforgrassrootsmarketingcampaigns •PRtokeepyoutopofmindinthemarketplace •Ideastotargetproduct/serviceofferingsfor thequickestreturn Contact us today for a complimentary consultation. Info@KMcEnteeAssoc.com www.KMcEnteeAssoc.com 760.262.4080 Spa & Fireplace 760-342-5277 81955 Hwy. 111 Indio, CA NeedaBBQShopThatStaysOpen DuringSummer? ThankYou,AllValley!! We’re here for you, all Summer, to help you with your little part that you need, or that question that you have, or a bbq cleaning for your grill... Quite frankly, we’ve been here for almost 10 years, helping you out with equipment, hot tubs, bbq islands... So when you need that itsy-bitsy bbq part, and nobody else seems to want to help, come over to All Valley. We probably know exactly what you’re talking about. And we’ve always been here to help. Always. WWW.allvalleybackyard.com COME IN TODAY TO SEE THE ALL- NEW FIREMAGIC DIAMOND SERIES GRILLS!! WE HAVE THE NEW MODELS IN STOCK!! (The only type of products we sell.)
  5. 5. 5 “Whether you are a corporation, a school, a business, small, large, not-for-profit, a foundation, I believe that Point7West captures exactly the heart of your organization." Doe Dee Rover Xavier College Preparatory High School We feel strongly about the work we do. So do our clients. Tax season “officially” ended on April 15. Yet you can explore tax- smart investment opportunities all year round.And when you’re look- ing at the fixed-income side of your portfolio, you may want to consider two possibilities: municipal bonds and Build America Bonds. You’ve probably heard of municipal bonds, but you may not be familiar with how they work.You can find two key types of municipal bonds: General obligation bonds finance the daily operations of a municipality or school district, while revenue bonds finance hospitals, utilities, airports, affordable housing and other public works. So when you purchase a “muni,” you are helping support a community. Of course,your investment will bring you some tangible benefits,too.First,you’ll receive regular interest payments.Furthermore,these payments typically are exempt from federal income taxes — and possibly state and local income taxes, too. If you’re in an upper income bracket, you may find munis to be especially valuable. (Keep in mind, though, that some “private activity bonds,” which are typically used to finance airports, housing or stadiums that can benefit private entities, may be subject to the alternative minimum tax, or AMT.) Build America Bonds (BABs) share some similarities with tax-free municipal bonds, although BABs are taxable investments. BABs provide capital to municipali- ties so that they can build or improve infrastructure, including schools, roads, public buildings and so on.The U.S.Treasury pays state or local government issuers a sub- sidy equal to 35% of the interest they pay investors for buying the bonds. BABs have proved quite popular among institutional investors, such as pension funds,that typically don’t benefit from tax-free municipal bonds,but are they right for you? It all depends on your individual situation.If you owned a BAB,your interest pay- ments would be federally taxable, but you might get some state tax breaks if you live in the state where the bond is issued. Many BABs have long-term maturities, which may not be a problem if you’re buying the bond for its steady interest payments and plan to hold it for its entire life. But if you think you might want to sell your bond before it matures, be aware that longer-term bonds, by their very nature, are subject to greater interest rate risk than shorter-term bonds — that is,longer-term bond prices will be more affected by interest rate movements. Furthermore, you’ll have to consider credit risk — the possibility that the issuer of your bond will default or be unable to make payments. Remember, the municipal- ity issuing the bond, not the federal government, backs a BAB.Although past perfor- mance is not a guarantee of future results, municipal bonds’ historical default rates have been low. Ultimately, you’ll need to consult with your tax advisor before purchasing either a municipal bond or a BAB. Like all investments, they can provide you with benefits, but you need to be absolutely sure of what you’re getting. Loren Biggs is a Financial Advisor with Edward Jones Investments located in OldTown La Quinta. He can be reached at 760-564-9777 or by email at Loren.Biggs@EdwardJones.com. CA Insur- ance License # OC24309. http://www.edwardjones.com Are Municipal Bonds Right for You?
  6. 6. $ 6 Social Security Benefit Strategies By Elisa Schwartz, CPA, PFS Social Security If you’re one of the 3.6 million people born in the United States in 1948, your eligibility for Social Security benefits begins in 2010. Over the next 20 years 80 million members of the Baby Boom generation will join you. As they near retirement, people have many decisions to make, which includes determining the best time to start collecting benefits. First, the basics Currently,those people born between 1945 and 1954 can receive full Social Security retirementbenefitsatage66.Thefullretirementageincreaseseachyearbytwomonthsfor those born from 1955 to 1959 until it reaches age 67 for those born in 1960 and beyond. You may start collecting benefits at age 62, though at a reduced rate. The reduced benefit is now 75 percent of full benefits for those eligible for full retirement at age 66. It will be 70 percent of full benefits when the full retirement age is 67. Delaying the collection of benefits until age 70 will increase the maximum benefit at full retirement age by 8 percent per year from age 66 to age 70. Now, the strategies No one has ever received guaranteed 8 percent earnings on invested money. If you use your IRA income or after tax- money to live on rather than applying for Social Security at age 66,you will receive an increase in your monthly Social Security benefit of 8 percent per year to age 70. There’s no additional benefit if you wait past 70. A spouse who had little or no employment may receive half of the other’s benefits when the working spouse applies for Social Security. Thus, a married couple in a one wage-earner family receives 150 percent of the working spouse’s benefit. A worker who begins collecting Social Security benefits at age 62 and then accepts a job offer a year or two later is allowed to pay back all the funds without interest and withdraw the application for benefits; the worker will be deemed to have never applied for benefits and can re-apply at a later age to receive a larger benefit. The age range for this “stop and payback” is 62 – 70. The Baby Boom generation has a 50 percent divorce rate. If you were married for 10 years before divorcing, you are eligible to receive spousal Social Security benefits beginning at 62 even if your ex-spouse has not requested that benefits begin. If you re-marry before you are 60, this benefit disappears. Be aware: Certain thresholds will cause your Social Security benefit to be taxable for federal tax purposes. If your adjusted gross income plus interest on tax-exempt bonds plus 50 percent of your Social Security benefit exceeds $25,000 if single or $32,000 if married and filing jointly, 50 percent of the excess value is taxable up to $34,000 if single or $44,000 if married and filing jointly. After that 85 percent of the excess value is taxable. Total taxable Social Security can be 85 percent of the total Social Security benefit you receive. Be mindful: Where you retire affects your benefits. Some states tax Social Security benefits, although California does not. Ms. Schwartz is a Certified Public Accountant and Personal Financial Specialist and Principal of The Practice Certified Public Accountants,Inc.,a full service accounting firm in La Quinta.She is a Registered Investment Advisor with FINRA and can be reached at 760-777-7377 or eschwartz@ thepracticecpa.com.
  7. 7. 7
  8. 8. 8 In 1979 the California Supreme Court ruled that a defendant’s“conscious disregard of the risk” of Driving Under the Influence was enough evidence of the malice required by the law to justify the awarding of “punitive damages” against the person who caused the accident. One who voluntarily commenced and continued to consume alcoholic beverages to the point of intoxication, knowing from the beginning that he thereafter had to operate a motor vehicle, demonstrated “such a conscious and deliberate disregard for the interests of others that his conduct might be called willful or wanton” so as to justify the imposition of “punitive damages”. Numerous studies have suggest that using a cell phone, either hands-free or otherwise, is even more dangerous and more likely to lead to an accident than a person operating a motor vehicle above the legal limit of .08 blood alcohol level. So - maybe the same logic should apply to DWT - DrivingWhileTalking (orTexting)? If a person insists on talking on cell phones or texting on a cell phone they should arguably be forced to pay punitive damages as is the case with someone who causes injury while driving under the influence. A Virginia Tech study by the Transportation Institute found truckers who talk on cell phones to be 23 times more likely to have an accident than someone who is not distracted by texting or talking. A University of Utah study by a number of psychologists, has gained wide-spread attention said “We found that people are as impaired when they drive and talk on a cell phone as they are when they drive intoxicated at the legal blood-alcohol limit” of .08 percent. The University of Utah psychologists, like the others who have published similar studies, state that,“If legislators really want to address driver distraction, then they should consider outlawing cell phone use while driving.” The legislators in California have already passed a weak version of this idea which bans the use of hand-held devices in California. However, one can stand on any street corner and watch driver after driver passing the intersection while talking on their hand-held cell phones. Many are not getting the message,or worse,ignoring it.Something else is necessary if this practice is going to be, if not curtailed, at least significantly reduced. If people realized they were putting their own assets at risk every time they drove and spoke on a cell phone or text on a cell phone, then they might think twice about doing so. Remember, insurance cannot cover punitive damages, and, punitive damages are not dischargeable in Bankruptcy. In other words, your own assets would be at risk if you DWT (orT). It seems logical that sooner or later, some court will let a jury award punitive damages based on the same logic as that which allows punitive damages for driving under the influence of alcohol. The issue would then become: Is it worth the risk? SHOULD DAMAGES BE IMPOSED FOR DRIVINGWHILE TALKING/TEXTING? Dale S. Gribow, LAW OFFICE OF DALE S. GRIBOW, P.C.“A FULL Service Firm” 44-901 Village Court, Suite D, Palm Desert, CA 92260 PH: 760-341-4411 FAX: 760-340-0623 dale@gribowlaw.com The Valley’s best Shoe repair, Ian Platt has moved his store True to Time Shoe Repair out of old town, and into the Albertsons shopping center on the corner of Washington St. & Hovley Lane. Beware of inferior shoe repair Some of the tax laws that will be changing as of January 2011 will first be the increase in the tax rates themselves. The lowest tax rate of 10% will increase to 15% and the highest tax rate of 35% will increase to 39.6%. The maximum capital gains tax rate will increase from 15% to 20%. The biggest increase will be the qualifying dividend tax rate, currently at 15% will change to your ordinary tax rate or as high as 39.6%. Along with the higher tax rates, the tax laws will revert back to the limitations of deductions that President Clinton had put into place many years ago. So in effect you will be paying a higher tax rate and be allowed fewer deductions. For more information call Peterson Slater & Osborne (760) 777-9805 UpcomingTax Law Changes
  9. 9. 9 Promoting Our Community : Health Beat In the past decade, prescriptions for Ritalin, a stimulant medication commonly used for attention deficit hyperactivity disorder (ADHD), increased five- fold, with 90 percent of all prescriptions worldwide consumed in the United States. As many parents grow leery of the traditional medical approach to ADHD, doctors of chiropractic are offering promising results with non-drug treatments that focus on postural mus- cles, nutrition and lifestyle changes that affect brain activity. Some children may simply have difficulty learning certain subjects, but the current system—in a sense— prompts school officials to encourage their parents to have the children diagnosed with ADHD, says Dr. Scott Bautch, past president of the American Chiropractic Association (ACA) Council on Occupational Health. “The higher the number of disabled kids in the school,the more funding the school can apply for,” says Dr. Bautch. Some teachers might also have difficulty with students who have a different style of learning, according to Dr. Bautch. If the child is a visual learner—and the teacher is not—perhaps the child is not being taught in a way he or she can learn. Before diagnosing the child with ADHD, Dr. Bautch recommends doctors talk to the child and the parents: “Is the child too active? Bored? Has dyslexia or a different learning pattern? It can be a behavior problem, problems at home, or frustrations with the teacher’s style,” explains Dr. Bautch.“If we went to a conference where the speakers taught in a way we can’t learn, we would be frustrated and would misbehave—we’d get up and leave or chat to the person sitting next to us.” The traditional medical model, however, seems to follow the cookie-cutter principle. The diagnosis of ADHD is based on a questionnaire,but this is not enough, says Dr.Robert Melillo,a chiropractic neurologist. “True ADHD patients have other signs such as: tics, tremors, balance or postural problems, or unusual sensitivity to touch, movement, sights, or sounds.” Unfortunately, although medications can keep ADHD under control, they don’t cure it. Eighty percent of patients have ADHD features in adolescence, and up to 65 percent maintain them in adulthood. Doctors of chiropractic and chiropractic neurologists offeranon-drugandnon-invasivetreatmentalternativefor ADHD patients that targets the underlying problems,not just symptoms.“Motor activity—especially development of the postural muscles—is the baseline function of brain activity. Anything affecting postural muscles will influence brain development. Musculoskeletal imbalance will create imbalance of brain activity, and one part of the brain will develop faster than the other, and that’s what’s happening in ADHD patients,” says Dr. Melillo. If you or your loved one is diagnosed withADHD or has the symptoms, ask your doctor of chiropractic if he or she has experience treating patients with the condition. Doctors of chiropractic are trained to identify neurological problems and find individual noninvasive treatment modalities. They can also assess your nutritional status and help you find the diet that will help you manage your condition. Dr. Hashimoto, DC practices in La Quinta with his wife and can be reached at 760-777-8377 or found online at www. DesertPainRelief.com Natural Ways to Prevent ADHD Many chiropractic neurologists recommend nutrition and lifestyle changes that may help correct or prevent biochemical imbalances that cause ADHD. Parents are encouraged to: • Remove as many food dyes, sugar, preservatives, and additives from the diet as possible. • Focus on natural, mostly organic foods with as few pesticides or herbicides as possible. • Determine if there is an allergy—usually starting with dairy and gluten and try elimination diets. • Stop using pesticide sprays in the house. • Avoid taking medications, nicotine, alcohol, and other drugs in pregnancy that may harm the fetus. • Find ways to relax during pregnancy. Stress on the job may affect the unborn baby’s health, as well. • Breastfeed.The first months and years of a child’s life are critical to physical and psychological development. Breastfeeding mothers’ diets are important as well. What happens when you drink a coke? • Within the first 10 minutes you’ll get 10 teaspoons of 100% sugar. • After 20 minutes,your blood sugar will spike,your insulin will spike and you liver will respond by turning this sugar into fat, to save for a later time of need. • After 40 minutes, the caffeine will be absorbed and your pupils will dilate along with a rise in blood pressure. Now your liver will dump more sugar into the body. • This will stimulate, your adrenal glands. This makes you prone to burn out, insomnia and early menopause and andropause (male menopause). • After 45 minutes, your dopamine production will increase, which will make you feel good. This rises to a similar degree as it does from heroine. • If you’re drinking diet coke, or soda, you will be consuming artificial sweeteners, which will actually increase your craving for more food and has also caused cancer in lab rats. • The phosphoric acid will also interfere with your body’s ability to use calcium, which will make you prone to getting osteoporosis. It does this by neutralizing your stomach acid. For more information contact Dr. Coleman @ drhashimoto@n2healthnow.com
  10. 10. 10 Dr. Nicole Ortiz Barbequing is a summertime right of passage.Gathering around the outdoor grill with an aroma so tantalizing, even your puppy’s taste buds anticipate the mouth-watering goodness to come. Ingesting dangerous, cancer-causing chemicals are the farthest thing from your mind. But before indulging in that thick, juicy burger, consider this: it is well established that barbequing meat can cause cancer. Resist your temptation to throw this article into the BBQ pit and learn a few tips to keep enjoying a great barbeque and a cancer free life simultaneously. Meats undergo chemical reactions during cooking that produce chemicals re- ferred to as heterocyclic amines (HCAs). Heterocyclic amines are capable of causing mutations to our genes and are known as carcinogens (cancer causing substances).A diet high in animal proteins is positively linked with a risk for several cancers including breast, colorectal, and prostate cancers. This increased risk may have in part due to the way we cook our meats. The exposure to meat carcinogens, such as HCAs, will increase your risk of getting cancer. Tips to prepare your BBQ safely avoiding HCA production: MarinateYour Meat- but not with bbq sauce. Research has shown that by marinating meat (teriyaki or a glaze of turmeric and garlic) before grilling can reduce the HCAs by as much as 60%. Unfortunately, not all marinades are protective. The standard BBQ sauce, which is primarily sugar and tomato sauce, actually INCREASES the HCAs in our meat by as much as triple! If you’re a true BBQ sauce lover, slather the burger in that smoky goodness after it’s off the grill. Include Fruits or Spices Adding fruits to your burgers or marinade serves as an anti-oxidant and decreases the chemical reactions producing HCAs.Garlic and other spice rubs can also protect the meat more than if it was grilled just plain. One study showed that a marinade of two parts garlic, two part onion and one part lemon juice was the most effective for eliminating cancer causing agents. Remove the Fat and Skins Reducing the fat in your steak and removing the skins from poultry will curb the cholesterol risk to the heart,and also diminish the oils dripping through the grill. Fat drippings hit the coals causing flames that readily char the meat. The charred skin produces yet another type of cancer causing substance. Scraping off the black crispy char will reduce at least one type of carcinogen, but not the other, which forms deeper inside the meat. To avoid the second carcinogen see the next tip. Cook at a lower temperature Lowering cooking temperature produces less HCA and inhibits the abilities of the chemicals to create mutations within your cells. Baking is better than barbequing or frying. Barbequing, because it uses the highest heat source for cooking, produces the most HCAs. Don’t Overcook your meat The more you cook your meat, the higher the carcinogens present. There is a cor- relation between eating well-done meat and stomach cancer. It is more healthful to grill your meat medium-rare or medium, leaving some pink in the center. For more in-depth and personalized approaches to your nutritional plan visit LiveWell Clinic at 78370 Hwy 111 Ste 100 in La Quinta. Call (760) 771-5970 or www.livewellclinic.org Promoting Our Community : Health Beat
  11. 11. Promoting Our Community : Health Beat 11 www.ThePatioPlace.com You’ll also find other top brands on sale for up to 30% off our already discounted prices. Be sure to also visit our separate Clearance Center at our Dinah Shore location. All Tropitone Outdoor Furniture 15% Off Our Already Discounted Prices SPECTACULAR SUMMER SALE 77-622 Country Club Dr. (West of Washington St. at the corner of Park Center Dr.) (760) 772-9195 72-650 Dinah Shore Dr. (In the Palm Desert Costco Center) (760) 324-5353 2 PALM DESERT LOCATIONS Featuring Sea Breeze Sling by Tropitone Back to School Health Essentials What are the best non-sugary back to school drinks to keep your kids hydrated? Water is still the best way to go. Help your child by giving them a cool bottle to take to school. Check out MySigg.com for environmentally conscious water bottles. If your children participate in sports, they may need an electrolyte drink to help replenish what they lost during practice or playing in the heat. What are the best electrolyte drinks for very active kids? Gatorade and other purported sports drinks are unhealthy for children.They are filled with high fructose corn syrup, artificial flavoring, and dyes. Instead, you can send your kids with a bottle of home made electrolyte drink or choose from these healthy options: • Smart Water by Glaceau • Whole Foods 365 Electrolyte water • Trader Joes Electrolyte water • Coconut water It’s still burning hot in the desert in August. How can I make a sugar-free electrolyte drink for my kids for sports practice? It turns out that two tablespoons of lemon juice contain almost exactly the amount of potassium in 8 oz of a typical sports drink. So, if you want to make your own low-carb sports drink, it’s quite easy. Just mix together: • 1 cup (8 oz) filtered water (not carbonated) • 2 Tablespoons fresh lemon juice • small pinch of sea salt • Stevia (natural sugar substitute) to taste What should I pack for a healthy balanced lunch for my kids? An easy rule of thumb to remember is the 25-25-50 rule. 25% lean protein, 25% whole grain carbohydrate, and 50% vegetables. For example, a chicken sandwich with lettuce and whole grain bread with a side of sugar snap peas and hummus dip is a well balanced meal. Add in a snack of apple slices and almond butter, and your child is set for the day. Answers provided by Dr. Sonja Fung of Live Well Clinic at Point Happy Plaza in La Quinta. If you have a health related question you would like addressed in a future Q & A please email info@livewellclinic.org. Legislative Summit Elected Officials to Discuss Business Issues WHAT: Panel Discussion with Elected Officials Officials to Discuss Business Issues Affecting the Community and Answer Questions posed by Moderator WHO: Federal, State, and County Officials have been invited WHEN: Thursday, September 15, 2010, 11:30am–1:30pm Registration 11:15am WHERE: La Quinta Resort and Club 49-499 Eisenhower Drive La Quinta, California 92253 ADMISSION: $45 per person $40 per person - La Quinta Chamber Members All Coachella Valley businesses and individuals are welcome to attend Lunch included RSVP required More Information: Contact David Archer, La Quinta Chamber of Commerce 760.564.3199 Note: Only elected officials will participate; aides or representatives are welcome to observe. Community Services / Environment
  12. 12. 12 TopTen Global InventionTo BeTested InThe CoachellaValley By Kathy Gottberg This fall the CoachellaValley will be part of a large-scale global experiment using what Popular Science Magazine says is one of the “TopTen Inventions for 2010.” According to Popular Science, the Groasis Waterboxx is “a box that quenches thirsty plants without irrigation.” Even better, inventor Pieter Hoff believes that the box could promote reforestation on a large scale to address global problems like hunger,erosion and climate change caused by global warming. To test the validity of those claims, students and teachers from Palm Springs Unified School District and other local volunteers will plant native desert trees in both our high and low desert communities this October. Hoff, a native of Holland, invented the Groasis Waterboxx after retiring from the lily and tulip export business in 2003. Rather than using ground water and traditional irrigation techniques, Hoff believes that natural atmospheric condensation and rainwater systems are the key to plant germination, vitality and growth. His invention mimics that natural system and he conducted an initial three-year test in the Sahara desert in Morocco to prove it. Almost 90% of the trees planted in that test thrived and survived, in contrast to only about 10% of those planted without the box. What does the box look like? The box itself is round and about the size of a small car tire. It is made from either regular plastic with a life-use of approximately 10 years and can be reused every growing season during that period for a long shelf life. Additionally, a new biodegradable box has been designed that can be used one time only—but the box then degrades as nutrient for the soil. How does it work? The GroasisWaterboxx imitates nature in a number of ways. It is primarily a “water incubator” that both captures and produces water from the air through condensation and rain. Even in areas with extremely low and sporadic rainfall, by design the Waterboxx eliminates evaporation and distributes a minuscule (but effective) amount of moisture to the plant inside for up to a year. Not only does it prevent evaporation, it simultaneously keeps relative humidity and ground temperature at an even level during the day or night which further benefits the plant or seeds. Finally, it protects the plant from wind, blinding sun, weeds, and common rodents; while at the same time encourages strong capillary growth of the root system. How much does it cost? Currently the biodegradable boxes cost approximately $26 each. Unfortunately, they are not yet available on an individual basis but it is hoped that the Palm Springs Unified School District will be able to sell the boxes individually as part of their participation in the project. Those funds from the sale of those boxes will then be used to further the experiment. Hoff’s ultimate goal is to reforest the planet and feed the world by planting five billion acres of desert, eroded by mankind, in the next 40 years. So where does the Coachella Valley come in? Hoff recognizes that in order for Groasis Waterboxx vision to be achieved he must further test them in the most parched landscapes around the world. Here in our region several projects near the Salton Sea, Whitewater and Joshua Tree National Park are planned to start in October. For more information contact Kathy Gottberg of CoachellaValleyGreen.com or email kathy@ gottgreen.com Community Services / Environment Captain Raymond Gregory of the Riverside County Sheriff’s Department has been selected as commander of the Sheriff’s Station in Indio. This move means Raymond is the new Police Chief for La Quinta,Coachella,and several surrounding communities. Raymond, a 20-year department veteran, previously served as commander of the Indio and Blythe Jails. Before that, he served several years as La Quinta Police’s Assistant Chief. La Quinta Welcomes Captain Raymond Gregory
  13. 13. Although it’s one of the hottest months of the year,you can take comfort in knowing that cooler months are ahead. In the meantime,splash around at Fritz Burns Pool or the water feature at La Quinta Park. Or shop at your favorite store, dine at your favorite restaurant, or go out for an ice cream.All very cool things to do without having to leave La Quinta! Whatever it is you decide to do, just remember to stay cool and safe this summer. Additional items of interest are highlighted below. If you have any questions, please call the City Manager’s Office at (760) 777-7030. New Police Chief Congratulations and welcome back to Captain Raymond Gregory who returns to the City of La Quinta as its new Chief of Police! Captain Gregory left the City of La Quinta in October 2009 to take command of the Riverside County Sheriff’s Department Indio and Blythe jails. Captain Gregory replaces Police Chief RodneyVigue who was promoted to chief deputy of the Riverside County Sheriff’s Department overseeing east field operations. Moonlight Movies Get ready for more movie fun with “Harry Potter and the Half Blood Prince” onAugust 6,and“School of Rock” on September 3. Movies start at sunset on the event lawn at Old Town La Quinta. Welcome to La Quinta! Certificates of Occupancy were recently issued to “Biggies Burgers & More” located at the Dunes Business Park,“Beauty @ the Bar” at the Point Happy Shopping Center, and “Star Orthopedics” at the La Quinta Professional Plaza. 13 Preparedness Prevents Panic Shortly before 5:00 p.m. on Wednesday, July 7, 2010, we were reminded that we,indeed,live in earthquake country.The magnitude 5.4 temblor struck only 18 miles from the City of La Quinta. The good news: there were no reports of damages or injury in La Quinta as a result of the quake. The bad news: enduring moderate earthquakes with good results tends to make us complacent. Now is a good time to consider your reaction to the recent earthquake. Remember, the rule is “Drop, Cover, and Hold on.” Drop to the floor, get under a desk or table, and hold on to it. If a severe earthquake causes your protection to move, you want to move with it. Resist the urge to exit the building during an earthquake. It may be disconcerting to see the walls shaking and moving, but they are tied together and the intersecting wall lines strengthen the overall structure. On the other hand, if exterior building finishes, trees, signs, or power lines fall on you, there is significant risk of injury. Roof tiles and stucco pieces are heavy, and falling from the height of the building, any of these items can do bodily harm. Whether you spend most of your time at home, work, or school, take a moment to look around and consider under which piece of furniture you could take refuge when the shaking starts. For more information, including what to do if you are outside, driving, or in a stadium or theater during an earthquake, visit the Earthquake Country Alliance website at http://www.earthquakecountry.info/. A Message from the City Manager…
  14. 14. 14 Moonlight Movies: FREE Family Events! Friday,August 6 at 8:00 p.m. Bring your blankets, low-back sand chairs, and the whole family for fun and movies under the stars. Movies will be shown on the event lawn at OldTown La Quinta. Summer GolfTour UnderwayThrough August 28 Enrollment Fee: $59.00 Play the finest courses in theValley! Players pick their courses and can play either single or team divisions. Plaques awarded to top finalists in both divisions during an End of Tour Banquet on August 28. Guests are welcome to participate for $15 per week (weekly course green fees are extra*). JULY COURSES Date Golf Course Start Time Green Fees* Aug 7 Desert Willow 7:30 a.m. Shotgun $40.00 Aug 14 Marriott Shadow Ridge 7:48 a.m.Tee Time $50.00 Aug 21 Eagle Falls Golf Course 6:30 a.m. Shotgun $50.00 Aug 28 Classic Club Golf Course 7:30 a.m. Shotgun $55.00 Pageant of the Masters - $54.00 Saturday,August 14 Register by August 6, 2010 “Eat, Drink and Be Merry!” Savor the timelessmasterpiecesthathavecaptured and enhanced the exhilaration of good timesand,evenmoreremarkably,buoyed spirits when times were hard.The 2010 Pageant promises a memorable feast for the senses. Lap Swim & Open Swim @ Fritz Burns Pool Free Swim Night – AUGUST 6 – 6:00p.m.–7:00p.m. Families Swim for FREE! Adult Lap Swim Offered Monday through Friday, 4:30 p.m.–6:30 p.m. for $3.00 per person. Open/Recreational Swim Offered Monday through Friday,2:00 p.m.–4:30 p.m.and Saturday from 10:00 a.m.–1:00 p.m. ($2.00 for 12 & under; $3.00 for 13 & up). For more information, visit www.la-quinta.org/communityservices. it’s your library Here is what is happening at your La Quinta Public Library during August. Come check us out! Activities for Adults Monday, August 16— Whodunnit? A mystery book discussion group—themes for August will be“Make a Splash @ the Library” and “What Makes a Bigger Splash than a Hurricane?” Three books will be discussed: Storm Tracks by Margaret Maron; The Tin Roof Blowdown by James Lee Burke;and Dark Light by Randy Wayne White. Books are available at the Reference Desk. Programs for Children Saturday morning: Baby Play and Sign —10:30 a.m.—in the Storyroom. Join Lorraine Hazel,MA CCC SLP,for a program that allows parents and their babies a chance to play and communicate using easy to learn signs. (There will not be a program on August 14.) Preschool Storytimes for children will be on break until September 14, 2010. Summer Reading in the Library Reading Rewards—The Library’s reading incentive program continues through August 21. That is the last day to turn in points and claim prizes. Children can read at home, or in the Library – a cool place to visit when it’s hot outside! Public Computers The Library has computers available for public use. Anyone with a Riverside County Library card can use the computers once a day for one hour. “Internet Only” Library cards are available at no charge for those without cards. Black and white prints cost 10 cents a page. For more information, call the Library at (760) 564-4767 or go to www.rivlib.com. City of La Quinta Notice of Election The City of La Quinta will hold a General Municipal Election on Tuesday, November 2,2010 for the following offices:One (1) Mayor seat to serve a full term of two (2) years; and two (2) Council Member seats each to serve a full term of four (4) years.   Qualifications for a candidate are as follows: Citizen of the United States, a registered voter, and a resident of the City of La Quinta.The nomination period for obtaining or filing for an office for this election is between July 12 and August 6, 2010. Qualified persons desiring to file for any of the offices for this election are requested to make an appointment with the City Clerk to obtain official nomination documents at (760) 777-7103 or cityclerk@la-quinta.org during regular business hours. COMMUNITY SERVICES SPECIAL EVENTS & EXCURSIONS
  15. 15. 15 The La Quinta Museum has much to explore, with new exhibits and fun events for the entire family to enjoy. EXHIBITS PT Barnum and the Circus PT Barnum’s 200th birthday is celebrated with a special exhibit on his career and the circus. It includes a 10-foot circus tent reconstruction for visitors to walk through and view circus memorabilia. Some of the other items on display include a 1960’s acrobat’s costume and a vintage Barnum & Bailey poster autographed by famous clown, Lou Jacobs. The exhibit will run through December 31st . Hollywood and the Desert Club The exhibit focuses on one of La Quinta’s most famous landmarks from its opening in the 1930’s to its eventual destruction in the 1980’s. Desert Club architect S. Charles Lee’s rarely seen architectural renderings of the club will be displayed. OtheritemsincludeDesertClubplates and correspondence; a menu autographed by Hollywood stars Kirk Douglas, Robert Mitchum, and Gary Cooper; Lana Turner’s demitasse set; other movie memorabilia; and home movies of the stars. The exhibit runs through December 31st . EVENTS StoryTime at the Museum A fun program geared for preschool aged museum visitors! Come hear a story with a related craft to follow. Date: August 4 Time:10:00 a.m. Ages: 3-5 Tuesdays and Wednesdays throughout summer. Tennis and Wii Bowling Fun (reservation required). FREE Tuesday,August 3 and 24, 10:00 a.m. – 12:00 p.m. One-on-one help with a health insurance advocate to understanding bills and assist with challenging,and filing appeals (appointment required). FREE Tuesday, August 3, 16, and August 24, 10:00 a.m. – 12:00 p.m. Income based Weatherization Program/LIHEAP assistance for energy efficiency and reduced energy costs for mobile homes, homes and apartments. Bring copy of documents needed to qualify. FREE Thursdays,August 5 through August 19, 10:00 a.m. – 12:00 p.m. HICAP Workshops: Medicare 101 and Original Medicare - Medi-gaps (supplemental), Medicare Advantage Plans (HMO, PPO, PFFS), Medicare Part D. FREE Wednesday, August 11, 10:00 a.m. – 2:00 p.m. Watt-Wise Wednesday – Trade up to 5 incandescent light bulbs for 5 energy efficient bulbs. Required:Valid California ID card or drivers license AND residential IID bill. Limited supply (no appointment required). Tuesday,August 17, 1:00 – 3:00 p.m. Arts and Crafts Class. FREE Wednesday, August 18, 10:00 a.m. – 1:00 p.m. One-on-one Legal Help with Elder Law and Estate Planning by Attorney David Grossman. Appointment required. FREE Friday,August 20, 9:00 – 11:00 a.m. Balance Joint and Grip (one on one) by Eisenhower Center, Healthy Living professional at the Senior Center (appointment required). FREE Thursday, August 26, 1:00 – 2:00 p.m. Geriatric Care Advisor will help navigate the health care system, ethical issues, and advanced directives (appointment required). FREE senior center happenings Explore Your Museum Traffic Signals in La Quinta The greatest public benefit for each dollar spent on traffic operations comes from the synchronization of traffic signals to provide smooth movement on major streets. When signals are synchronized, the side street traffic may have a longer wait but upon entering the major street, it also benefits from smooth traffic. Pedestrians crossing the street or emergency vehicles may disrupt the coordination throughout the day. During times of heaviest traffic, most of the green time is given to the major streets. During off-peak hours the signals run free and green time varies based on traffic at each signal. If a detector is malfunctioning, the signal will stay green when no vehicle or pedestrian is present. The City has established synchronized traffic signals along Highway 111- Mountain Cove to Jefferson,Washington Street -Avenue 52 to FredWaring Drive on Jefferson Street -Vista Grande to Pomelo Drive. The signals are synchronized when at least 500 vehicles an hour are traveling along the corridor during the times periods shown below: STREET DAYS OF WEEK START END Hwy 111 Monday to Friday 6:30 AM 9:30 PM Hwy 111 Saturday 8:00 AM 9:00 PM Hwy 111 Sunday 9:00 AM 8:30 PM Jefferson Monday to Friday 6:45 AM 7:30 PM Jefferson Saturday 9:30 AM 7:00 PM Jefferson Sunday 10:00 AM 6:00 PM Washington Monday to Friday 6:00 AM 9:00 PM Washington Saturday 8:30 AM 8:30 PM Washington Sunday 9:00 AM 8:00 PM Future plans include synchronization on Eisenhower Drive,Adams Street, Dune Palms Road, Fred Waring Drive, and Miles Avenue. If you have questions or encounter problems, call the Public Works Department at (760) 777-7075.
  16. 16. 16 La Quinta Police Department Imperial Irrigation District is sponsoring a FREE “CFL Bulb Exchange” for residential customers on Wednesday, August 11 from 10:00 a.m.–2:00 p.m. at the Senior Center. Bring in five incandescent bulbs and receive five compact light bulbs (CFL). CFL light bulbs produce the same amount of light, use 75% less electricity and last longer than standard incandescent bulbs. Replacing five 100-watt incandescent bulbs with five 25-watt CFL bulbs can potentially save $90 a year on energy costs. Customers will also receive additional information about energy conservation, IID’s energy efficiency programs,and convenient bill paying options.The exchange is limited to IID residential customers. Participants must provide a valid California identification card or driver’s license AND a copy of their IID electric bill at the exchange.There’s a limit of five bulbs per account, while supplies last. News from Public Works Texting and Driving Text messaging is increasingly becoming the way we communicate. Unfortunately, some people may be texting from behind the wheel of a moving vehicle. A recent study reports those who text while driving are 23 times more likely to be involved in some type of “safety critical” event as compared to drivers who do not text while driving. Here are a few simple guidelines to make our freeways and roadways safer. BE SMART. Never text while driving. No text message is worth being distracted and getting into a collision. BE CARING. Don’t send a text to anyone when you know they are driving,or to anyone you know is likely behind the wheel. BE IN CONTROL. Remember it’s your phone.You decide if and when to send and read texts, so take control. Consider turning your phone off, setting it to silent or place it in the glove box before hitting the road. BE AN EXAMPLE. Don’t convey the wrong message by texting while you drive. Your family and your friends will follow your example. Above all else, the message is simple, yet vital: When it comes to texting and driving, it can wait. If you have further questions regarding texting and driving, call Officer Fowler at (760) 777-7376. Ten high school students (nine from La Quinta High and one from Shadow Hills High) participated in the 2010 Public Works Department Student Summer Volunteer Program. The program started June 15 and concluded with a graduation ceremony on July 22, 2010. Students spent time in the field learning about public works construction projects, street maintenance, and graffiti abatement as well as time in the office learning about private development, plan checking, land actions, electronic archiving, and public counter assistance. Students interested in participating in future student volunteer programs should contact their high school counselor. The Public Works Department hosted its Annual Developer Meeting on June 24, 2010 to review and discuss updates and revisions made to the Development Engineering Handbook (DEH). The meeting was well attended with representatives from private engineering and development firms as well as representatives from the Coachella Valley Water District. As part of the City’s “green” efforts, this year’s attendees were provided an electronic version of the DEH Fourth Edition, which is also available on the City’s website at www.la-quinta.org. silverrock news BookTeeTimes Online La Quinta residents can book tee times online for free by visiting the www.Silver- Rock.org website. Select the Book a Tee Time tab, La Quinta Resident Option and book up to three days in advance. Contact the Golf Shop at (760) 777-8884 if you have any questions. Junior Golf Camp The SilverRock Golf Academy’s Junior Camp for ages 5 to 17 continues every Tuesday and Thursday from 8:30–10:30 a.m. through August 12, 2010. Classes must have a minimum of five and a maximum of 20 per day. All sign-ups are handled by the Golf Shop by calling (760) 777-8884, Ext. 3. The cost is $10 per junior, per day. Aerification The last and final aerification for the summer is scheduled for August 9 and 10. During this time, the golf course will remain open, but will be limited to nine holes only. Aerification is a process that helps the turf grass stay healthy. La Quinta Residents The current rate for La Quinta Resident Card holders is $30.A Special Resident Guest Rate of $30 is currently being offered to accompanied guests of La Quinta Resident Card holders. Up to three (3) guests can play with each La Quinta Resident Card holder (restrictions apply). For more information on La Quinta Resident Cards, contact the Community Services Department at (760) 777-7090. watt-wise wednesday
  17. 17. 17 Stuft’s Happiest Hours 3-5pm 7 days a week in the restaurant, patio and bar area. 26 Small Plates starting at $3.75 15 Pasta Dishes starting at $6.74 10 Dinner Specials starting at $11.24 12 Sandwiches starting at $6.74 Well drinks, house wines & draft beer 1/2 off House bottle of wine $10 Located in Old Town La Quinta 78015 Main Street,# l00 All food prices reflect a 25% discount with the exception of our Hearth Baked Pizzas which reflects a $2.50 discount. Not to be combined with any other offers. Early Bird 760.777.9989 www.stuftpizza.com/laquinta 10 Entree Salads Starting at $6.49 (Our Original Happy Hour is unchanged and still 3-6 Daily) Recreation Balance & Rhythm The 5 basic fundamentals of golf; grip, stance, posture, alignment and ball position are very important in developing a good basis for the golf swing. However, balance & rhythm is just as important and will make or break your golf swing. Balance and rhythm are closely related; golfers with poor rhythm will probably have poor balance. Not all golfers should have the same rhythm; in fact your rhythm or tempo will depend upon your type of personality. If you are a relaxed person or a person that typically walks slower then your golf swing rhythm/tempo may be slow (i.e. Fred Couples). Conversely, if your personality is more upbeat and you walk at a brisker pace then your golf swing tempo may be faster (i.e. Nick Price). Whatever, your golf swing tempo its imperative that you consistently swing that way each time. Finally, an important aspect of the golf swing that is often overlooked is a balanced finish.You should always hold your finish as if posing for a picture.The finish can tell you so much of what happened in the golf swing. Find a rhythm and tempo that works with you and you will find a swing that is in balance. For help with this or any other golf swing concerns, contact us at 760-777-8884. Editor’s note In the July issue on page 28, Rudy Acosta was mislabeld as Randy Acosta, and the Desert Recreation District as the Desert Recreation Center. We regret the error. Staycation...Last ChanceVacation Summer is almost behind us, but the heat will linger well into when school begins. No wonder some of us feel like we did not get enough vacation time. With the way the economy is, there are lot of us who did not get the “big vacation”. Instead there are some of us who took long weekends, but by the time you packed up the car, and drove 2 hours,you had little time to really relax and enjoy it. Who wants to lose a day of vacation traveling on freeways to beat the dreaded got-to-get-home-before-everyone-else traffic. So while there are a few weeks left,why not try a Staycation! Now is the time to take advantage of great, almost incredible rates at your local Resort. The best part is you will probably only travel 20 minutes to your vacation. That is exactly what I did this summer. Believe it or not, once inside my little haven, I felt transplanted,never mind that my house was only 15 min away. Why? Well the reasons are plentiful. As I mentioned before, the cost and travel time is at a fraction of what you would normally spend. Another plus - oops forget something important, no worries, you can easily run home to retrieve it, how great is that. My staycation was at a lovely resort right here in La Quinta...once I drove down the long driveway,checked in and settled into my casita, I already felt thousands of miles away. The air almost felt different, and I was relaxed knowing that I had a full 2 days of fun and adventure. I didn’t even think about the packing,or the long drive home.With being only 15 minutes away,there was no reason to try to jam all that I wanted to do in half the time. My choices were endless.What to do first - spa, pool, biking, shopping, or just floating in the pool while sipping on a frosty Pina Colada? The Pina Colada won hands down for my first adventure.I enjoyed the spa next,shopping and of course lovely dining later,and that was only day one. Wow I’m really liking these staycations. While shopping, I was asked where I traveled from, I laughed and said I was a local. The sales lady laughed and said “Wow, never heard that one before.” So I explained all the reasons why as a local, loving La Quinta, I didn’t want to leave, plus now I had more spending money. Who can argue with that. Did I feel a little silly or indulgent? No way. My budget was not blown, so no vacation over-spending remorse. Now I’m happily planning my August staycation. So while there is time left, before school begins, and the great specials end, book your staycation now. I bet you’ll be as hooked as I am. by Renee Woodward Delicious, intense and tantalizing flavors made fresh with true uncompromised raw ingredients. No artificial additives or unhealthy fat. You will simply love our gelato! Try our sugar-free, all natural, locally made Clemmy’s ice cream or our Cool Options smoothie, made to order. We also do private functions or parties! All Natural Gelato, Ice Cream & Sorbetto 11am – 9pm Sun-Thurs 11am – 10pm Fri & Sat Old Town La Quinta, across from Old Town Cellar & Stuft Pizza 760.771.9132
  18. 18. Expires: 8/31/10 After 3pm N S EW Expires 8/31/10 Pre Order 24 hrs. Please 14” Gourmet Pizza 18
  19. 19. 19 New Happy Hour Menu Monday thru Saturday 3pm – Close Over 30 Food & Wine Items all $6 each Artist Reception’s First Tuesday of June, July, August, September complimentary appetizers and wine tasting available 5:00-7:00pm Wine Store Open Daily 10am. Wine Bar Open Daily 3pm. Closed Sunday { { Live Entertainment All Summer! 7:00 - 9:30 pm Closed forVacation Aug 8-19 Restaurants / Cuisine Market research studies have shown that in our current economy, many people are reluctant to spend more than $15 on a bottle of wine. Almost two thirds of the wine purchased domestically retails in value between $12 and $18 – which says a lot about our drinking preferences being directly related to our wallets. There’s no shame in looking for the best inexpensive wine you can find. As a matter of fact, I have a lot more respect for people who actively look for great, unpretentious value wines as opposed to those who buy expensive wines just to keep up with the Joneses! In my book,it’s a lot more exciting to find the best $12 bottle of wine I can than to assume that the more expensive a wine is, the better it must be. The thing is, price doesn’t always indicate quality when it comes to wine. Many times the exact opposite is true. With that being said, how do we, as the consumer, find the best wines on the market if we can’t use price as a guideline to indicate quality? The first step is to educate yourself. This involves reading wine publications and reviews,comparison shopping,using the internet as a great resource,and talking with other wine lovers for great recommendations. I, for example, once asked all of my friends and relatives to tell me their favorite bottle of wine under $20. I was able to compile a great list of wines to try – many of which proved to be excellent bottles I still regularly purchase. My next tip is to skip the grocery store and opt for smaller,boutique bottle shops when experimenting with new and particularly inexpensive wines. A grocery store clerk is not going to be able to recommend a great bottle of wine for you, at any price. At a wine specific store, you can let the person helping you know your per- bottle budget and preferred varietal or region and be guaranteed to get a fantastic bottle of wine for the price. They’ve likely tasted every wine in the place and are well equipped to make a stellar recommendation. And to truly appreciate a great bottle of wine at a low price, you’ll need to be open to wines from places far flung. Argentina is one of my favorite countries producing amazing inexpensive wines. A great bigArgentinean Malbec can be had for around $15 a bottle. If you love crispy dry whites, try a South African Chenin Blanc, which at around $13 a bottle is quite a steal. Chile is producing superb Cabernet Sauvignon made by some of the world’s greatest winemakers at a fraction of the cost of their California counterparts. One of the best values, by far, is Spain’s answer to Champagne – sparkling Cava. A great bottle of Cava rivals some of the best Champagnes I’ve had – and retail for under $20 a bottle. Like anything else,we should all be drinking the best wine we can afford – whether our price tag is $15 or $50. Keep in mind that wine is expensive to produce, and when you start dipping much below the $10 mark,you get what you pay for in terms of quality. While that $2 bottle of wine might sound like a fantastic deal, you’ll get a much better bottle spending a few dollars more and doing a little research first. And at the end of the day, we’ll all have a few more dollars to spend on the other great things in life! Cooking with Class, 47875 Caleo Bay, #A107, La Quinta, 760-777-1161 www.cookingwithclasslaquinta.com La Quinta -Vacations.com Come stay with us, and receive a FREE Robe. www.LaQuinta-Vacations.com, located in theVillage of La Quinta 619-670-6634 by Andie Hubka
  20. 20. 20 Recipe of the Month Restaurants / Cuisine El Ranchito Restaurant Buy one Combination and get the Second 50% off Not Valid with any other specials or Coupons. Expires on 8/30/2010 OPEN through the month of AUGUST! AUGUST HOURS Open Wednesday to Saturday This summer, enjoy our famous SIT SOONER SPECIAL ANY TIME ANY DAY!5:00 pm to Close Closed Sunday Tuesday ONE BLOCK SOUTH OF THE CRAB POT ANY TIME, ANY DAY! 3 Courses for $20 Includes your choice of soup or salad, entrée and dessert. Entrée choices h kl ! Ch k t b it We said we were going to close for the month of August but thanks to your overwhelming In the La Quinta Village • 78 110 Calle Estado • La Quinta, CA 92253 • (760) 771 6655 • www.solanosbistro.com & DESERT SAGE RESTAURANTS! change weekly! Check out our website for the latest Sit Sooner Special at www.solanosbistro.com of August, but thanks to your overwhelming support this summer, Solano’s will remain open through the season. We hope to see you soon! Melon andTomato Gazpacho 3 ea cucumbers peeled, seeded, diced 1-2 red bell peppers seeded, diced 1-2 yellow bell peppers seeded, diced 1 ea red onion diced 4-5 tomatoes diced ½ watermelon diced ½ canteloupe diced ½ honeydew diced 1 jalapeno 3-4 pounds of tomatoes rough chop 1-2 cups tomato juice Puree the tomato juice and rough chopped tomatoes with one third of the bell peppers, 1/3 of the cucumbers, 1/3 red onion, and 1/3 of the melons. Mix with remaining diced vegetables. Season the soup with sherry vinegar,Tabasco, salt and black pepper and sherry wine to taste. 78-065 Main St., 2nd floor, OldTown La Quinta. 760.564.5556
  21. 21. 21 City / Government Receive a FREE APPETIZER OR DESSERT of your choice with a $25 purchase. Dine in only. May not be combined with any other offers or promotions. HAPPY HOUR EVERY NIGHT ALL NIGHT SUNDAY & WEDNESDAY $3 Draft Beer • $5 Well Drinks $5 PF Chardonnay & Merlot • $5 Duke’s Mai Tai 40-50% off all Cactus Grill Entrees 78-250 Highway 111, La Quinta, CA • (760) 360-5991 • www.hulapie.com COUPON Enjoy all your Cliffhouse dining room favorites at new lower prices Add soup or salad to any entree for just $4.00 Wine Nights are Sunday - Thursday Enjoy half price bottles, some restrictions apply CH_4C Ad_5x11:Half 7/13/10 3:11 PM Page 1 Stop Hidden Taxes Initiative to Go on November Ballot The California Chamber of Commerce-supported measure to stop hidden taxes will appear on the November ballot as Proposition 26, the Secretary of State recently announced.The campaign co-chaired by the CalChamber and California Taxpayers’ Association submitted more than 1.1 million voter signatures to qualify the measure for the ballot. The initiative seeks to stop legislators and local officials from imposing hidden taxes mislabeled as fees on California taxpayers. The state Constitution requires two-thirds approval of the Legislature for new or increased taxes. Local tax increases also are subject to voter approval. Lawmakers have attempted to circumvent the law by designating tax hikes as “fees,” then adopting them with just a majority vote. If approved by voters, Proposition 26, the Stop HiddenTaxes Initiative, will require the Legislature and local officials to abide by California’s Constitution, so new state taxes become law only with a two-thirds vote, and local taxes are increased only after voter approval. ReducingTax Burden “The way out of this recession is by creating jobs, growing the economy, and reducing the tax burden on hard-working California families and the businesses that create those jobs,” said CalChamber President and CEO Allan Zaremberg, co-chair of the Stop Hidden Taxes campaign committee. “Hidden taxes and higher fees work against job creation and make it even harder to recruit the businesses and jobs that are needed to re-energize our economy and provide the taxes to fund critical state services,” Zaremberg said. “If we are going to attract jobs to California, businesses need the certainty of a stable tax structure, not the constant exposure to unending revenue gimmicks. Voters have said ‘enough is enough’ to higher taxes and fees and passage of this measure will help end the politicians’ deceptive practice of labeling taxes as fees so they can be passed with a simple majority vote,” continued Zaremberg. Constitutional Amendment Proposition 26 is a constitutional amendment that simply and more clearly defines fees and taxes to close loopholes used by the Legislature to avoid the two-thirds vote requirement. The initiative also applies to local governments; includes a provision to sunset any fee/tax increases not meeting the requirements of this measure enacted between the beginning of this year and the effective date of the measure if it is passed by voters; and prohibits the Legislature from using a simple majority vote to raise taxes on one group while reducing those on another group (the so-called “revenue neutral” maneuver). In the past decade,legislators have proposed billions of dollars in hidden taxes that affect everyday items like cars, food, cell phones, insurance, fuel and energy. The initiative permits valid fees—those that legitimately cover the cost of or benefit from the service being provided, such as fishing or hunting licenses—to be passed with a majority vote of the Legislature or approved by local officials. Article coutesy of CalChamber, for more information contact www.calchamber.com More information on the initiative is available at www.nomorehiddentaxes.com. The campaign also will be opposing Proposition 25, the majority vote budget measure. 2010 Lawn Mower Exchange Program Coachella Valley Residents will be able to register to turn in their old, working, gas lawn mower and purchase a cordless, rechargeable, electric lawn mower at a greatly reduced price.Four models will be available for you to choose from when you register at www.aqmd.gov.
  22. 22. : CEO Corner * 22 Chamber Utilization 101! Good day all! The proverbial “dog days of summer” are upon us and for many, there is a chance to reflect on the previous season and begin strategizing on the months ahead. I am writing as a follow up to several conversations I have had with local business owners and community leaders on how the Chamber can benefit businesses and the community. While recent surveys suggest that the Chamber is still a very popular catalyst for networking and developing business leads, the legislative aspect is becoming equally important to businesses. I have written in the past about the Chamber’s involvement in the Selection Process for the vacant Riverside County Supervisor position earlier in the year and the Chambers recent support for several key initiatives that support local businesses and the community. To that end, did you know the Chamber can assist and act as a conduit when working with the City and we can be a strategic first stop when initiating business in La Quinta? The Chamber has been very involved in supporting businesses from permitting to writing letters of support for our members. Regarding some upcoming events - the“SpendingTime ONYour Business” series kicks off August 5, 2010 leading with ACCOUNTING and is designed by Entrepre- neurs for Entrepreneurs giving you insight into key success areas in your business. Free for Chamber members and $25 for non-members these discussions are great for everyone. In September there will be the second installment of the “Spending Time ON Your Business” series - ECONOMY on September 2, 2010 and the Legislative Sum- mit will be on September 15, 2010 at the La Quinta Resort. Check out all the GEM ads or visit us on line at lqchamber.com. David Archer, CEO As the new chairman for the La Quinta Chamber of Commerce, I am humbled by the many chairmen before me over the past 60 years of this organization. That’s right; this Chamber of Commerce has assisted business here in this area for 60 years. Our Chamber will continue to be a great asset to the many successful business’s as well as the many struggling through these trying times. Along with the numerous events we will have this year,including the Car Show,theTaste of La Quinta and the Mayor’s Cup Golf Challenge; we have added a few new items. With the elections coming up this fall we have added a Legislative Summit to get an update on actions in Washington, Sacramento, as well as Riverside County. Also with the local elections of our La Quinta City Officials,we will have a Candidates Forum to allow you to listen to those running for the local offices and ask them your questions. We have also added a new item for our business Members titled SpendingTime ONYour Business. This event will invite local businesses to listen to professionals in areas such as Accounting, Marketing, Insurance,Legal and the local Economy. It will give time to business owners allowing them to work on the business versus the day-to-day challenges of working in our businesses. Our Chamber appreciates the opportunity to work for our Members and support this great community. We will continue the long history of this Chamber and our goal that everything we do is a benefit to our Members as well as our Community. Lee Osborne, Chairman * Chairmans Report 79-440 Corporate Center Drive, Ste. 100 La Quinta, CA 92253 (760) 777-9805 phone (760) 777-9482 fax losborne@psocpa.com - www.psocpa.com
  23. 23. 23 We at JB Sports are excited to have opened here in beautiful La Quinta. We are at 78-115 Calle Estado, suite #102, just around the corner from Old Town’s Main Street. The desert has been our home for over 20 years, Barbara and I have raised our two sons here,and we are very involved in the community as well as with our local schools. At JB Sports you will find everything for the “Sports Collector” in your family. We carry a large assortment of Sports cards ( Baseball, Football, Basketball, Hockey, and racing). We also carry gaming cards (Magic,Yugioh, and Pokemon), along with non-sports cards. You can come in and purchase autographed baseballs, jerseys, bats, along with artwork of your favorite athlete for your walls. If you are looking for a great gift you can come in and purchase car flags, jewelry boxes, glassware, just to name a few items. At JB Sports we are here to help you anyway we can, wethers it’s to find that old Mickey Mantle card our mother threw out, or an autograph of Kobe Bryant. If you are only looking for supplies or want to reorganize your existing collection, or need a display case, we carry a large variety of both. We have been in the sports collectible business for over 25 years and have an existing store in Cathedral City. JB Sports along with JB Varsity jackets has been providing custom varsity jackets throughout the valley for over ten years. Visit us at our new store in beautiful La Quinta.We are here to help you and we look forward to meeting each and everyone of you. You,our customers,are the most important part of our business. Contact Jeff at 760-771-2600 or 760-641-5054. Summer hours are Tuesday through Friday noon to 6 pm and Saturday 11:00 am to 5:00 pm. LASR-INK Jack Lacy and his daughter, Denise Gardner, know that smart people and businesses today buy remanufactured cartridges. LASR-INK supplies cartridges at 25 to 50% less than what you pay in the big box stores,are completely guaranteed to perform the same, and whenever possible, made in the USA. Lacy started the company in 1997 in a small office in Cathedral City, and soon found it to be a popular concept. By 1998 he needed some help and had Gardner move her family to the CoachellaValley to take part in his vision. Over the years they found the need to expand and opened two more locations, Palm Desert and Yucca Valley. In 2007 the Cathedral City store relocated to a larger facility in Palm Springs. “People soon realize they get more with the refills. Saving money is the number one concern of product users. The advantage of recycled cartridges is enhanced by the fact that new cartridges have less ink and toner in them,” says Lacy. Increasingly cost conscious consumers are seeking out companies like LASR- INK to save money. Another advantage offered by their company is the high quality customer service with serious attention to detail. LASR-INK offers free delivery to it’s business accounts and welcomes walk-ins. Come visit at 73910 Hwy. 111, or call at 568-6616. Bob’s Soccer Shop At Bob’s Soccer Shop, we are a family owned business that has been serving our community for over 6 years.We are proud to announce we will be opening our second location in La Quinta. Currently, we have been supplying local schools with sport uni- forms, balls, bags, ect. We can provide you with equipment for many sports such as Soccer, Football, Baseball, Softball,Volleyball and Basketball. We are also able to create custom posters, banners, magnets, busi- ness cards, and full color stickers. In addition, we have the capability to embroider and customize your jerseys. Our goal at Bob’s Soccer Shop is to present you with the best customer service imaginable.We look forward to working with you in the near future. 73-360 Highway 111 Suite 4, Palm Desert, Ca 92260. (760)776-8717 47-120 Dune Palms B2, La Quinta, Ca 92253 (760) 771-5400 s, designs and arrangements indicated or represented by this drawing are owned and property of Riofine Neon Sign Company Inc. They were created, evolved, nly for use on and in connection with this specific project. None of such ideas, designs or arrangements shall be used by or disclosed to any person, firm or y purpose whatsoever without written permission. If they are shared even without approval on this drawing they will be billed a designing fee (min. $500.00). ________________________! ! ! ! _____________________________ oved with Changes Date! ! ! Final Approval Date Making Business Connection: Members Spotlight
  24. 24. 24 Making Business Connections: Members in the news The PENTA Building Group Distributes $5000To Local SchoolsTo Support Arts Programs. The PENTA Building Group, one of the country’s leading private commercial general contractors, and the Building Industry Association-Desert Chapter (BIA) have lent their support to three CoachellaValley school districts’ Art programs suffering from state budget cuts. PENTA and the BIA-Desert Chapter joined forces to create “A Time for Art” project benefiting the Palm Springs, Desert Sands, and the Coachella Valley Unified School Districts. The $5,000 proceeds from “A Time for Art” were recently distributed to the three districts to support their Arts programs. “ATime forArt” was a unique community fundraiser. Twenty local artists donated their time and talent to create one of a kind collectable pieces made from vintage refurbished parking meters.These unique metal “sculptures” were auctioned off in a silent auction in the style of an art gallery opening at the Gardens on El Paseo in April. Jacqueline Danos, of The PENTA Building Group’s Palm Desert office, came up with the idea after learning about the City of Denver’s successful program to raise funds and awareness for its homeless programs with refurbished parking meters as inspiration.“As an organization, we are proud and happy to help out the school districts.We thought it was a unique way to support both local artists and the school art programs. We are proud that we are able to give back $5,000 to the three local districts who are thrilled to receive the additional funds,” notes Danos.” In many schools, statewide arts programs no longer exist. “We are very excited that PENTA, the BIA, and local artists are supporting our efforts to maintain Arts programs in the schools,” says Lousia Castrodale,Visual and PerformingArts Specialist at the Palm Springs Unified School District.“Their efforts are very welcome and very necessary,” she adds. 44250 Monterey Ave., Palm Desert. (760)776-6111. www.pentabldggroup.com 8/31/2010 Member Update: What’s up this Month Carmen A Boutique Salon OffersTips on Desert Hair Care Finding the right stylist for a new resident (full or part-time) can be a challenge with so many choices. The advice I recommend is getting a referral from a friend,someone whose hairstyle you like or a co-worker. When you are going to a new salon and stylist for the first time, I think it’s always a good idea to bring a picture along of the style you have in mind. It really helps me, as the stylist, to get a better idea of what my client really wants and together we can decide if the style suits my client as far as will the style look good on them, do they have the right type of hair and will they be able to maintain the style at home. Caring for our hair here in the desert takes a bit of effort. There are a lot of different ways our hair can become dry and damaged. Environmentally from the sun and wind, chemically from hair color,perms,straighteners and swimming pools and mechanically from blow dryers,flat irons and curling irons. It is very important to put back into the hair what the elements have taken out. I always recommend professional salon hair care products to my clients.They have been formulated with quality ingredients and are guaranteed by me the stylist. I wouldn’t use extra virgin olive oil to condition my hair any sooner than I would use shampoo to cook with, if you know what I mean. I also think it’s smart to wear a hat that covers your hair, not just a visor, when you’re outside. It protects your hair color from fading and your scalp from burning. I want to share with you a bit of information about one of the hottest in salon hair treatments available to you. It’s a smoothing system for unruly, curly or frizzy hair. It leaves your hair feeling smooth silky and shiny for up to 12 weeks. I know because I had a treatment done to my own hair and it’s fantastic. I love it when a product really does what it says it’s going to do. Its call the Brazilian Blow Out’ it will change your hairs’ life. Carmen A Boutique Salon, 78045 Calle Cadiz Suite 4, La Quinta Ca 92253 (On the patio of the Homestead Restaurant) Call Carmen at 760-771-1350 or laquintagem@gmail.com Office Depot: Teacher Appreciation week is: 8-15 thru 8-21. Sat 8-21, 9-11AM is a FREE breakfast, giveaways and more! Call (760) 564-6623 ATEK Computers: Computer lessons only $50.00 hr. In the privacy of your home. Lessons are based on your individual needs. We can help with anything from the basics to the more complex. Call 760.413.0369 OldTown Artisian: “Girls Night Out” every other Thursday, starts Aug. 8-12 Cross-Generations classes every Thursday from 1-2:30 pm. Call 760.777.1444 Member Update: Hot item of the Month Rubio’s is offering a FREE Grilled Gourmet Taco Plate when you buy a Grilled Gourmet Taco Plate and 2 drinks at the regular price. **La Quinta store only. Expires 8/29/10 Coupon Code: NSEB333 78-447 Hwy 111 Suite A La Quinta, CA. 92253 (760) 564-0116
  25. 25. 25 THERE’S AN ANGEL VIEW RESALE LOCATION NEAR YOU ANGEL VIEW J.R. NAVARRO & ASSOCIATES INC. The best sellers that you’ve enjoyed reading When you donate those books and other items you don’t use anymore to Angel View, you’ll do much more than just clean out your library. We’ll re-sell them and use the proceeds to provide quality 24-hour residential and therapeutic care to physically and mentally challenged young people throughout our local desert communities. So bring your gently used items – books, furniture, clothing, shoes, toys, electronics – to any of our Angel View resale store locations. For pickup of larger items, call 760-322-2440, or visit us on the web at angelview.org. Because we can all use an angel in our lives once in a while. Open 9 am to 6 pm Monday thru Saturday, 10 am to 5 pm Sunday. BERMUDA DUNES 77898 Country Club CATHEDRAL CITY 68823 Highway 111 DESERT HOT SPRINGS 66389 Pierson Blvd. HEMET 305 West Florida Ave. INDIO 45430 Fargo Street PALM DESERT 3468 Highway 111 PALM SPRINGS 462 N.Indian Canyon YUCCA VALLEY 57594 29 Palms Hwy LA QUINTA 79400 Highway 111 can now provide help to some severely disabled kids. MISSION STATEMENT TO PROMOTE AND ENHANCE BUSINESS GROWTH, CIVIC WELL-BEING AND A SOUND QUALITY OF LIFE. STRATEGIC OBJECTIVES CREATING A STRONG LOCAL ECONOMY • PROMOTING THE COMMUNITY • PROVIDING NETWORKING OPPORTUNITIES • REPRESENTING THE INTERESTS OF BUSINESSES WITH GOVERNMENT • POLITICAL ACTION. Please note: Reservations are required for all Mayor’s Luncheons, Power Lunches & The Breakfast Networks. COSTS: Mayor’s Luncheons - $25 for members $30 for non-members with reservations 3 days prior to the event; $30 for members/$35 for non-members thereafter; $40 for walk-ins. MIXERS - $10 for members. $15 for non-members. POWER LUNCHEONS - Members only - $20 with reservations 3 days prior to the event and $25 thereafter. THE BREAKFAST NETWORK - Members only - $20 with reservations 3 days prior to the event and $25 thereafter. An additional fee of $5 will be charged if an invoice is required. We accept Cash, VISA & M/C, checks ONLY. The La Quinta Gem is the official publication of the La Quinta Chamber of Commerce. Circulation: 23,000. Distributed free to all residents, Chamber members and businesses in La Quinta. Additional distribution by subscription available for $25 per year. To advertise, subscribe, or submit articles, please contact the Chamber at (760) 564-3199. PLEASE NOTE: The opinions and views expressed in all editorial material are those of the writer or person interviewed and are not necessarily those of the La Quinta Chamber of Commerce, its Board of Directors, officers or of the advertisers in The GEM. The La Quinta Chamber of Commerce endorses no person, political candidate or opinion unless specifically stated. Anne Blalock Director of Fun/Sales Renee Woodward Director of Design & Communication Idalia Uribe Director of Finance Mildred Donley Volunteer Chamber Professional Staff David Archer President/CEO La Quinta Chamber of Commerce Board of Directors / Executive Committee thankyou to Our Sponsors Diamond Emerald Ruby Lee Osborne, CPA, PSO Accountancy Corporation, Chairman Thomas J. McDermott, Law Offices of Thomas J. McDermott, Past Chair Leland Berliner, AllValley BBQ,Treasurer Kathleen McEntee, Kathleen McEntee & Associates, Ltd., Secretary David Howard, Cherokee Homes, Chair Elect Bruce Frankin, B & K Associates, 1st.Vice Chair Frank Blum, Coldwell Banker Mitch Blumberg, DesertArc Steve Sanchez, Desert Radio Group David Kirken, La Quinta Resort & Club TonitaValencia, Automated Telecom Randy Collins, Souplantation Paul Hackman, Desert Regional Medical Center MikeVeto, Burrtec Waste & Recycling Services Mark Moran, Mark S. Moran & Assoc. Krisann J. Bacon, Time Warner Media Sales Linda Wright, The Shoppe in Old Town Noel Fischer, Grins2Go
  26. 26. 26 Jake’s Pizza Coupon 78-995 Highway 111 La Quinta $3.50 off any Large $2.50 off any Medium $1.50 off any Small Good for dine-in or take-out pizzas only Tel: (760)777-7288 We Are Now Delivering We make everything we can fresh — Our dough, authentic Italian sausage, ground beef. We use the best mozzarella, shipped in from Wisconsin. We are known for our delicious thin crust pizza. ( lower in carbs ). Phone:760-777-7288 78-995 Hwy 111 Space 9, La Quinta southwest corner of Adams and 111 across from Office Depot in the Verizon,/Mac Gallery plaza • Special Events, Birthdays, Fundraisers, Office Parties •Super Special Wednesdays! single topping only. sm $6, md $8, lg $10 760.777.7288 78-995 Hwy 111 #9, LQ Happy Hour 7 days 4-7 PM $4. glass of Wine, Pitchers of Beer Imported $8 Domestic $7 Present ad for Specials !!Cinnamon Roll Tuesdays!
  27. 27. Buy 1 get 1 Free (for equal or lesser value) 27 dailey marketing group is a full-service marketing and communications agency that specializes in brilliant ideas—both strategic and creative— brought to you by the best talent out there. 888.dmg.mktg www.daileymarketing.com • Short Notice Cleaning • Bonded & Insured • Screened Trained Teams • Window & Wall Washing • House Cleaning 760-200-233377-880 Country Club Dr. #52 Email: carolsmerrymaids@verizon.net Since 1979 All major credit cardsL00122 With purchase of one beverage. Monday - Friday 11 a.m. - 4 p.m. Exp 8/13/10 Valid for up to 2 people at $5.99 each with beverage purchases. Valid with coupon only. Not valid with any other discount/offer. Valid only at the La Quinta location. $5.99 Lunch Save 30% - 50% OFF retail prices Call for FREE in-home estimate lowest prices guaranteed Factory Direct Custom Wood Shutters 888-350-8889 411 Olive Avenue, Beaumont, Ca 92223 www.wholesaleshutter.com A+ rating with the Better Business Bureau Established 1985 Wood shutters as low as $13.95/sq ft + install Wood Shutters • Poly Shutters • Blinds •Roman, Bamboo, Woven Shades
  28. 28. The Homestead and Chapellis would like to say thanks to all of our patrons for a great season! We are taking this month off to freshen things up and prepare for an even better year. Stay cool and thanks The Homestead 78030 Calle Cadiz La Quinta, California est 2009 (760)771-3331

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