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Tra libro e non libro

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Spunti per il mio intervento a Rivaleggendo 2011

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Tra libro e non libro

  1. 1. L’ebook, tra LIBRO eRIVALEGGENDO28 maggio 2011 NON-LIBROmyself@paolocosta.net
  2. 2. #1COME STA LASCRITTURA?
  3. 3. McLuhan aveva torto.La scrittura non è morta.
  4. 4. 764.000 Titoli autopubblicati negli USA (fonte: Publishers Weekly, 2009) 126 milioni Blog attivi nel mondo (fonte: Technorati, 2010)5 trilioni SMS spediti nel mondo (fonte: Portio Research, 2009)
  5. 5. Lo smartphone, da oggetto perPARLARE a oggetto perSCRIVERE
  6. 6. #2COME STA ILLIBRO?
  7. 7. +5% Titoli pubblicati 2010, USA (fonte: Bowker, 2010 su 2009) +6% Mercato hardcover 03/2011, USA (fonte: AAP, marzo 2011 su marzo 2010) +3,3% Mercato totale 2010, Italia (fonte: Nielsen, 2011)+3,8% Lettori nel 2010, Italia (fonte: AIE, 2011)
  8. 8. 16,9%Quota ebook su totale libri, USA(fonte: AAP, marzo 2011)
  9. 9. #3COME STANNO LELIBRERIE?
  10. 10. Andamento del mercato librario 2010per rete distributiva, Italia(fonte: Nielsen, 2011) 25 10,9 3,2 Librerie Catene GDA e-commerce -5,2
  11. 11. #4CHE COS’È IL LIBRO,CHE COS’È L’EBOOK?
  12. 12. “ A book-length publication in digital form, consisting of text, images, or both, and produced on, published through, and readable on computers or other electronic devices. ”E-book noun ˈē-ˌbu̇k “ The electronic counterpart of a printed book, which can be viewed on a desktop computer, laptop, smartphone or e-book reader. ”“A book whose contents are in an electronic format. ” “ A book composed in or converted to digital format for display on a computer screen or a handheld device.
  13. 13. Oggi l’e-book è “come” unlibro. Un libro in formato digitale.
  14. 14. Ma che cosa potrebbe diventare?
  15. 15. Primo scenario: IPERTESTUALITÀSono possibili forme dicreatività letteraria e diespressione del pensieroumano non lineari?
  16. 16. Il Talmud el’ipertestualità “classica”
  17. 17. L’ipertestualità “moderna”: Vladimir Nabokov, Pale Fire (1962)
  18. 18. L’ipertestualità “moderna”: Julio Cortázar,Rayuela (1963)
  19. 19. L’ipertestualitàpostmoderna: il conte à votre façon di RaymondQuenau (1967)*(*) In Oulipo, La littérature potentielle (Créations Re-créations Récréations).Paris, Gallimard, coll. «Folio|Essais», 1973, pp.273-276.
  20. 20. L’ipertestualità postmoderna:Roland Barthes LETTURA vs LESSÌA TESTO vs INTERTESTO
  21. 21. L’ipertestualità al computer:Michael Joyce, Afternoon. A Story(1987)
  22. 22. Secondo scenario: SINSEMIAUna nuova prospettivanella marcia trionfale delLogos: un linguaggio senzascrittura, unarappresentazione senzaalfabeto?
  23. 23. Al Gore, OurChoice. A Plan to Solve the Climate Crisis (2011)

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