01ch

279 views

Published on

Published in: Business, Technology
0 Comments
0 Likes
Statistics
Notes
  • Be the first to comment

  • Be the first to like this

No Downloads
Views
Total views
279
On SlideShare
0
From Embeds
0
Number of Embeds
2
Actions
Shares
0
Downloads
2
Comments
0
Likes
0
Embeds 0
No embeds

No notes for slide

01ch

  1. 1. Understanding the New Internet Economy Chapter 1
  2. 2. Electronic Commerce <ul><li>The process of buying or selling goods or services across a telecommunications network </li></ul><ul><li>Many technologies facilitate E-commerce </li></ul><ul><ul><li>Electronic funds transfer </li></ul></ul><ul><ul><li>Electronic data interchange </li></ul></ul><ul><ul><li>Internet / World Wide Web </li></ul></ul>
  3. 3. Networks
  4. 4. Networks <ul><li>A network is a group of computers connected by cable, telephone, or wireless device. </li></ul><ul><li>Networks can be “local” or “wide” area. </li></ul><ul><li>The Internet is a wide area network. </li></ul>
  5. 5. The Internet
  6. 6. The Internet <ul><li>The Internet is a collection of interconnected networks that use common universally accepted protocols. </li></ul><ul><li>The Internet is a world-wide network. </li></ul>
  7. 7. The Internet <ul><li>The Internet contains computers that are either servers or clients. </li></ul><ul><li>Servers provide the basic resources that users (clients) need. </li></ul>
  8. 8. Common Internet Services
  9. 9. The World Wide Web <ul><li>The WWW or Web is one of the common Internet services. </li></ul><ul><li>A Web Server is able to serve or supply Web pages containing text, graphics, and multimedia. </li></ul>
  10. 10. E-Business Advantages
  11. 11. E-Business Disadvantages
  12. 12. The Value Chain <ul><li>A value chain or network is the collection of activities involved in the production of a class of goods or services. </li></ul><ul><li>E-commerce can facilitate these chains or networks by using IT to exchange information between network members. </li></ul>
  13. 13. Value Chains and E-Commerce <ul><li>E-Commerce can “shorten” a Value chain by linking manufacturers with ultimate customers. </li></ul><ul><li>E-Commerce can eliminate intermediaries such as distributors, and in some cases retailers. </li></ul>
  14. 14. The Value Chain
  15. 15. A Value Network
  16. 16. E-Business Models
  17. 17. Business to Consumer (B2C) <ul><li>Direct to customer commerce </li></ul><ul><li>Shortens the supply chain to consumers </li></ul><ul><li>Results in higher margin to business or higher value for customer or both </li></ul><ul><li>Can take a variety of forms </li></ul><ul><li>Examples… </li></ul>
  18. 18. Ashford.com
  19. 19. Barnes&Noble.com
  20. 20. Harry and David
  21. 21. Business to Business (B2B) <ul><li>Direct exchanges between businesses </li></ul><ul><li>Many forms and facilitating technologies </li></ul><ul><li>Can be used to form stronger links between members </li></ul>
  22. 22. Elements of B2B Exchanges
  23. 23. B2B Summary
  24. 24. Business to Government (B2G) <ul><li>Similar to B2B model </li></ul><ul><li>Facilitates sales to governmental entities </li></ul>
  25. 25. eFederal.com
  26. 26. Consumer to Consumer (C2C) <ul><li>Exchanges between consumers </li></ul><ul><li>Some sites similar to the “Want-Ads” </li></ul><ul><li>eBay provides a C2C auction function </li></ul><ul><li>InfoRocket provides a link to independent expert consultants who answer questions for money </li></ul>
  27. 27. InfoRocket.com
  28. 28. Consumer to Business (C2B) <ul><li>Reverse auction or demand collection model </li></ul><ul><li>Name price for commodity or service </li></ul>
  29. 29. priceline.com

×