How to make $30 million with a $500 investment                  Phil Calçado             http://fragmental.tw
QUEENSLANDNEEDS HELP!
WHAT WE KNEW
ts#cpw	  (meboxed	  transac(ons	  can’t	  fail	  
ts#cpw	  (meboxed	  transac(ons	  can’t	  fail	  
ts#cpw	  (meboxed	  transac(ons	  can’t	  fail	  
WHAT WE DIDN’T KNOW
how	  many	  users?    	  for	  how	  long?	  enough	  coke	  in	  the	  fridge?	  
how	  many	  users?    	  for	  how	  long?	  enough	  coke	  in	  the	  fridge?	  
how	  many	  users?    	  for	  how	  long?	  enough	  coke	  in	  the	  fridge?	  
(NOT SO GOOD) OLD DAYS
$	                 $	               $	          $	   $	  $	  $	   $	  
upfront	  cost	          $	   $	           $	   $	    =	   $	   $	           $	   $	  
A MODERN SETUP
cloud	  compu(ng
upfront	  cost	     =	   0	  
pay	  as	  you	  go	     $0.50/hour	   ~	  per	  server	  
4	  hours	  telethon	             $2	  	             per	  server	  
whatever,	  let’s	  just	  spin	  them	           ALL!   	  
~20	  servers	      +	  plugins	  &	  extras	        $500	  for	  	        1	  week	  
~20	  servers	      +	  plugins	  &	  extras	   $30	  mil	  donated   	     in	  one	  week	  
15	  reqs/second	  spikes	  could’ve	  done	  it	  with	  2	  servers	  :P	  
15	  reqs/second	  spikes	  could’ve	  done	  it	  with	  2	  servers	  :P	  
15	  reqs/second	  spikes	  could’ve	  done	  it	  with	  2	  servers	  :P	  
POINTERS
Pointers !   Heroku:	       !   h#p://www.heroku.com/	   !   Amazon	  Web	  Services	       !   h#p://aws.amazon.com/	   !...
http://www.thoughtworks.com
How to make $30 million with a $500 investment
How to make $30 million with a $500 investment
How to make $30 million with a $500 investment
How to make $30 million with a $500 investment
How to make $30 million with a $500 investment
How to make $30 million with a $500 investment
How to make $30 million with a $500 investment
How to make $30 million with a $500 investment
How to make $30 million with a $500 investment
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How to make $30 million with a $500 investment

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Presented as a guest lecture at Queensland University of Technology in 2011

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How to make $30 million with a $500 investment

  1. 1. How to make $30 million with a $500 investment Phil Calçado http://fragmental.tw
  2. 2. QUEENSLANDNEEDS HELP!
  3. 3. WHAT WE KNEW
  4. 4. ts#cpw  (meboxed  transac(ons  can’t  fail  
  5. 5. ts#cpw  (meboxed  transac(ons  can’t  fail  
  6. 6. ts#cpw  (meboxed  transac(ons  can’t  fail  
  7. 7. WHAT WE DIDN’T KNOW
  8. 8. how  many  users?  for  how  long?  enough  coke  in  the  fridge?  
  9. 9. how  many  users?  for  how  long?  enough  coke  in  the  fridge?  
  10. 10. how  many  users?  for  how  long?  enough  coke  in  the  fridge?  
  11. 11. (NOT SO GOOD) OLD DAYS
  12. 12. $   $   $   $   $  $  $   $  
  13. 13. upfront  cost   $   $   $   $   =   $   $   $   $  
  14. 14. A MODERN SETUP
  15. 15. cloud  compu(ng
  16. 16. upfront  cost   =   0  
  17. 17. pay  as  you  go   $0.50/hour   ~  per  server  
  18. 18. 4  hours  telethon   $2     per  server  
  19. 19. whatever,  let’s  just  spin  them   ALL!  
  20. 20. ~20  servers   +  plugins  &  extras   $500  for     1  week  
  21. 21. ~20  servers   +  plugins  &  extras   $30  mil  donated   in  one  week  
  22. 22. 15  reqs/second  spikes  could’ve  done  it  with  2  servers  :P  
  23. 23. 15  reqs/second  spikes  could’ve  done  it  with  2  servers  :P  
  24. 24. 15  reqs/second  spikes  could’ve  done  it  with  2  servers  :P  
  25. 25. POINTERS
  26. 26. Pointers !   Heroku:   !   h#p://www.heroku.com/   !   Amazon  Web  Services   !   h#p://aws.amazon.com/   !   Gory  tech  details:   !   h#p://www.leonardoborges.com/wri(ngs/2011/02/12/clouds-­‐ against-­‐the-­‐floods-­‐presenta(on-­‐available/  
  27. 27. http://www.thoughtworks.com

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