Mobile trends in healthcare


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In late 2010, John Moore of the Chilmark Research blog - heralded mobile technology as a looming “disruptive” force in modern healthcare. “And with disruption, opportunity blooms

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Mobile trends in healthcare

  1. 1. Smartphone Enabled Health Care “Care Any where” The paradigm of healthcare has changed. You used to bring the patient to the doctor. Now you take the doctor, hospital, and the entire healthcare ecosystem to the patient.   Mobile: A game-changer for those that get in the game Mobile
  2. 2. Smartphone Enabled Health Care “Care Any where”While healthcare is just a fraction of total Smartphone and PDA sales, just aboutfive percent of the total market, healthcare is one of the key growth areas —particularly for Smartphones, because of their ability to combine communicationwith alerts, references and records. Mobile
  3. 3. Physician Usage of SmartphonesPhysician smartphone adoption outpaces the general US adultpopulation’s adoption of smartphones, which still stands atbelow 20% *81%  72%  64%  50%  50%  50%  30%  2001 2005 2006 2007 2010 2011 2012 Manhattan Research’s Taking the Pulse report Q1 2010 95% of physicians that have smartphones use the devices to download medical data Mobile
  4. 4. Smartphones will transform healthcare Offering solutions in four classes of activities: Communication  Transactions Knowledge  Integration  Mobile
  5. 5. Communication Doctor-to-Patient • Doctor-to-Doctor • Patient-to-Patient Patients become more empowered, independent, self-managing. More likely to participate in online conversations with other patients.900+ hospitals are usingsocial networking tools Adherence & Compliance 88% of Physicians would like their patients to be able to monitor their weight, blood sugars, and vital signs on their own. A Mayo clinic two-year study found that eVisits could replace in-office visits in 40% of 2,531 cases. Mobile
  6. 6. Knowledge – PhysicianAccess to the latest evidence-based medicine knowledge at the point of care CME Drug reference Medical atlas Medical News Radiology In the last two and half years, a new world of mobile medical applications has flourished. Currently, there are over 6,000 apps. Classified as health related across the various app stores, although only 30% are directed to clinicians. Ease-of-use and engaging formats Mobile
  7. 7. Informed & Empowered PatientMobile and wireless health applications directly impact the individuals health and have thepromise of ensuring that when a patient leaves a doctor visit, they dont become "lost" in thesystem. It allows consumers to be engaged with health and wellness in their daily lives andconnect back to their health care provider 72% of patients search for medical info online before or after doctor visits Social as Motivational ForceSticking to a healthcare regime is not easy, which is why there are support groups for nearlyevery illness. These networks of like-minded people provide a mutual source of motivation.Since at least 1982, support groups have sprung up online in the form of niche socialnetworks, forums and blogs. Mobile
  8. 8. TransactionsePrescribing, A PriceWaterhouseCoopers2010 survey found that over 80% of bothspecialists and primary care doctors wereinterested in ePrescribing using theirsmartphones. Integration of Information from Diverse Sources Implementation of EHRs. Two thirds of physicians are using smartphones in their practice that are not connected to either their office of hospital HIT systems. Need for gathering information and adding logistical software to get to the intersection of all the data and population health management. Mobile
  9. 9. 1 in 4 doctors plan to purchase a tablet for their practice in 2011because of ease of useiPad 2 keynote video by Apple: “The iPad will change the way doctors practice medicine” 79% would choose Apple’s iPad for professional use. Their overwhelming preference for the iPad is in sharp contrast with Windows PC and Android-based tablets at 12 percent and 9 percent, respectively. Aptilon Corporation, February 2011Epocrates released a study last year showing Within the medical96% of surveyed medical students are reference app category,using some sort of smartphone one of the largest subcategories is medical reference materials for medical students. 56%of US consumers like the idea of remote healthcare, 41 % prefer care delivered via mobile device PricewaterhouseCoopers Mobile
  10. 10. The Future is HerePatents on emotional sensors to detect patient’s moods, Wirelessweight scale, wireless glucometer, cancer detection.Administrative function applications are not nearly as popular as medical referenceapps and if Manhattan’s prediction is true, then there is still a big opportunity to provide adminrelated apps to healthcare professionals through app stores. - In late 2010, John Moore of the Chilmark Research blog heralded mobile technology as a looming “disruptive” force in modern healthcare. “And with disruption, opportunity blooms”So much opportunity is now on the horizon in 2011 that Chilmark estimates that the enterprisemHealth market will top $1.7 billion within three years. Mobile
  11. 11. Mobile: A game-changer for those that get in the game Get in the game with PharmHouseInc. Paul Boidy @Bucktown Elizabeth Georgescu @LizzieGeorgescu mobile (p) 312•330•3465 (e)847•834•9507 Mobile