Strategies
Paul Segreto
http://www.linkedin.com/in/segreto
There is no magic in LinkedIn
You’re not alone!
A time-consuming process…            with uncertain results•   Researching potential prospects & competition•   Prospectin...
The LinkedIn Effect•   Researching potential prospects & competition•   Prospecting & cold-calling•   Getting past the gat...
Triple P Tripod Theory• Personalization• Participation• Patience
Your LinkedIn Profile… is YOU!
Building your Network
Earning the Right!
Truth, Trust & Transparency
Building Truth, Trust & Transparency
Perceived Expert
Cross-platform & Multi-tiered
Researching potential prospects        & competition
Researching potential prospects        & competition
Prospecting & cold-callingGetting past the gatekeeper
Introducing yourself & your company
Your message matters!
Making the presentation
Presenting references
Keeping prospects engaged
Closing the sale
I’d love to hear from you!
LinkedIn Strategies
LinkedIn Strategies
LinkedIn Strategies
LinkedIn Strategies
LinkedIn Strategies
LinkedIn Strategies
LinkedIn Strategies
LinkedIn Strategies
LinkedIn Strategies
LinkedIn Strategies
LinkedIn Strategies
LinkedIn Strategies
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LinkedIn Strategies

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This is the presentation I used at FranCamp Nashville 2011 about LinkedIn Strategies.

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LinkedIn Strategies

  1. 1. Strategies
  2. 2. Paul Segreto
  3. 3. http://www.linkedin.com/in/segreto
  4. 4. There is no magic in LinkedIn
  5. 5. You’re not alone!
  6. 6. A time-consuming process… with uncertain results• Researching potential prospects & competition• Prospecting & cold-calling• Getting past the gatekeeper• Introducing yourself & your company• Making the presentation• Presenting references• Keeping prospects engaged• Closing the sale
  7. 7. The LinkedIn Effect• Researching potential prospects & competition• Prospecting & cold-calling• Getting past the gatekeeper• Introducing yourself & your company• Making the presentation• Presenting references• Keeping prospects engaged• Closing the sale
  8. 8. Triple P Tripod Theory• Personalization• Participation• Patience
  9. 9. Your LinkedIn Profile… is YOU!
  10. 10. Building your Network
  11. 11. Earning the Right!
  12. 12. Truth, Trust & Transparency
  13. 13. Building Truth, Trust & Transparency
  14. 14. Perceived Expert
  15. 15. Cross-platform & Multi-tiered
  16. 16. Researching potential prospects & competition
  17. 17. Researching potential prospects & competition
  18. 18. Prospecting & cold-callingGetting past the gatekeeper
  19. 19. Introducing yourself & your company
  20. 20. Your message matters!
  21. 21. Making the presentation
  22. 22. Presenting references
  23. 23. Keeping prospects engaged
  24. 24. Closing the sale
  25. 25. I’d love to hear from you!

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