Paul Peissner
@PaulPeissner
lization
Redefining The Enterprise
Market And Business Agility
Enterprise Organizations and the
Changing User Landscape…
Standardization vs.
Consumerization vs.
Applelization
@PaulPeiss...
Standardization
Consumerization
What is Applelization?
@PaulPeissner
When you have a hammer…
What is Applelization?
…everything starts to look like a nail!
@PaulPeissner
What is Applelization?
When we all got mobile Apples… we wanted everything like an App!
@PaulPeissner
Applelization
Apple used technology
to reshape their brand,
the tech industry & IT
Apple’s devices changed
the way we live...
Everyday Enterprise Applelization
• What Business Executives see and say to IT…
– Our competitors have and use technology ...
What’s Really Going On with Users?
• Users expect new functionality on
personalized devices with custom
Apps that are tail...
• IT’s Structure & Decision-making
(Legacy) Hierarchical, Top-heavy, Specialized, Slow=careful
(Today) Flat, Community, Co...
• Go big or small / fast or slow?
• More flexible innovation or more tightening controls?
• Incident: Learning opportunity...
And We Are Never Going Back There Again
• There are more options and benefits in
building modern successes
• Cross-discipl...
• User-driven = Shadow IT
• IT-driven = Business Risks
• Market-driven = Burn-out
What Are The Implications in this Wideni...
How Do We Transform Enterprise IT/Tech teams?
• Organizations: retain, retrain and adapt
– Invest in the people you have
–...
How Do We Transform Our Organizations?
The Apple model
- Apple’s products are not the cheapest
- They provide a ‘high valu...
How Do We (in Enterprise) Rediscover The Art Of…
• Collaboratively working and inventing together
• Exploring, experimenti...
Where Do We Start?
• Exploring and experimenting
• Failing faster and learning quickly
• Cross-disciple & open collaborati...
Questions?
Let’s talk…on my iPhone of course 
Helping enterprise organizations rediscover
their inner start-up...
…the ar...
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Enterprise-IT-applelization

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How Apple Changed the Enterprise IT Market from the Inside Out.
How IT will need to change to manage the needs of the Enterprise.
The Users and user experiences/expectations are driving the demand (Dev's pull side) side of the Agile and DevOps transformation (Dev's push side).

Paul Peissner - Helping software teams in large organizations “re-discover” their inner start-up
Enthusiast for cross-discipline agility and secure DevOps environments
www.About.Me/PaulPeissner – @PaulPeissner
LinkedIn.com/in/PaulPeissner – Paul @ Peissner (dot) Com

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  • Centralized Standardization - Mass Production – One size fits all – No options
  • Controlled Standardization – Remove variables – Improve efficiencies – Few options
  • Where did Apple come from? A bold rebel with checkerboard history of business success until mobile, music and the phone
  • iOS and the App Store…
  • iOS and the App Store…
  • We know what working technology looks like…and it’s not what IT is delivering…moving on…to Shadow IT
  • The Org leadership grew-up in a different model, Projects took years and were complex, legacy systems die slowly and support simply said “no”
  • IT success is an innovation free nirvana – Business success is an end less wish list of change
  • Change is here to stay – New models drive
  • Enterprise-IT-applelization

    1. 1. Paul Peissner @PaulPeissner lization Redefining The Enterprise Market And Business Agility
    2. 2. Enterprise Organizations and the Changing User Landscape… Standardization vs. Consumerization vs. Applelization @PaulPeissner
    3. 3. Standardization
    4. 4. Consumerization
    5. 5. What is Applelization? @PaulPeissner
    6. 6. When you have a hammer… What is Applelization? …everything starts to look like a nail! @PaulPeissner
    7. 7. What is Applelization? When we all got mobile Apples… we wanted everything like an App! @PaulPeissner
    8. 8. Applelization Apple used technology to reshape their brand, the tech industry & IT Apple’s devices changed the way we live and work Apple’s devices & Apps: - Made us productive - Apps gave us small & focused software tools - Apps fit our preferences - Instantly available - Open experimentation - Easily thrown away Raised our software, IT & data access expectations!
    9. 9. Everyday Enterprise Applelization • What Business Executives see and say to IT… – Our competitors have and use technology better than us – I personally access better technology and data at home – My kids are exploring, learning and doing more than us – We need to do it better, faster and cheaper! • What IT sees and says to Business Executives… – Are you kidding me, we are struggling just to keep up! – Our IT structure and legacy systems go back 3 generations – We can’t afford to fail and we can’t afford to modernize – There are way too many moving parts, hidden agendas, etc… @PaulPeissner …and please make it as easy and seamless as my iPhone? …whatever happened to the awe and mystery of our IT app deployments?
    10. 10. What’s Really Going On with Users? • Users expect new functionality on personalized devices with custom Apps that are tailored to their needs and in a much shorter timeframe • Businesses need to leverage new technologies, that IT can adopt-quickly and support-efficiently; so the business can adapt-rapidly to market changes & competitive threats @PaulPeissner
    11. 11. • IT’s Structure & Decision-making (Legacy) Hierarchical, Top-heavy, Specialized, Slow=careful (Today) Flat, Community, Collaborative, Slow=failure • IT’s Projects & Applications (Legacy) Multi-year, M’s code lines, K’s features, 100’s Dev (Today) Few weeks, 10’s code lines, 5 features, 2 pizzas • IT’s Infrastructure & Practices (Legacy) Big vendor brands, 3 legacy generations, ITIL/Waterfall (Today) Hybrid Clouds, Avoiding technical debt, Lean/Agile • IT’s Processes & Goals (Legacy) Standardize to limit variables…to improve IT Services (Today) Standardize on what works best…to improve business What’s Going On with (Old & New) IT? Waterfall
    12. 12. • Go big or small / fast or slow? • More flexible innovation or more tightening controls? • Incident: Learning opportunity or finger-pointing failure? Different interpretations of… • Standardization • Centralization • Automation @PaulPeissner The 2 IT/Tech Worlds - Destined to Collide
    13. 13. And We Are Never Going Back There Again • There are more options and benefits in building modern successes • Cross-discipline and open collaboration with smaller projects will always improve things • Faster change is the new norm and the new standard! @PaulPeissner
    14. 14. • User-driven = Shadow IT • IT-driven = Business Risks • Market-driven = Burn-out What Are The Implications in this Widening Gap? Throwing • Business-driven = No Ops • Security-driven = No Business • Executive-driven = No buy-in @PaulPeissner
    15. 15. How Do We Transform Enterprise IT/Tech teams? • Organizations: retain, retrain and adapt – Invest in the people you have – Agile training? • Systems: reward, recognize & enable – Encourage beneficial changes and learning – Adopt DevOps? • Leaders: 2 very different IT generations – Climbing the corporate ladder or The adaptive Player-Coach? – Leverage the wisdom of cross-discipline and open collaboration – Only hire/work-for next generation leadership or organizations? @PaulPeissner
    16. 16. How Do We Transform Our Organizations? The Apple model - Apple’s products are not the cheapest - They provide a ‘high value’ experience that people pay for - They put feature combos together first, it was a huge challenge - But that's what was needed…and is needed in your organization There are 3 key things you need to get your organization doing: 1. Thinking smarter (support idea generation, innovation, exploration, etc.) 2. Acting faster on important information 3. Flexing/adapting processes & the business @PaulPeissner
    17. 17. How Do We (in Enterprise) Rediscover The Art Of… • Collaboratively working and inventing together • Exploring, experimenting and adapting new innovations • Rapidly delivering software to customers and markets • Listening and adjusting to feedback and failures …Making and Manging Great Software! @PaulPeissner
    18. 18. Where Do We Start? • Exploring and experimenting • Failing faster and learning quickly • Cross-disciple & open collaboration • Empathy – Understand the other’s needs ‒ Walk in their shoes…it changes everything! • Designing for business agility & success • Building in Continuous Improvement @PaulPeissner
    19. 19. Questions? Let’s talk…on my iPhone of course  Helping enterprise organizations rediscover their inner start-up... …the art of making and managing great software, and enabling business agility! Paul Peissner, Agile and DevOps Enthusiast Paul (at) Peissner (dot) Com - @PaulPeissner - www.About.Me/PaulPeissner @PaulPeissner

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