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SURF.ART Project

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To develop the potential and autonomy of children and youth through SURFING and contact with Nature. Idea finalist of the II Bootcamp IES powered by INSEAD Business School.

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SURF.ART Project

  1. 1. Finalist of the II BootcampIES powered by INSEADBusiness School Nuno Fazenda Paulo Canas Associação Pressley Ridge
  2. 2. Finalist of the II BootcampIES powered by INSEADBusiness School Nuno Fazenda Paulo Canas Associação Pressley Ridge
  3. 3. _the mentors Paulo Canas Nuno Fazenda Project Manager Teacher Counselor Believes that Surf is a catalyst to Believes that Surf is a way of life that awaken the potential in children meets his ideal communion between and youth and use it to create a man and nature, enabling the mystical sustainable future. understanding of nature and the need for openness and tolerance among human beings.
  4. 4. All children and youth have potential!
  5. 5. _vision, mission and values Vision All children and youth have potential! Mission To develop the potential and autonomy of children and youth through SURFING and contact with Nature Values  Safety  Stability  Well-Being
  6. 6. _the project SURF.ART promotes the improvement of success and well-being in the lives of children and youth through Surfing and contact with Nature. Through our project , participants improve skills such as: • Personal and group responsibility • Self-discovery and relationship building • Communication and collaboration • Problem solving • Respect for oneself and others
  7. 7. _the problemIn 2010, the Annual Report of the Commission forProtection of At Risk Children and Youth (CPCJ) talksabout 68.300 children that were followedin Portugal.Main problems diagnosed:• Negligence (38.2%)• Exposure to models of deviant behaviour (18.7%)The age group from 11 to 14 years recorded the highest number of cases of childrenand young people at risk (25%).
  8. 8. _the problemChildren and youth are living in neighborhoods with negative perspectives towards life.Those contexts have lack of stimulation and positive role models where there arevarious risk factors which are feeding constantly a vicious cycle.Delinquency, problems with the justice and low social perspectives are consequences!Children and youth at risk can be future parents livingin poor conditions with negative perspectives towards life, in anon-stimulant and an unstructured parental setting.
  9. 9. _competitive advantages Be a unique intervention supported by a qualified and experienced team in the field ofSURF.ART aims to intervention with children and youth at risk Develop an individual life plan with children and youth and actively involves the group of significant people in their lives (family, school, peers, etc.) Provide children and youth an opportunity to play sports like SURF outside their context while promoting a healthy contact with nature
  10. 10. _value proposition Through the process of experiential education using SURF, study tutoring classrooms and challenging workshops, participants learn to accept responsibility for personal decisions and past behaviors, address individual and family issues, and become invested in their future.
  11. 11. _target audience Direct Beneficiaries: 14 children and youth aged between 11-14 years and their families Indirect Beneficiaries : Peers, Local Community and School Where: Red Cross Neighborhood, Cascais Intervention Period: 1 School Year
  12. 12. _social impact theory INCREASED WELL-BEING AND SUCESS IN LIVES OF CHILDREN AND YOUTH INCREASE RESILIENCE INCREASE ENHANCE ACQUIRE NEW ACADEMIC FAMILY SKILLS PERFORMANCE RELATIONSHIPS STUDY SURF EXPERIENTAL CHALLENGING PARENTING TUTORING EDUCATION WORKSHOPS TRAINING CLASSROOMS INDIVIDUAL LIFE PROJECT
  13. 13. _the future… SURF.ART has the potential to be replicated in other vulnerable communities integrating other outdoor sports Self-sustainability is one of the main goals and we will be taking into account:  Creating a range of merchandising products to be sold in stores and events  Creating an annual fundraising signature event  Creating international awareness for raising other investors
  14. 14. _contact us Paulo Canas Nuno Fazenda Project Manager Teacher Counselor E-mail: pcanas@pressleyridge.org E-mail: nfazenda@pressleyridge.org Tel.: 91 698 01 56 Tel.: 96 461 99 68

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