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Beyond the Blitz   Coventry Blitz 70th Anniversary  Multi-platform:  Radio, TV, Web and Social Media
70 stories for 70 years Patrick and Michael Logan, 1940
70 stories for 70 years <ul><li>Clear editorial moment </li></ul><ul><ul><li>Local  </li></ul></ul><ul><ul><li>Stories </l...
We’ll Tweet Again   <ul><li>Real people v.s Newsroom </li></ul><ul><li>We broke the rules .  . .  </li></ul><ul><li>Next s...
Social Media <ul><li>#lovecov  #twitnic  #covgrowers </li></ul><ul><li>#covtwiitup  #whereincov  and many others </li></ul...
<ul><li>16/08/40: This is BBC Coventry & Warwickshire tweeting to you from the heart of Coventry at 9am on 16th August 194...
15/11/40 This is BBCCov1940 tweeting for a final time. For more, please visit our website in 70 yrs time: http://bbc.in/aQ...
Reactions  <ul><li>colebagski  Wrong day for a  #ff  but you really should follow @ BBCCov1940  for the Coventry Blitz rep...
Collaboration - Internal
Thank you so very much, for this heart warming, haunting yet excellent coverage, of the blitz to Coventry. I cannot tell y...
<ul><li>I just had to email to let you know how much I am enjoying the Beyond the Blitz series running at the moment. I’m ...
Quality for the listener <ul><li>Complimentary messages </li></ul><ul><li>Bringing the community together </li></ul><ul><l...
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Beyond the Blitz - Siobhan Harrison at CWSMC Jan 2011

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Presentation by BBC Coventry and Warwickshire's Siobhan Harrison at January's Coventry and Warwickshire Social Media Cafe - more at http://cwsmc.com

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Beyond the Blitz - Siobhan Harrison at CWSMC Jan 2011

  1. 1. Beyond the Blitz Coventry Blitz 70th Anniversary Multi-platform: Radio, TV, Web and Social Media
  2. 2. 70 stories for 70 years Patrick and Michael Logan, 1940
  3. 3. 70 stories for 70 years <ul><li>Clear editorial moment </li></ul><ul><ul><li>Local </li></ul></ul><ul><ul><li>Stories </li></ul></ul><ul><ul><li>People </li></ul></ul>
  4. 4. We’ll Tweet Again <ul><li>Real people v.s Newsroom </li></ul><ul><li>We broke the rules . . . </li></ul><ul><li>Next steps: </li></ul><ul><li>Research, research, research </li></ul>
  5. 5. Social Media <ul><li>#lovecov #twitnic #covgrowers </li></ul><ul><li>#covtwiitup #whereincov and many others </li></ul><ul><li>Audiences </li></ul><ul><li>Bring to life Coventry’s history in 140 characters </li></ul><ul><li>Not restrict to just text: use photos, audio & video </li></ul>
  6. 6. <ul><li>16/08/40: This is BBC Coventry & Warwickshire tweeting to you from the heart of Coventry at 9am on 16th August 1940. Follow for wartime news </li></ul><ul><li>16/08/40: Calling Coventrians! Remember that there are shelters underneath Primrose Hill Park, Gosford Green and at Rudge Factory, Spon End </li></ul><ul><li>17/08/40: Turn your wirelesses to 94.8FM and 103.7FM now to hear George Formby's new recording Grandad's Flannelette Nightshirt </li></ul><ul><li>25/08/40: Fancy a night out? The Rex Cinema in Corporation Street will be showing the Vivien Leigh picture Gone With The Wind tonight. </li></ul><ul><li>26/08/40: Last night, Coventry was heavily hit by a raid which lasted until the early hours. The Rex Cinema on Corporation Street has been near destroyed. </li></ul><ul><li>30/08/40: Do not show any light during blackout! You can be fined up to as much as two pounds. </li></ul><ul><li>31/08/40: Coventry City v Leicester City at Highfield Road today. Listen in to get reaction from the players and manager Harry Storer after the game. </li></ul><ul><li>23/09/40: Charlie Harris from Bedworth has been sentenced to 28 days imprisonment for being drunk & disorderly in a public shelter </li></ul><ul><li>24/09/40: The Coventry Day Nurseries scheme will commence soon in order for women with children to take part in war work </li></ul><ul><li>30/09/40: Ration news: Butter rationing has been further reduced to a maximum of 2oz. Meat at 2s 2d </li></ul>
  7. 7. 15/11/40 This is BBCCov1940 tweeting for a final time. For more, please visit our website in 70 yrs time: http://bbc.in/aQeCpm God bless Coventry
  8. 8. Reactions <ul><li>colebagski Wrong day for a #ff but you really should follow @ BBCCov1940 for the Coventry Blitz reports. Terrifying, dramatic, sobering stuff. </li></ul><ul><li>RickyBee 70 years ago tonight, Coventry was hit by one of the most severe air raids of WWll. Pls follow @ BBCCov1940 ; a very good use for Twitter IMHO </li></ul><ul><li>sleekituk RT @ BBCCov1940 14/11/1940: Water supplies running low. Dams from the River Sherbourne being used.<-- this feed is so moving for me! </li></ul><ul><li>PeterMEde @ BBCCov1940 Amazing - can't believe so relatively few are following it. It's one of the best things I've seen on here. V moving </li></ul><ul><li>skybluejim I just can't imagine how terrified my grandparents must have been, with both sets having new born children @ BBCCov1940 </li></ul><ul><li>michelleshearer Been following @ BBCCov1940 all evening. It's fascinating stuff! Terrifying to think what it would've been like to have lived through that. </li></ul><ul><li>Rob_Watts BBC Coventry & Warks are using social media superbly with @ BBCCov1940 - tweeting as it would've been 70 yrs ago. </li></ul><ul><li>@ BBCCov1940 Thank you guys - a brilliant idea, beautifully executed. Well done all! </li></ul><ul><li>sparkyannc Props to the @ BBCCov1940 team, who've just finished their 'We'll Tweet Again' project. Have a look at their feed and audioboos - good stuff. </li></ul>
  9. 9.
  10. 10. Collaboration - Internal
  11. 11. Thank you so very much, for this heart warming, haunting yet excellent coverage, of the blitz to Coventry. I cannot tell you how much it has moved me. An absolute wonderful radio show dedicated to the blitz has ultimately resulted, into an amazing radio experience. It gave me goose bumps, sadness, happiness and a feeling of pride, for the people of that time. Pride also that I have a local radio station of excellence. Sincerely. Jo. Allton Exhall.
  12. 12. <ul><li>I just had to email to let you know how much I am enjoying the Beyond the Blitz series running at the moment. I’m finding it very moving listening to the stories and thinking about my family now passed on that never told me their story. Not because I wouldn’t listen but because they didn’t want to talk about it. My great-grandad was a bus driver and finished his shift just before the bombing started on 14 November 1940; but that’s all I know. My Nan, his daughter, has recently told me about going to visit her friend the next day to find her sitting on her door-step with her entire family (3 generations) laid out outside the house covered in rhubarb leaves. She said it took days for the bodies to be collected. She was 8 years old. My granddad, who was 13, told me about watching the sky turn red from his home in Bulkington. It’s all very moving and emotional that they have now started to speak about their experiences. </li></ul><ul><li>Kim Arnold </li></ul><ul><li>In writing this to you, I wish to extend my sincere thanks to all at BBC Coventry & Warwickshire radio for being given the opportunity to tell later generations, just how much the people of then lovely old City of Coventry suffered and bonded in spite of such vicious bombing from the air. The night of 14/15 November 1940 is one of the people of Coventry should always know of, and not forget. The broadcast of people's memories aroused much interest, the son of a neighbour (in 1940) recognised my surname and address via your website and informed his mother (Joan Mitchell nee Ewing) who is now 94yrs old and living in Telford. We have since chatted on the phone and had many a good laugh at things that happened all those years ago. </li></ul><ul><li>So, here is to you and BBC Coventry & Warwickshire Radio. </li></ul><ul><li>From a grateful listener, Geoffrey Keatley. </li></ul><ul><li>Derek Robins  I have been moved to tears several times by the eyewitness accounts of that terrible night when 600 to 1000 civilians lost their lives. I have lived in and around Coventry for most of my adult life. BBC local radio has put together &quot;Beyond the Blitz: 70 stories for 70 years&quot; which is a wonderful poignant record - sometimes funny, sometimes sad, rarely bitter, and in the end a testament to human spirit. Most of the witnesses were children at the time and their naivety and adaptability is often as touching as the predicaments they found themselves in. The website has a map of the city and you can click on stories from people in different streets.  http://news.bbc.co.uk/local/coventry/hi/people_and_places/history/newsid_9162000/9162430.stm </li></ul><ul><li>BBC - Beyond the Blitz: 70 stories for 70 years </li></ul>Derek Robins   I have been moved to tears several times by the eyewitness accounts of that terrible night when 600 to 1000 civilians lost their lives. I have lived in and around Coventry for most of my adult life. BBC local radio has put together &quot;Beyond the Blitz: 70 stories for 70 years&quot; which is a wonderful poignant record - sometimes funny, sometimes sad, rarely bitter, and in the end a testament to human spirit. Most of the witnesses were children at the time and their naivety and adaptability is often as touching as the predicaments they found themselves in. The website has a map of the city and you can click on stories from people in different streets.  http://news.bbc.co.uk/local/coventry/hi/people_and_places/history/newsid_9162000/9162430.stm
  13. 13. Quality for the listener <ul><li>Complimentary messages </li></ul><ul><li>Bringing the community together </li></ul><ul><li>Reaching new audiences via social networking </li></ul>“ Thank you so very much for this heart-warming, haunting yet excellent coverage of the Blitz in Coventry. I cannot tell you how much it has moved me...” Jo, Exhall “ What a great night to be part of at the Cathedral. My 6 year old daughter will never forget...Thank you CW!” Neil, Binley Woods “ BBC Coventry have excelled themselves. Go here and weep. http@//tinyurl.com/3aew9re @radiophilw is there on the wireless this morning

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