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Folksonomy, Authority, Findability

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Folksonomy, Authority, Findability

  1. 1. Architecture Technology Education Architecture of Learning Environments E19.2017 (Image: Zarazoga Digital Mile, accessed from http://www.interactivearchitecture.org/zaragoza-digital-mile.html)
  2. 2. Week 4: Issues Folksonomies Authority Findability
  3. 3. Folksonomies: Tagging <ul><li>Semantic tags generated by individuals to make meaning of information </li></ul><ul><li>---allow personal connections to meaning </li></ul><ul><li>But is this about categorization? Bottom-up, socially generated? </li></ul><ul><li>---Peter Morville quotes Dave Sifry: </li></ul><ul><ul><ul><li>“ Unlike rigid taxonomy schemes that people dislike, the ease of tagging for personal organization with social incentives leads to a rich and discoverable folksonomy . Intelligence is provided by real people from the bottom-up to aid social discovery. And with the right tag search and navigation, folksonomy outperforms more structured approaches to classification.” (http://semanticstudios.com/publications/semantics/000057.php) </li></ul></ul></ul>
  4. 4. Tagging- Social Tagging <ul><li>Tags have 3 points of information (from Vanderwal.net) : </li></ul><ul><ul><ul><li>1- The person tagging </li></ul></ul></ul><ul><ul><ul><li>2- Object being tagged </li></ul></ul></ul><ul><ul><ul><li>3- The tag used on the object </li></ul></ul></ul><ul><li>Emphasis on Social Aspect: </li></ul><ul><li>---Creating social connections </li></ul><ul><li>---Sharing meanings, information </li></ul><ul><li>However, is the information FINDABLE ? </li></ul>
  5. 5. FINDABILITY <ul><li>For information to be findable, are hierarchical categorization structures better? </li></ul><ul><li>Google Search is robust because, as Peter Morville points out, it relies on: </li></ul><ul><li>* Full Text. Matching keywords in the query and content. </li></ul><ul><li>* Information Architecture. Analyzing the internal link structure and hand-crafted metadata of each web site. </li></ul><ul><li>* Free Tagging. Leveraging the links between web sites. </li></ul>
  6. 6. Question: <ul><li>Looking for information- would you go to: </li></ul><ul><li>Del.icio.us? </li></ul><ul><li>Wikipedia? </li></ul><ul><li>Google? </li></ul><ul><li>WHY? </li></ul><ul><li>What is the relationship between searching and browsing? </li></ul>
  7. 7. Authority <ul><li>How do we establish the authority of the information? </li></ul><ul><li>Morville mentions these tendencies: </li></ul><ul><li>1. Anchoring- to be influenced by the first information we find. </li></ul><ul><li>2. Confirmation- we subconsciously seek data that supports our existing point of view . </li></ul>

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