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How to design exponential (10X) business models?

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My slides of the Webinar with Singularity University on 9 Design Principles on Exponential (10X) Business Models. I have studied over 50 business models to discover patterns on exponential features. You can find examples of Zappos, Netflix here and 9 design principles based on the business model canvas.

Published in: Business
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How to design exponential (10X) business models?

  1. 1. HOW TO DESIGN EXPONENTIAL BUSINESS MODELS? Patrick van der Pijl & Lisa Kay Solomon
  2. 2. YOUR HOSTS Patrick   Van  der   Pijl CEO  Buiness Models Inc. Lisa Kay Solomon MD  Transformational Practices Singularity University
  3. 3. EXPONENTIAL BUSINESS MODELS HOW TO DESIGN THEM?
  4. 4. Crazy vehicles designed by Crazy people Burning Man 2016
  5. 5. LET US DEFINE EXPONENTIAL FIRST…
  6. 6. WHAT IS AN EXPONENTIAL BUSINESS MODEL?
  7. 7. exponential ˌɛkspəәˈnɛnʃ(əә)l/ Adjective . 1. (of  an  increase)  becoming  more  and  more  rapid 2. of  or  expressed  by  a  mathematical  exponent. "an  exponential  curve"
  8. 8. Peter Diamandis: from 10% to 10X
  9. 9. © www.businessmodelgeneration.com Key partners Key activities Value proposition Customer relationship Customer segments Key resources Cost structure Revenue streams Channels The Business Model Canvas
  10. 10. X10 BUSINESS MODELS
  11. 11. DEFINITION: “HOW WE CREATE EXPONENTIAL VALUE”
  12. 12. WHY?
  13. 13. EXPONENTIALITY CAN CLOSE THE GAP
  14. 14. SOME EXAMPLES OF 10X BUSINESS MODELS
  15. 15. EXAMPLES OF 10X BUSINESS MODELS
  16. 16. THINK BOLD – GEORGE BORST ex CEO
  17. 17. 10% INCREMENTAL 10X
  18. 18. LET’S LOOK AT NETFLIX WHAT IS 10X?
  19. 19. © www.businessmodelgeneration.com Key partners Key activities Value proposition Customer relationship Customer segments Key resources Cost structure Revenue streams Channels 10X Business Model Netflix* Mass   Market Sub-­‐ scription Self   service Price Acces-­‐ ibility Unique   content Netflix.com Multiple devices Content Algorithm *Business  Model  is  not  complete
  20. 20. 10X – NETFLIX ALGORITHM + CONTENT
  21. 21. LET’S LOOK AT ZAPPOS WHAT IS 10X?
  22. 22. DELIVER THE WOW!
  23. 23. © www.businessmodelgeneration.com Key partners Key activities Value proposition Customer relationship Customer segments Key resources Cost structure Revenue streams Channels 10X Business Model Zappos* Mass   Market LOVE   brand Selection Culture! Customer   JOY! Zappos.com Insights Amazon Brands UPS *Business  Model  is  not  complete
  24. 24. 10X – ZAPPOS’ HOLOCRACY CULTURE
  25. 25. LET’S LOOK AT STELLAR WHAT IS 10X?
  26. 26. 10X – SUSTAINABLE USAGE OF SNAIL
  27. 27. © www.businessmodelgeneration.com Key partners Key activities Value proposition Customer relationship Customer segments Key resources Cost structure Revenue streams Channels 10X Business Model Stellar* Mass   Market Share  to   the  max Growing   snails Partners *Business  Model  is  not  complete
  28. 28. 10X – PARTNERSHIPS
  29. 29. DESIGN PRINCIPLES FOR 10X BUSINESS MODELS 9
  30. 30. YOU CAN DESIGN BUSINESS
  31. 31. BEFORE YOU START
  32. 32. EMBRACE UNCERTAINTY
  33. 33. MASSIVE TRANSFORMATIVE PURPOSE
  34. 34. 1- SOLVE PROBLEM FOR THE MASSES
  35. 35. 2- COMMUNITY OF FANS
  36. 36. 3- INFORMATION BASED SERVICES
  37. 37. 4- SOCIAL & COLLABORATION
  38. 38. 5- SCALABLE PROCESSES
  39. 39. 6- LEAN APPROACH
  40. 40. 7- ALGORITHM TO THE CORE
  41. 41. 8- “HOLOCRACY” CULTURE
  42. 42. 9- LEVERAGE PARTNERS
  43. 43. © www.businessmodelgeneration.com Key partners Key activities Value proposition Customer relationship Customer segments Key resources Cost structure Revenue streams Channels Social  &   Collaboration Holacracy Culture Algorithm to  the  core Leverage Partners Lean approach Community   of  fans Info  based   offering Scalable processes Solve   problems   for  many 1 23 4 6 7 8 5 9
  44. 44. WHAT ABOUT RESEARCH ON 10X BUSINESS MODELS? ?
  45. 45. © www.businessmodelgeneration.com Key partners Key activities Value proposition Customer relationship Customer segments Key resources Cost structure Revenue streams Channels What  about   channels? What  about  cost  structure? 10X Business Model Exploration
  46. 46. WHAT ABOUT THE FUTURE? ?
  47. 47. KEEP AN EYE ON PLATFORM BUSINESS
  48. 48. A.I. WILL CHANGE THE GAME
  49. 49. ROBOTICS
  50. 50. BUSINESS DESIGNERS UNITE!
  51. 51. ` DESIGNABETTERBUSINESS.COM

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