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Crowdfunding e turismo

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Crowdfunding e turismo è stato parte di un approfondimento operato all'interno della SOCIAL INNOVATION SCHOOL organizzata a Galatina (LE) dal titolo "Esperienze di innovazione sociale per favorire la contaminazione e lo sviluppo di nuove idee". #sischool2014
E' stato poi dedicato un post nel blog "A scuola d'impresa":
http://www.ascuoladimpresa.net/2014/06/crowdfunding-e-turismo.html

Published in: Economy & Finance
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Crowdfunding e turismo

  1. 1. Pasquale Stefanizzi Assegnista di ricerca – Università del Salento
  2. 2. Crowdfunding Equity based Reward based All or Nothing Take it All Social lending Donation based C o m p l e s s i t à d e l l a R I C O M P E N S A
  3. 3. Fonte: Crowdfunding’s Potential for the Developing World, 2013 Crowdfunding Equity based Reward based Social lending Donation based
  4. 4. http://www.aroundpuglia.com/ 2014/05/crowdfunding-in- puglia.html https://www.indiegogo.com/proje cts/restaurarti#home
  5. 5. Elevator pitch e strategia di comunicazione (testo + video) “LE TUE RELAZIONI SONO IL TUO CAPITALE!”
  6. 6. Fonte: Analisi delle Piattaforme Italiane di Crowdfunding – ottobre 2013 Il mercato italiano del crowdfunding presenta una vistosa crescita… Il numero di piattaforme presenti e attive è più che raddoppiato nell’ultimo anno e così anche il totale raccolto… In Italia ci sia apertura verso questi modelli di finanziamento ma allo stesso tempo una certa reticenza quando in cambio del finanziamento non si ha una ricompensa “tangibile”… Il tasso di caduta dei progetti è molto alto nel reward, ad indicare che non c’è solo poca attività e poca conoscenza dal lato donatori, ma anche dal lato progettisti Le piattaforme …sono molto attive nel ruolo educatore…
  7. 7. Grazie per l’attenzione! pasquale.stefanizzi@unisalento.it www.ascuoladimpresa.net

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