Cost of fundraising v growth charts only

970 views

Published on

Brilliant investment strategy for a charity.

0 Comments
0 Likes
Statistics
Notes
  • Be the first to comment

  • Be the first to like this

No Downloads
Views
Total views
970
On SlideShare
0
From Embeds
0
Number of Embeds
2
Actions
Shares
0
Downloads
0
Comments
0
Likes
0
Embeds 0
No embeds

No notes for slide

Cost of fundraising v growth charts only

  1. 1. Cost of fundraising year on year…<br />
  2. 2. Cost of fundraising year on year…<br />Massive investment in acquisition<br />
  3. 3. Cost of fundraising year on year v net<br />
  4. 4. Cost of fundraising year on year v net<br />Maintained slight growth in net – money to spend on cause<br />
  5. 5. Cost of fundraising year on year v net<br />Maintaining acquisition, but rewards of year 2 acquisition beginning to show through<br />
  6. 6. Cost of fundraising year on year v net<br />Decided to STOP acquisition for one year – nearly $1.5m bonanza for capital projects and service development – COF plummets<br />
  7. 7. Cost of fundraising year on year v gross<br />
  8. 8. Cost of fundraising year on year v gross<br />Reduced acquisition leads to slight decline in gross<br />
  9. 9. Cost of fundraising year on year v net v gross<br />
  10. 10. Cost of fundraising year on year v net v gross<br />Growth phase complete – charity stabilises, but still acquiring more donors than losing, hovering around 0.4 cost of fundraising<br />

×