Adobe Marketing Cloud provides a number of extension points to allow external systems to integrate. Third-party applications can easily register as clients and share information within the Adobe Marketing Cloud user interface. External data providers can be connected to several Adobe Marketing Cloud solutions, as well as to the shared infrastructure layer. Some of the Adobe solutions support implementing and deploying plug-ins to extend their capabilities or integrate with other systems, both on cloud-based and on-premises architectures. This session presents some integration patterns and existing examples.
– Adobe Marketing Cloud integration points
– How to get started with a new integration
– Real integration examples
This session is for developers, technical business users, and technical executives, such as CTOs, of Adobe Marketing Cloud customers and partners.