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Paolo MottadelliSr. Mgr. Technical Marketing   The Experience Driven Commerce@paolomoz                               Platf...
Integrated Platform                                  WebsitesOut of the Box                      ShopExperience           ...
scriptingStandardsIntegration in a nutshell      comp                               Adobe                             comm...
Target EverythingLet the Context drive
AgencyDigital Asset Management ++Creative Cloud                                     ShareIntegration                      ...
Cover Story                                     AEditorial Content    ManuscriptEditing                        A          ...
Multi Channel ExperienceResponsive Design                            2.7MB       1.9MB   1.7MB   600kB  Great mobile exper...
InteractiveWhat’s in it                                               AgencyPartner interaction points              comp d...
Paolo MottadelliSr. Mgr. Technical Marketing   Thank you@paolomoz   hybris   Adobe® Marketing Cloud
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Adobe AEM Commerce with hybris

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A short overview of what is needed from a platform perspective to support a compelling Experience Driven Commerce strategy.

Published in: Technology

Adobe AEM Commerce with hybris

  1. 1. Paolo MottadelliSr. Mgr. Technical Marketing The Experience Driven Commerce@paolomoz Platform hybris Adobe® Marketing Cloud
  2. 2. Integrated Platform WebsitesOut of the Box ShopExperience E-commerce Backend✓ Embedded hybris Server✓ User Management✓ Catalogue Import✓ Product Synchronization✓ Cart Synchronization✓ Search✓ Front End Components✓ Multi - Catalogue✓ Promotions
  3. 3. scriptingStandardsIntegration in a nutshell comp Adobe commerce hybris RESTful API hybris OSGi bundles
  4. 4. Target EverythingLet the Context drive
  5. 5. AgencyDigital Asset Management ++Creative Cloud ShareIntegration Creative Cloud Share Share Freelancer In-house Digital Asset Management Beach House? Firewall
  6. 6. Cover Story AEditorial Content ManuscriptEditing A A Flow in columns Flow around Inserts
  7. 7. Multi Channel ExperienceResponsive Design 2.7MB 1.9MB 1.7MB 600kB Great mobile experience One template Optimized Assets Single HTML
  8. 8. InteractiveWhat’s in it AgencyPartner interaction points comp design Adobe commerce hybris✓ Design: ✓ templates ✓ components ✓ landing pages Implementation hybris✓ Implement: Partner ✓ components✓ Extend: ✓ commerce framework ✓ hybris implementation
  9. 9. Paolo MottadelliSr. Mgr. Technical Marketing Thank you@paolomoz hybris Adobe® Marketing Cloud

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