1.
F U T U R E S B E Y O N D D I S T R I B U T I O N
N I K B A E R T E N - N I K @ PA N T O P I C O N . B E - @ PA N T O P I N I K

2.
exploring the future to anticipate change“

3.
"There is no reason anyone
would want a computer in
their home."
“
Ken Olsen,
founder of Digital Equipment Corporation
1977

4.
"Almost all of the many
predictions now being made
about 1996 hinge on the
Internet's continuing
exponential growth. But I
predict the Internet will soon
go spectacularly supernova
and in 1996 catastrophically
collapse."
“
Robert Metcalfe, founder of 3Com, 1995

5.
there can be no taboos

6.
your business is
no well-organised island,
it’s a messy ecosystem

7.
it’s all about asking
(the right) questions

8.
the question is not what will,
but what if?

9.
WARNING
If any of the following applies:
this is ridiculous!
why would anybody want this?
maybe in a hundred years!
what does this have to do with my business?
maybe you’re not thinking hard enough.

10.
“The future is already here, it
is just unevenly distributed.”
“
William Gibson

11.
01
what if medicine
changes (even
more)?

12.
From stemcells to bladder Wake Forest Institute for Regenerative Medicine

13.
Healseeker/Plan-It Commander J&J, Yulius Academie et al.

14.
bacteriophage therapy

15.
miDiagnostics
nanopil

16.
Diagnostics for All

17.
OpenCareLab FlandersInShape with Pantopicon for Design Platform Flanders

18.
02
what if R&D,
production &
distribution get a
baby?

19.
Production/processing during transportation fishing industry

20.
Smart caps Vitality | Enchanted Objects

21.
03
what if ownership &
(human) control
become liabilities?

22.
Tesla factory Freemont, California (USA)

23.
APM Terminal Rotterdam (The Netherlands)

24.
‘drone ship’ Rolls-Royce

25.
Google (sharing)car Google

26.
Autonomous truck (artist impression) Artem Smirnov & Vladimir Panchenko

27.
Watson IBM

28.
04
what if data
becomes more
valuable than stuff?

29.
Project title ClientQuantified self dataviz Databetic.com

30.
Project title Clientimage via hbr.org

31.
05
what if customers
become
prosumers?

32.
FDA approved 3D printed pill

33.
Lee Chronin

34.
LEGO prosthetic arm

35.
Parents as citizen scientists Boston Children’s Hospital

36.
06
what if the network
eats the tree?

37.
dabbawalla delivery system India

38.
Shifting network typologies

39.
Open design & C2C services in Mobilotoop Design Platform Vlaanderen

40.
DRIVEN BY DESTINATION
cross-network, destination-based logistics

41.
07
what if pharma
becomes less
central to care?

42.
Brain hacking tdcs

43.
OpenCareLab FlandersInShape with Pantopicon for Design Platform Flanders

44.
08
what if cure & care
become
synonymous to
failed prevention?

45.
Behaviour change strategy cards Artefact Group

46.
09
what if the future
makes the price of
today’s distribution
look like a free
lunch?

47.
Societal cost of transport (ecological, mobility, health, …)

48.
Smog-free Tower Daan Roosegaarde

49.
10
what if the
mosquito becomes
an elephant?

50.
Peter Piot
“We are not prepared
for a new epidemic.”

51.
Zipline International

52.
RoboBee Harvard Microrobotics Lab

53.
‘drug delivery by’ genetically modified organisms using CRISPR

54.
thank you
nik baerten - nik@pantopicon.be - @pantopinik
“
pantopicon.be @pantopiconbe