How to build a highly
successful coaching
practice on your own terms
Pamela Slim (@pamslim)
escapefromcubiclenation.com
#icfsf

Your Body of Work

What is at the
ROOT
of the work you
do?
@pams lim #ic fs f

What are
your
ingredients?
Which do
you want to
SPICE
use?

Solve complex problems – David
Batstone’s commitment to end human trafficking
with Notforsale.org
Build bridges – Kai Dupe and his work on the
digital divide for people of color at KaiDupe.com
Change the world through powerful
stories – Nancy Duarte and her work with
Duarte.com
Strengthen the bond between parents and
children – Marilyn Scott-Waters and her
world of free paper toys at thetoymaker.com

@diane_hunter
Beyond Words.

Questions to Ask About Your
Body of Work:
• What impact do I want to have on the world?
• Which ideas do I want to share?
• What do I do well?
• What do I want to learn about?
• Whom do I want to help?
• Which problems do I want to solve?

What are your
Themes?
@pams lim #ic fs f

Freedom
Transformation
Creation
@pams lim #ic fs f

Whom do you
want to serve?
@pams lim #ic fs f

What do your people
NEED?
@pams lim #ic fs f

Knowledge
Community Inspiration
Promotion
@pams lim #ic fs f

What part of my
Body of Work do I want to
develop in next 2 years?

C onte nt S te w
• C ooking u p a p ot of ju icy good ne s s to
ke e p You r P e op le h e alth y and we ll-fe d

Your strengths.
Your thing.
Your people.
Their problems.
Your content.

It is perfectly OK have a
“thing for now” as part of your
broader Body of Work.

UNCLEAR?
Get a gang member coach.

Personal branding is
AMPLIFYING
who you really are*
*Inspired by the rocking Colleen Wainwright (@communicatrix).

Choose
the business model.
and share
the story.

Your Body of Work

Let’s stay connected!
escapefromcubiclenation.com
Resources from preso:
Text 86677
Pamslim (space) your email
Pamela Slim (@pamslim)
Facebook.com/pamslim