Want more email subscribers? Then you need a lead magnet.
This is the second SlideShare in my "How To Create a Lead Magnet" series.
Here I explain how to find out what your audience's biggest questions are. It's basically market research, but market research specifically designed to show you which lead magnet topics your subscribers will find irresistible.
The next SlideShare in this series walks you through how to choose the right format for your lead magnet. Lead magnets don't have to be just words - they can be videos, coupons, audio files and more.
If you liked this SlideShare, be sure to check out the video version of it on YouTube: http://youtu.be/zYrLvH7Su5w
Want to learn even more about how to build your email list? Check out List Building Coaching: http://pamneely.com/list-building-coaching/