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5 Savvy Marketing Tips To Help You Write More Conversational Blog Posts


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5 Savvy Marketing Tips To Help You Write More Conversational Blog Posts

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  2. 2. What is your blog’s goal? For most blog owners the goal is to connect with their reader andprovide information.Through this information, aka blog posts and content, you are able to establish your businessand generate an income.The more conversational your blog posts, the easier it is to create that connection with yourreader.Think about it like this: would you rather talk to someone who is formal and stiff or someonewho makes you laugh, think and feel relaxed?Generally conversational blog posts are much easier to read and they’re more interesting toread.And they help your reader feel closer to you – like you’re talking to them personally.If you are someone who usually struggles to write conversational blog posts then these 5 tipsare for you!
  3. 3. Savvy Marketing Tip # 1: Consider Dictating Your ContentMany people struggle to convert their thoughts into the written word and the result is formaland often disorganized.If you’re “not a writer” then skip that step and instead use one of the many marvelous dictationtools available now and dictate your blog content.For example, if you have an iPhone you can send yourself a text message with yourdictated blog post.You can use Dragon Naturally Speaking and any number of other tools.Once you have the content dictated, then you can go through it and edit, format, tweak, andpublish.Savvy Marketing Tip # 2: Write As If You’re Writing To A FriendYou talk to your friends differently than you probably talk to your prospects and customersbecause you’re more conversational.Consider putting a picture of a friend in front of you as you write if you have trouble gettinginto this mindset.
  4. 4. Savvy Marketing Tip # 3: Ask Questions... And Lots Of Them!Conversations are two way, right?You don’t just talk at people - you ask questions and invite their input and feedback.So do the same in your writing then ask questions... and lots of them!Then invite comments and feedback form your readers.Savvy Marketing Tip # 4: Use Simple Words And Simple SentencesYes, some people talk in run-on sentences.They don’t pause and they don’t take a breath.These generally aren’t people that are pleasant to talk to and content that contains run-onsentences isn’t fun to read.Keep your sentences short and sweet!Additionally, it’s not enjoyable to talk to someone who uses words that you don’t know.
  5. 5. For example, they throw in jargon, acronyms, and words you haven’t heard since your 10thgrade spelling bee.Keep your language simple and easy to understand.Savvy Marketing Tip # 5: Easy To Read FormattingFinally, formatting isn’t necessarily part of the writing process however, it is part of yourreader’s experience.Large blocks of content are difficult to read online so keep your paragraphs short.Use formatting like bullets and numbers to separate ideas when appropriate and usesubheadings to introduce the next idea or paragraph.The more you write conversational copy, the easier it will become.Remember what you like to read and pay attention to those features as you write for youraudience.How often do you write post for your blog?
  6. 6. Well did you know that you can actually make money blogging?Watch this video and find out how my friend Shalonda Gordon uses blogging to pay hermortgage and other monthly expenses, by simply writing simple blog post... just like thisone!And learn how you can get started too for only $25.00!Success & Blessings!Pam Lawhorne
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