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Link building case studies, myths and fails - SearchLove 2017
23.
You need…
Visual assets, preferably interactive
24.
You need…
Visual assets, preferably interactive
Visualise cool data
25.
You need…
Visual assets, preferably interactive
Visualise cool data
Recognisable brand
26.
You need…
Visual assets, preferably interactive
Visualise cool data
Recognisable brand
Relationships with journalists
27.
You need…
Visual assets, preferably interactive
Visualise cool data
Recognisable brand
Relationships with journalists
You need to go viral
28.
You need…
Visual assets, preferably interactive
Visualise cool data
Recognisable brand
Relationships with journalists
You need to go viral
To launch at the right time
29.
You need…
Visual assets, preferably interactive
Visualise cool data
Recognisable brand
Relationships with journalists
You need to go viral
To launch at the right time
78.
Also, there's no such thing as National Tolkien
Reading Day. It's just Tolkien Reading Day and it's
an international event.
79.
Also, there's no such thing as National Tolkien
Reading Day. It's just Tolkien Reading Day and it's
an international event.
We invented it, so we should know.
80.
Case Study #6
Launching content on a Friday
Myth – you need to launch at the right time
102.
But, you need big budget
for links in 2017, right?
103.
You need…
Visual assets, preferably interactive
Visualise cool data
Recognisable brand
Relationships with journalists
You need to go viral
To launch at the right time
104.
But hopefully I’ve convinced you that
you don’t need all of them